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Y5ZONE Singapore
Part of Y5ZONE Group
of Companies
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Y5ZONE Regional Presence
Our presence in various major
countries allow us continuously
expanding our coverage to the
hottest and popular places in the
city.
As the largest Wi-Fi solution
provider in Asia, we will continue to
“Unwire the City”.
Integrated Y5Solution
Benefits of Adopting Y5Solution
 Reduce Operational Cost
 Increase Sales Revenue
 Improve Customer Engagement
 Increase Brand Awareness
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Updated 19 July 2016
Infra-content services
Private Venue Y5 Hotspot
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
 Generate actionable business
intelligence
 Enhance the customer
experience
 Improve operational efficiencies
 Reduce operational cost
Make Wi-Fi work for you with a smart network from Y5ZONE that provides data-
driven insights that better inform the business based on actual customer behavior.
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
 Customer loyalty – Export patrons
information to Excel to further engage them
via EDM or phone call.
 Statistic analysis – Able to know the number
of new & repeated patrons who visit the
outlets.
 Marketing strategy – By understand how
patrons get to know their restaurant,
marketing department can better allocate
their marketing budget.
Objectives
Case Study – Pasta Fresca Venue Wi-Fi
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
 Allow patrons to use free Wi-Fi to attract
more traffics.
 Drive traffics to EDM sign up.
 Cross sell products and increase sales
conversion.
 Improve dining experience – Patrons will
know the latest promotion the moment they
connect to the Wi-Fi.
 Improve customers service efficiency -
Case Study – Pasta Fresca Venue Wi-Fi
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Case Study – Pasta Fresca Venue Wi-Fi
Simple 3 steps login enhance user experience:
Connect -> Register (One-time) -> Start Surfing
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Case Study – Pasta Fresca Venue Wi-Fi
Comprehensive Reports:
Better customer insights will help them to be more effective
in their marketing strategy planning
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Case Study – Pasta Fresca Venue Wi-Fi
Comprehensive Reports:
Better customer insights will help them to be more effective
in their marketing strategy planning
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Wi-Fi Project Portfolio Reference
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Y5 Advertisement
(Y5ADS)
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Singapore Y5ads – Reaching out to
Our SocialY5 Hotspots
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Current Y5 Hotspot Advertising
Locations
• Craftsmen Specialty Coffee
• Kajiken
• TCC (The Connoisseur Concerto)
• Isetan
• Shaw Centre
* Location owner may turn on / off wifi availability if required
How does the SocialY5 works?
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Patrons connect to restaurants/ cafes’ Wi-Fi, guaranteed instant impression
After accepting the Terms & Conditions, users can click on the banner, and
they will be redirected to microsite for further engagement
How does the SocialY5 works?
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
During the surfing interval, the browser will automatically display the ad
banner.
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
SOCIALY5 DEMOGRAPHICS By GENDER
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
SOCIALY5 DEMOGRAPHICS By AGE GROUP
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
WiFi HOTSPOTS Banner ADS Statistics
Performance for Year 2017
Campaign Reference
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Ad size
Display ad (notebook & mobile):
- Size: 500px (W) x 320px (H)
- Format: .jpeg/.jpg, .png, .gif
Video ad (notebook & mobile):
- Size:
• 512px X 384px (4:3 format)
• 512px X 288px (16:9 format)
- Format: .flv, .mov, .mp4, .wmv
Maximum file size: 5 Mb
Creative Guidelines
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Creative Guidelines
Y5 EDM
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Y5-EDM Solution
Benefits of Y5-EDM
 Over 526,000 of audience to reach out to
 Cost effective - $0.16 per email
 Demography filter
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Total Registrations
526,975 users
*Data updated on 29 September 2016
Wide Audience Groups For Business To Reach Out To
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Registered Users @ Starbucks Wi-Fi
( Below 18 yrs ),
14%
( 18 to 25 yrs ), 33%
( 26 to 35 yrs ), 28%
( 36 to 45 yrs ), 13%
( 46 to 55 yrs ), 5%
( Above 56 yrs ), 4% Not Set, 3%
SocialY5 User by Age
Up to 28 September 2016
Below 18 - 14%
18 to 25 - 33%
26 to 35 - 28%
36 to 45 - 13%
46 to 55 - 5%
Above 56 - 4%
Not Set - 3%
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Registered Users
Male, 47%
Female, 46%
Not Set, 8%
SocialY5 User by Gender
Male - 47%
Female - 46%
Not Set - 7%
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Registered Users
Up to 28 September 2016
Case Study – London Weight Y5-EDM
Result:
• Total Email sent : 25,000
• Total Recipients : 24,055
• Total Open : 2,354
• Total Clicks : 965
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Registered Users @ Starbucks Wi-Fi
Y5ZONE Singapore Pte Ltd
1 Lorong 2 Toa Payoh, #04-05 Yellow Pages Building, Singapore
319637
T l +65 6509 8078
E l sales@y5zone.sg
W l www.y5zone.sg
FB l facebook.com/Y5ZONESingapore
Y5ZONE Singapore
Part of Y5ZONE Group of Companies
Talk To Us Today!

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Y5Zone Singapore Presentation

  • 1. Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 2. Y5ZONE Singapore Part of Y5ZONE Group of Companies Y5ZONE Regional Presence Our presence in various major countries allow us continuously expanding our coverage to the hottest and popular places in the city. As the largest Wi-Fi solution provider in Asia, we will continue to “Unwire the City”.
