Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

How To Blog

2,093 views

Published on

Presentation used in 'How To Blog' training workshop at CIPR London, July 7, 2008.

Published in: Business, Technology
  • Be the first to comment

How To Blog

  1. 1. SPECIALIST MASTERCLASS - A new series for 2008 How To Blog Being Part of the Conversation Neville Hobson, ABC www.nevillehobson.com July 7, 2008
  2. 2. Today‟s Agenda  What is a blog?  Blogs and the business world  Blogging policies and guidelines  Planning a business blog  Hands on: Creating a blog post  Conclusions and wrap up
  3. 3. What is a Blog?
  4. 4. What Defines a Blog? A website with:  Reverse chronologically- ordered content  Personality  Commenting  Trackbacks (links to other blog posts)  Distribution – RSS feed

×