Microsoft PowerPoint - State of the Art WAN Networking - complete

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Microsoft PowerPoint - State of the Art WAN Networking - complete

  1. 1. State of the Art WAN Networking Tuesday, May 1, 2007 11:00 a.m. – 12:00 a.m. Disclaimer The opinions of the contributors expressed herein do not necessarily state or reflect those of NACS. Reference herein to any specific commercial products, process, or service by trade name, trademark manufacturer, or otherwise, shall not constitute or imply an endorsement, recommendation, or support by NACS. NACS makes no warranty, express or implied, nor does it assume any legal liability or responsibility for the accuracy, completeness, or usefulness of any information, product, or process described in these materials. 1
  2. 2. South Tennessee Oil Co., Inc. Quik Mart Convenience Stores Ken Durham Technical Consultant Demographics • 1 Corporate Office • 40 Convenience Stores • $125M Sales • Located in TN and AL • Shell Branded • In Store Deli, Carwash, Fuel Stop, Phone Cards, Food Stamps, Gift Cards, Scales, ATM, Proprietary Cards 2
  3. 3. Locations Necessity of WAN • Why do we need a WAN? – Remote Support for Back Office Software and Price Book – Remote Fuel Tank Monitoring – Credit Card Processing – Vendor Ordering – Video Surveillance – Better Store Communication 3
  4. 4. Implementation of WAN • 5 Store Test Bed • Partnered with Shell Coolband Project (first to implement nationally) • Opted for Self Installation • 90 Day Implementation Store Footprint 4
  5. 5. Road Blocks • Broadband Qualification – Private Phone Companies – Carrier Restrictions • Previous WAN Contract Requirements – VSAT Deactivation Fees – Other Disconnect Fees • Securing On Site Hardware 5
  6. 6. Realized Benefits of WAN • Virtually Eliminated Fuel Outages – Veeder-Root Inform • Live Inventory Control (ATG) – State/Federal Regulations • Eliminated Multiple Phone Lines – One phone line per store • Software and Price Book Updates • SMS Data Retrieval from POS • Email, Vendor Ordering Management of WAN • Partnered with Cybera through Shell Coolband Project – 99+% Guaranteed Uptime – Secure Transactions – 24/7 Monitoring – Email and Phone Notification • No on-site management required 6
  7. 7. Maximize Your WAN The Power To Compete At The Speed Of Retail Jeff Rodawald Business Development Manager, Retail Solutions Retail Drivers of Store Transformation • Boost productivity by connecting people, places and information • Improve customer satisfaction by enhancing the shopping experience • Increase revenue by improving decision making through utilization and delivery of data While securely and reliably protecting brand image and assets 7
  8. 8. Solutions To Boost Productivity Transactional Efficiency – deploying technology to make transactions more efficient so that resources can be re-deployed to create/improve high value interactions – Self-Checkout – Digital Signage / Price Labels – Web-based Services / Channel Integration – Self-Service Kiosks – Product Sensing Connect With Consumers Deploying technology to provide expertise about products to individual customers at point of purchase. – Rich media eLearning – Associate PDA devices with customer and product information – Associate Communication devices – Expert Kiosk – live and virtual agents (product experts and coaches) – Click-to-chat – Customer Sensing – internet and physical presence 8
  9. 9. Enhancing The Customer Experience: Kiosk Trends Shift towards: - Content Rich applications - Multi-function capability - Access to Expert Resources - Kiosks can be woven into the IP Communication environment for integrated collaboration Retailers Are Looking For New Ways To Drive Revenue Retailers are having to explore new ways to reach market growth 130 million people watch WAL-MART expectations with McDonald’s is rolling out hotspot technology to store TV every month. Tesco is deploying Tesco TV throughout 300 stores technology globally Circle K provides Kiosks with Internet access, bill payment, bank services and revenue- generating Starbucks: Music burning video kiosks provide a source of advertising revenue growth while driving more traffic to stores 9
  10. 10. Customer’s Priorities Continue To Increase Store-Level Technology Complexity Targeting Multiple Through Multiple With Multiple Constituents Types of Media Types of Devices The touch points are limitless… Complex Traditional Store Infrastructure Contributes To These Barriers Multiple Proprietary Networks managed in isolation Mobile Customer Devices ATMs & Third party Satellite Building devices connecting Dish Automation to private networks Call Video Advertising Center POS Security Kiosks Mobile Back Office Back Office Back Office Employee Mobile LAN Voice PBX Controller Devices Servers and LAN Servers and LAN Information islands within each function and application 10
