Use Keywords in your internal page URLs (If possible) #10 – Keywords in URLs <ul><ul><li>Keywords in the URLs may help your pages rank for those words </li></ul></ul>
Select a descriptive domain name #9 – Descriptive Domain Name <ul><ul><li>Be certain that people know what you do by looking at your domain name </li></ul></ul>
Each link leads to more specific internal pages #8 – Make Information Accessible Use a logical and simple navigation structure <ul><ul><li>The search engines must find your internal pages to rank them </li></ul></ul>
Create theme based pages #7 – Create Result Pages <ul><ul><li>The Search Engines must provide a page that is relevant to what a person is searching for </li></ul></ul>
Use Tags and Meta Tags properly <html> <head> <title> Dahlia bulbs provide unique, rare, and pretty flowers </title> < meta NAME=" description " CONTENT="You've found the best source for dahlia bulbs and their spectacular varieties of rare flowers. Pretty dahlias offer unique flowers for all gardens. "> < meta NAME=" keywords " CONTENT="Rare Flowers Pretty, Dahlia Bulbs, Unique Flowers"> #6 – Use Tags as Intended Search Engines can use Meta Data to better understand page content
Use keyword rich anchor text for all links #5 – Text is Best Keywords in anchor text tell engines about the page before they get there
Target effective keywords #4 – Keywords are “Key” Understand how your potential customers search – What words do they use?
Create good original content #3 – Don’t Copy Create information that cannot be found anywhere else. Don’t copy !!
Linking, Linking, Linking !!! 7 out of the top 10 factors impacting natural search rankings have to do with links #2 – I Can’t Say It Enough! Inbound, Outbound, Internal – It is ALL very important!
Know what you are actually up against! Competitive analysis will help you learn how to rank better in the engines #1 – Don’t Try To Beat The Engines Don’t think about beating the engines! You must beat your competitors!
1 – Think of beating your competitors, not the Search Engines! 2 - Linking, Linking, Linking !!! 3 - Create good original content 4 - Target effective keywords 5 - Use keyword rich anchor text for all links 6 - Use Tags and Meta Tags properly 7 - Create theme based pages 8 - Use a logical and simple navigation structure 9 - Use a descriptive domain name 10 - Use Keywords in your internal page URLs if possible “ Top Ten” Search Engine Optimization Tips:
Call 1-877-438-8599 and we can help you today! “ Top Ten” Search Engine Optimization Tips: If you have any questions regarding the information provided in this presentation, please feel free to contact us directly.