  • 3. Integrated Y5Solution Benefits of Adopting Y5Solution  Reduce Operational Cost  Increase Sales Revenue  Improve Customer Engagement  Increase Brand Awareness Y5ZONE Singapore Part of Y5ZONE Group of Companies Updated 19 July 2016 Infra-content services
  • 4. Private Venue Y5 Hotspot Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 5.  Generate actionable business intelligence  Enhance the customer experience  Improve operational efficiencies  Reduce operational cost Make Wi-Fi work for you with a smart network from Y5ZONE that provides data- driven insights that better inform the business based on actual customer behavior. Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 6.  Customer loyalty – Export patrons information to Excel to further engage them via EDM or phone call.  Statistic analysis – Able to know the number of new & repeated patrons who visit the outlets.  Marketing strategy – By understand how patrons get to know their restaurant, marketing department can better allocate their marketing budget. Objectives Case Study – Pasta Fresca Venue Wi-Fi Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 7.  Allow patrons to use free Wi-Fi to attract more traffics.  Drive traffics to EDM sign up.  Cross sell products and increase sales conversion.  Improve dining experience – Patrons will know the latest promotion the moment they connect to the Wi-Fi.  Improve customers service efficiency - Case Study – Pasta Fresca Venue Wi-Fi Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 8. Case Study – Pasta Fresca Venue Wi-Fi Simple 3 steps login enhance user experience: Connect -> Register (One-time) -> Start Surfing Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 9. Case Study – Pasta Fresca Venue Wi-Fi Comprehensive Reports: Better customer insights will help them to be more effective in their marketing strategy planning Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 10. Case Study – Pasta Fresca Venue Wi-Fi Comprehensive Reports: Better customer insights will help them to be more effective in their marketing strategy planning Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 11. Wi-Fi Project Portfolio Reference Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 12. Y5 Advertisement (Y5ADS) Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 13. Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 14. Singapore Y5ads – Reaching out to Our SocialY5 Hotspots Y5ZONE Singapore Part of Y5ZONE Group of Companies Current Y5 Hotspot Advertising Locations • Craftsmen Specialty Coffee • Kajiken • TCC (The Connoisseur Concerto) • Isetan • Shaw Centre * Location owner may turn on / off wifi availability if required
  • 15. How does the SocialY5 works? Y5ZONE Singapore Part of Y5ZONE Group of Companies Patrons connect to restaurants/ cafes’ Wi-Fi, guaranteed instant impression After accepting the Terms & Conditions, users can click on the banner, and they will be redirected to microsite for further engagement
  • 16. How does the SocialY5 works? Y5ZONE Singapore Part of Y5ZONE Group of Companies During the surfing interval, the browser will automatically display the ad banner.
  • 17. Y5ZONE Singapore Part of Y5ZONE Group of Companies SOCIALY5 DEMOGRAPHICS By GENDER
  • 18. Y5ZONE Singapore Part of Y5ZONE Group of Companies SOCIALY5 DEMOGRAPHICS By AGE GROUP
  • 19. Y5ZONE Singapore Part of Y5ZONE Group of Companies WiFi HOTSPOTS Banner ADS Statistics Performance for Year 2017
  • 20. Campaign Reference Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 21. Y5ZONE Singapore Part of Y5ZONE Group of Companies Ad size Display ad (notebook & mobile): - Size: 500px (W) x 320px (H) - Format: .jpeg/.jpg, .png, .gif Video ad (notebook & mobile): - Size: • 512px X 384px (4:3 format) • 512px X 288px (16:9 format) - Format: .flv, .mov, .mp4, .wmv Maximum file size: 5 Mb Creative Guidelines
  • 22. Y5ZONE Singapore Part of Y5ZONE Group of Companies Creative Guidelines
  • 23. Y5 EDM Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 24. Y5-EDM Solution Benefits of Y5-EDM  Over 526,000 of audience to reach out to  Cost effective - $0.16 per email  Demography filter Y5ZONE Singapore Part of Y5ZONE Group of Companies
  • 25. Total Registrations 526,975 users *Data updated on 29 September 2016 Wide Audience Groups For Business To Reach Out To Y5ZONE Singapore Part of Y5ZONE Group of Companies Registered Users @ Starbucks Wi-Fi
  • 26. ( Below 18 yrs ), 14% ( 18 to 25 yrs ), 33% ( 26 to 35 yrs ), 28% ( 36 to 45 yrs ), 13% ( 46 to 55 yrs ), 5% ( Above 56 yrs ), 4% Not Set, 3% SocialY5 User by Age Up to 28 September 2016 Below 18 - 14% 18 to 25 - 33% 26 to 35 - 28% 36 to 45 - 13% 46 to 55 - 5% Above 56 - 4% Not Set - 3% Y5ZONE Singapore Part of Y5ZONE Group of Companies Registered Users
  • 27. Male, 47% Female, 46% Not Set, 8% SocialY5 User by Gender Male - 47% Female - 46% Not Set - 7% Y5ZONE Singapore Part of Y5ZONE Group of Companies Registered Users Up to 28 September 2016
  • 28. Case Study – London Weight Y5-EDM Result: • Total Email sent : 25,000 • Total Recipients : 24,055 • Total Open : 2,354 • Total Clicks : 965 Y5ZONE Singapore Part of Y5ZONE Group of Companies Registered Users @ Starbucks Wi-Fi
  • 29.
  • 30. Y5ZONE Singapore Pte Ltd 1 Lorong 2 Toa Payoh, #04-05 Yellow Pages Building, Singapore 319637 T l +65 6509 8078 E l sales@y5zone.sg W l www.y5zone.sg FB l facebook.com/Y5ZONESingapore Y5ZONE Singapore Part of Y5ZONE Group of Companies Talk To Us Today!