Using social media in medical education


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Brief review of theories of learning and knowledge.
Models for use of social media for (medical) education based on these frameworks.

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  • Recent events:US Congressman had to resign due to posting of inappropriate messages on TwitterMixed metaphor: Recognize that Social Media (SoMe) can be a very useful tool – don’t discard due to the bad press
  • Information Processing Theory – Compare brain to a computer – encoding information in working memory into long term memory and how to retrieve it quickly.
  • Learning is reconstruction of knowledge
  • Sharing with the world and receiving feedback
  • Specially relevant in the age of the WWW
  • User generated content, comments, tags, rankings (meta data)
  • We will next consider various examples of use of these social media in learning/education. Keep the various theories in mind when reviewing these examples.
  • Reflect, create, share = Social Constructionism,
  • Example of a Blog – You can read opinions of thought leaders
  • And interact with them – Remember the point made by Tapscot on Talk of the Nation?Why will students want to sit in a lecture hall to listen to a teaching assistant when they can exchange ideas and learn from the thought leaders themselves.
  • A comment made on G+ helps me connect with a person with interest in eLearning
  • And have a rich conversation – amazed at his insights – he nails the models used in EHR adoption and possible problems with them.
  • Impression of most non-users about an average Twitter user – narcissistic personalities tweeting about meaningless issues.
  • Twitchats are live events open to any user – use of a hashtag (e.g. #meded) helps maintain the thread of the conversation. Can get pretty chaotic but usually one can get some new ideas and build connections and enlarge your networks
  • Khan Academy – 2400 videos – how a 6th grader sees a video each day and then blogs about what she has learned. Example of social constructionism.
  • Hangout: a feature of Google+ - recently Newt Gingrich held an impromptu hangout session, taped it and posted the recording on YouTube. Multiple possibilities in medical education – small group discussions, vodcasts, discuss hypothetical/animated cases on YouTube screened during a hangout session.
  • Stephen Downes co-founder of connectivism – announces his hangout sessions on G+ exactly like office hours in a university.
  • Use Google Readerselectively share articles with social learning network  Usually with comments OR Write a blog  share with SLN. View others posting similar tweets and blog posts and learn from that .
  • Patients will be increasingly leveraging their social networks to help find answers to their health questions. Our physicians of tomorrow need to be comfortable in this space.
  • Using social media in medical education

    1. 1. Using Social Media in Medical Education<br />The SoMe waters may be murky but don’t throw the baby out with the bathwater.<br />Assumption: You understand Professionalism issues and are ready to move beyond them.<br />Neil Mehta, MBBS, MS, FACP<br />Associate Professor of Medicine and <br />Director Education Technology<br />Cleveland Clinic Lerner College of Medicine at <br />Case Western Reserve University<br />
    2. 2. Outline<br />
    3. 3. Quick review of some theories of learning and knowledge<br />(somewhat oversimplified for purpose of this presentation)<br />As you read these think how some of them apply to various Social Media tools that you are familiar with.<br />
    4. 4. Behaviorism<br />The teaching machine – delivered programmed instruction<br />(from Wikipedia)<br />Learning is transmission of knowledge<br />Essentially a passive process for the learner.<br />
    5. 5. Cognitivism<br />Memory systems are active organized processors of information <br />
    6. 6. Constructivism<br />Learner actively constructs new concepts based upon current and past knowledge or experience<br />A personal endeavor to explain the real world with internalized concepts/rules/principles<br />
    7. 7. Social Constructivism<br />Learning occurs when individuals engage socially with others (talk, activity) around shared tasks/problems<br />
    8. 8. Social Constructionism<br />Learning is most effective when the learner’s experience includes constructing a meaningful object<br />
    9. 9. Connectivism<br />Knowledge exists in the world rather than in the head of an individual!<br />Learning is a process of creating connections and developing a network<br />In Connectivismlearning is a property of the system, something that happens all the time, and is not therefore the subject of intentional activity<br />George Siemens and Stephen Downes<br />
    10. 10. Social Media<br />Web 1.0 – static web pages – Flipping pages of an online book <br />Web 2.0 <br />ReadWriteWeb<br />Social Media (As opposed to Print Media)<br />
    11. 11.
    12. 12. The Net Generation<br />"Why would I sit there and listen to a [teaching assistant] talking to 300 of us," Tapscott recalls him saying, "when I can go online with a real-time Peter Drucker?“<br />“All these kids that have grown up collaborating and thinking differently walk into a university and they're asked to sit there and passively listen to someone talking.“<br />Don Tapscot – NPR Talk of the Nation 7/14/2011<br />
    13. 13. Blogs<br />Can be a rich discussion<br />(no wine though)<br />A reflective journal<br />But open to the world!<br />
    14. 14. George Siemens’ Blog<br />
    15. 15.
    16. 16.
    17. 17.
    18. 18. Twitter<br />I ate breakfast<br />Now I am at work!<br />
    19. 19. What is Twitter<br />140 character messages<br />You follow people – their messages show up on your stream<br />Others follow you<br />Can mention specific people using @Twitter_handle, reply to their posts<br />Can tag with content #topic<br />Done in Public space (can be pvt too)<br />
    20. 20. Models for Twitter<br />Chats and journal clubs<br />Recent #meded chat about competency based education (facilitated by Dr. Ryan Madanick in USA)<br />Recent #Twitjc on use of check lists to improve patient safety (link to Dr. Anne Marie Cunningham’s blog post)<br />AtulGawande<br />Suzzette Woodard<br />Also used as case discussions - #micro140 (Dr. Nick Bennet= @peds_id_doc)<br />
    21. 21. Blogs and YouTube for self-directed learning<br />From the Khan Academy<br />
    22. 22. Hanging Out<br />Impromptu/serendipitous/planned<br />Public or private <br />Web chat with up to 10 users simultaneously<br />Can tape it and post discussion on YouTube to share<br />Newt Gingrich<br />
    23. 23. Office Hours Anyone?<br />
    24. 24. The Learning Cycle<br />
    25. 25. Examples of how this works<br />A twitter discussion becomes a Blog post that is retweeted.<br />A blog post shared on G+ generates a discussion<br />
    26. 26. Where is this going?<br />How Facebook saved my son’s life!<br />Slate article<br />Sermo<br />The iConsult App (on YouTube)<br />
    27. 27. Conclusion<br />Our school and college students are comfortable in the Online space.<br />As they enter the medical profession, while they need to learn about professionalism, lets not scare them away from a potentially very useful and powerful tool for their learning and practice.<br />Our educators need to keep an open mind and experience this medium before passing judgement.<br />