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Learn about how the rapid uptake of smartphones and tablet devices is creating new channels and a resulting shift in media, retail and advertising. With over half of Facebook and Twitter users now coming from smart devices, brands are understandably seeking out new opportunities around Social, Mobile and Location.
Yet, whilst mobile users are highly active in updates and sharing, many brands are failing to optimise and engage with them. By better engaging with the more mobile customer, the result is better performance for brands. Discover the latest search innovations across different platforms and channels. Take away specific ideas and examples of best practice on how to grow your results!