  11. 11. The Intelligent Retail Network Delivers Common Services To All Devices And Applications Single Network Centrally Managed And Secured Mobile Video Customer Advertising Devices Mobile Security Employee Devices POS ATMs & Third Call Kiosks Party Devices Center Building Automation Back Office Servers & LAN Store Unified Store In-Store Automation Mobility Communications for Retail Media Information integrated across Intelligent Retail Network functions and Security, Resiliency, Availability, Flexibility, Manageability channels Industry Solutions 11
  12. 12. Changing Retail Customer Demands Retailers are using technology to… Grow and reach additional markets Enhance the customer shopping experience Improve productivity Circle K provides Stop & Shop's "Shopping Kiosks with Buddy" includes a Internet wireless touch-screen access, bill computer on the shopping payment, cart, equipped with bank services scanner for products and and revenue- loyalty cards. generating video advertising Hardee’s and McDonald’s use VoIP-enabled remote call centers to centralize drive- through orders while reducing order errors Store Employee: Increasing Productivity 12
  13. 13. Employee Productivity Clocks In/Out for Shift Store Employee Receives Shift/Meal Break Reads Reports/New Info In Department Receives Goal/Tasks Business Benefits: Improved productivity Consistent messaging Reinvestment of time to service Greater accessibility to information Increased accountability Store Employee Dashboard • Time capture system • Store reminder notification • Broadcast audio messaging system 13
  14. 14. Unified Communications at Subway BUSINESS CHALLENGE • Staff scheduling and shift coverage • Employee training and retention • Employee & workplace safety SOLUTION • Employee productivity applications delivered to employees via Cisco IP phones • Ecosystem Partner – IPCelerate – Quick Service Restaurant Management solution Goal of increasing BUSINESS VALUE productivity and • Enhanced communication, improved productivity, and increased compliance establishing • $20K (U.S.) savings per store in labor costs consistent service levels IP Media Display Display a series of still images and / or presentation slides from IP phone display screen. Push to Talk, Audio Messaging, Surveys can be attached to these images. 14
  15. 15. Remote Customer Support Kiosk Provide retail customer with two-way communication (voice and visual) to remote product subject matter expert. The expert will provide product suggestions based upon the customer’s needs. Unified Contact Center IP Soft Phone Store Customer Product Expert WAN Retail Call Routing & Reporting Routing incoming customer calls to a the appropriate service representative (in store or external) within the fewest rings possible. Provide reporting on call routing. Reporting 3 2 Store Customer 1 Pharmacy From Home Customer ID – Phone Number 3 - 4 RINGS BUSY BUSY Available Pharmacy Agent Pharmacist In Call Center 15
  16. 16. Mitsukoshi IP Phone Intelligent Fitting Room Leveraging the IP applications and RFID phone and RFID technology for enhance customer service •Improve customer satisfaction through real-time fitting room application • IP Telephone provides low-cost kiosk with color, touch-enabled display • RFID application allows price scan and lookup services for improved store inventory and catalog access. • ISR router and WAN enable secure, real- time access to inventory, POS and payment services from store. Retail Customer Care Bring It to You Store Employee Look It Up Ask for It Size Needed Customer product information and merchandise availability access through IP enabled device from sale floor (including fitting room). Customer assistance request to in-store employees. 16
  17. 17. Wireless Location Services Using location services to triangulate the WiFi signal of wireless devices (i.e. PDAs, Smartphones, Active RFID) to determine their location. In-Store Media Solution • Delivers high-bandwidth video content to various devices in a store environment. • eLearning for Retail is an extension of the In-Store Media offering – allowing retailers to leverage the same network investment for marketing and training Media Media Media Media Creation Management Distribution Access Multicast-enabled Digital Media Content Author WAN: Satellite Cisco Digital Media Encoders Players Cisco VSAT On-premise, In-house Creation Remote location 3rd Party NM and ISR Content Provider/ Cisco Video Portal Creative Agency Cisco Digital Unicast or Cisco Media Manager Multicast WAN WAE’s Caching/Pre- positioning, Live Corporate Offices, Outsourced Content Network Admin Streaming At-home Desktop Users 17
  18. 18. Digital Video Surveillance • Video Surveillance for Retail Applications 1. Loss Prevention (LP)/Building Monitoring 2. POS Surveillance 3. Buyer analytics Store Workforce Connection Leader in retail for time & attendance and scheduling applications. • Workforce transactions at the point of work – no travel time. • Voice integration with Workbrain applications • Real-time labor information, visibility and control. 18
  19. 19. Questions and Open Discussion 19

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