1. Introduction and Brief Overview
of
Razorfish India (Neev)

2. GETTING TO KNOW
RAZORFISH

5. Top 5
Commerce
Provider
Leader and
Visionary
Agency A-list #1 for
consecutive years
R A Z O R F I S H
I S R E C O G N I S E D
A S A I N D U S T RY
L E A D E R

6. 7MAJOR
HUBS
USA
England
Germany
India
China
Australia
Latin America
4500EMPLOYEES
WORLDWIDE
OWNED OFFSHORING
CENTERS
Costa Rica
Columbia
China
Mauritius
India
EXTERNAL
OFFSHORE PARTNERS
Argentina
Ukraine
Belarus
Bulgaria
Guatemala
Vietnam
42Offices
25%GROWTH
In the past year
ADVERTISING
AGE
RANKING
Digital Agencies
#1
25+BLUE CHIP
Clients

7. 7
Brand Building
Omni-Channel
Experience Design
Technology Platforms
Retail & Commerce
Transformation
Media
Strategic Consulting
Data Services
Some of Our Services

8. Razorfish Value Proposition - Unique Process

9. GLOBAL

10. CITY - LONDON
The first Virtual Car Showroom

11. https://vimeo.com/46022904

12. MY BURGER® CROWD-
SOURCING CAMPAIGN -
LONDON

13. https://www.youtube.com/watch?v=U_9OCkWnJQI

14. THE BRAND’S FIRST
COMMERCE STOREFRONT

15. https://vimeo.com/59615486

16. Magento
Hybris Commerce
SaaS Applications
Adobe Marketing Cloud
Custom Development
• 200+ team with experience in
managing offshore,
distributed development.
• Neev Technologies estd in
Jan ’05. Now, part of Publicis
Groupe and Razorfish
• Hybris, Cloud and Adobe CQ
centers of Excellence
• Offices at Bangalore,
Gurgaon, Mumbai
• Full cycle product
development capabilities
• 24x7 Ops capabilities
Key Company Highlights
iOS
Android
PhoneGap
HTML5 Apps
Web
AWS
Rackspace
Azure
Heroku
Google Cloud Platform
Mobile Cloud
Application and Infrastructure Support and Maintenance
User Interface Design and User Experience Design
Performance Consulting Practice
Quality Assurance & Testing
Digital Marketing, CRM, Analytics
About Razorfish (Neev) India

17. More About Razorfish (Neev) India
• Publicis Groupe announced Neev acquisition in April 2013.
• Executed 200+ projects over last 10 years. Worked with over 100 startups (mostly in US and
India)
• Full Product/Application Lifecycle capabilities.
• Strong skills around Web, Mobile and Cloud technologies primarily in Open Source
products/frameworks.
• Strong culture of innovation and problem solving.
• Ability to execute delivery under tight timelines; we use Agile methodology.
• Working as an offshore arm for Razorfish offices world-wide. Added skills in Hybris, AEM and
Front-end to support new demand.
• Continues to directly sell services under the Neev brand for startups and as Razorfish for
larger companies. Supports Razorfish India on tech sales and delivery.

18. Modern, scalable, cloud-based Web &
Mobile applications with an API
oriented architecture.
Combined with mobile first design
capabilities.

19. User Experience
Strategy and Design

20. UX @ a Glance
Global:
• One of the largest interactive marketing & technology companies in the world
• Expertise across Paid, Owned and earned media
• $60 billion of media managed across the Publicis Groupe network
• Leaders in web design and digital marketing
• Digital innovators for the Publicis Groupe
India:
• Full-service agency with digital/technology at the core
• Offices at - Bangalore, Mumbai, Gurgaon

21. Our UX Methodology

22. UI Design
Axure Pen & PaperIndigo Studio
Information Architecture
& Wireframing
Photoshop Illustrator Fireworks
Presentation Layer
AngularJS LESS Grunt
balsamiq
Bootstrap
User Experience Tools

23. Mobile Development
Capabilities

24. Why Razorfish India for Mobile Application Development?
• Our vast expertise in complete mobile application development process:
• Technologies – Android, iOS, PhoneGap etc
• Testing – test automation, build automation and performance testing
• We have developed applications across several industry domains spanning Travel,
Automobile, Gaming, Educational, Entertainment, Media, Finance, Retail, Gaming,
Entertainment, Media etc
• Our UI/ UX capabilities - graphic design, interaction design and front end development
(HTML5, CSS3 based responsive designs) enable us create applications that engage the
customer with a contemporary gripping interface
• We use the latest tools for mobile testing Redmine, Robotium, JUnit, BugZilla, SVN etc
• We follow industry standards and best practices throughout SDLC to manage challenges like
device diversity, OS fragmentation and network environment

25. Why Razorfish India for Mobile Application Development?
• Razorfish India chosen among the top 12 iOS developers in India by ContractIQ, an online
community for custom mobile app development agencies and their works.

26. Our Expertise in Mobile Technology
 B2B Applications
 B2C Applications
 HTML5 Applications
 SDKs
 Mobile Gaming
 Mobile Sites
 Web Services Integration
 Social Apps
 iOS
 Android
 J2ME
 Phonegap/Cordova
 HTML5
 Node.JS
Mobile Testing – Test Management/Automation, Build
Automation, Performance Testing
”
Off-shore outsourcing is often said to be risky business at best -
major quality issues and endless struggles to make the
development team to understand and accept the requirements.
Add to this the language barrier with a client that doesn't have
English as first language and no full-time project team in Sweden.
To our surprise, this was never an issue!
.
“

27. Project Execution and Management

28. Development Process

29. Agile in Every Way
Agile methodologies for
rapid development
and Devops for rapid
provisioning & deployment

30. Our Project Methodology
Tools
Project Management Tools
• Redmine
• Jira/Trac
Deployment Tools
• Jenkins
• Emma/Cobertura
QA Tools
• Selenium
• Jmock

31. Cloud

32. Everything we build…
is scalable and highly-available

33. Cloud is in our DNA...
• Lift-and-shift migrations
• Burst-to-cloud for unpredictable workloads
• Warm standby in the Cloud as a DR site
• SaaS-enabling legacy web applications

34. Cloud &
Devops
Managed
Services
Application
Management
Services
(AMS)
Devops &
Automation
Services
Cloud
Infrastructure
Management
Services
(CIMS)
Performance
Management
Security
Management
Data
Management
Services
Bug fixes & minor enhancements
CI / CD, Automation for
provisioning & deployment
Migration, 24x7 monitoring
& proactive support

35. QA Competencies and Services

36. Quality Assurance & Testing – both Integrated and Independent
Functional Testing
• Functional Verification
• Use Case Testing
• Regression Testing
• Integration testing
• Boundary Conditions
• Positive/Negative Testing
• Errors and Validations
Non-Functional Testing
• Performance Testing
• Stress Testing
• Device Diversity Testing
• Network Diversity Testing
• Web Services Testing
• Load Testing
• Install Testing
• Security Testing
• Interrupt Testing
User Experience Testing for Responsive Web & Mobile Apps
User Interface Testing
• Font testing
• Dimension testing
• Hex / Color Value testing
• Layer comps testing
• Copy (Content) testing
Usability testing
• Page Layout – information layout
• Page Load
• Design and Navigation
• Accessibility Testing
• Readability
• Error Testing
• User Interaction Testing
• Visibility and consistency

37. Web Automation – Front-End and Back- End
Functionality Testing
Front End Web Automation Framework
Mobile App and Browser App Automation
+
Open Source Tools – Automation
• Increased Accuracy
• Increased Reliability
• Increased Consistency
• Speed to Market
• Ease of Use
• Easy to Install
• Increased Productivity
• Increased Product
Quality
• Repeatability
• Reduces Human Errors

38. We also monitor and optimize...
application performance and resource utilization

39. We're familiar with several domains and functional areas,
including…
Finance
And Many Others...

40. Technology @ Razorfish India

41. Our Top Customers

42. Servicing Clients globally

43. Platforms with key capabilities

44. We understand security & compliance...
• We're ISO 9001 certified
• We follow CMMI Level 3 and ITIL practices
• We've built a GRC app
• We understand logging & auditing

45. The Razorfish India Edge
– Contributed to more than 19 Open Source projects.
– End-to-end consultative approach for software solutions through needs assessment, process
consulting and strategic advice.
– Continuous process and service level improvements through deployment of best-of-breed
processes and technologies.
– International Standards and best practices on Project Management including PMI, ISO and
Prince-2.
– Proven ODC Model of delivery to provide predictable results.

46. A CLOUD-BASED ONLINE VIDEO
EDITING PLATFORM AND
MARKETPLACE

47. https://www.youtube.com/watch?v=MTRnBC9BJ1g

48. Contact us
India - Bangalore India - Gurgaon
The Estate, # 121,6th
Floor,
Dickenson Road
Bangalore - 560042
Phone :+91-9972879444
16th Floor, Urmi Estate,
Ganapatrao Kadam Marg,
Mumbai - 400013
Phone: +91-9811015736
90 D, Sector 18, Udyog
Vihar Phase 5,
Gurgaon -122015
Phone: 91-98 1101 5736
India - Mumbai