Native Mobile Platforms vs Phonegap – A Comparison


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Before you decide on whether you should choose to build a Hybrid PhoneGap-based App or a native mobile App on platforms like Android, iOS, Windows Phone, etc , let us put forth the pros and cons of both and make it easier for you to weigh them on equal footing.

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  • Definition of terms1. Revenue refers to total revenue Jan-Dec2. Gross margin as defined in key metric template3. Net new business refers to ‘New new business’ i.e. non organic growth. It should not include growth from existing clients.
  • Native Mobile Platforms vs Phonegap – A Comparison

    1. 1. Native Mobile Platforms VS PhoneGap – A Comparison
    2. 2. Magento Hybris Commerce SaaS Applications Adobe Marketing Cloud Custom Development 300+ team with experience in managing offshore, distributed development. Neev Technologies established in Jan ’05 VC Funding in 2009 By Basil Partners Part of Publicis Groupe Hybris and Adobe CQ centers of Excellence Offices at Bangalore, Gurgaon, Pune, Mumbai Member of NASSCOM Key Company Highlights iPhone Android PhoneGap Windows Phone HTML5 Apps Web AWS Rackspace Joyent Heroku Google Cloud Platform Mobile Cloud Outsourced Product Development User Interface Design and User Experience Design Performance Consulting Practices Quality Assurance & Testing Digital Marketing, CRM, Analytics (Omni-Channel) About Neev
    3. 3. Why the comparison? Before you decide on whether you should choose to build a Hybrid PhoneGap- based App or a native mobile App on platforms like Android, iOS, Windows Phone, etc , let us put forth the pros and cons of both and make it easier for you to weigh them on equal footing.
    4. 4. Native Applications – The Pros • The capabilities of any native application are directly based upon the device OS as they are developed using the APIs provided by the device OS itself. • These applications can seamlessly use all possible features of the device. • Programmers can easily control the level of user experience without compromising on any other principal aspects of the application such as performance, battery drain, etc. • It is also easy to do code enhancements for these applications.
    5. 5. Native Applications – The Cons • Native applications can be programmed only with the specific application development language, such as objective-C for iOS and Java for Android, that the device OS APIs support. • The native application for each OS should be developed separately by high- skilled programmers who are specialized in the respective application development languages. • Along with investment on high-skilled programmers, programming native applications for iOS also requires an additional investment on development- infrastructure, because native applications for iOS can be developed only using Mac machines.
    6. 6. Why Phonegap? • PhoneGap is a free and Open Source framework. • It enables building hybrid applications which work on most of the renowned mobile platforms such as Android, iOS, Blackberry, and Windows Phone. • PhoneGap framework is used by several mobile application platforms such as ViziApps, Worklight, Convertigo and appMobi as the backbone of their mobile client development engine. • Hybrid applications are those which partially behave like native applications and partially like web-based applications. • PhoneGap framework provides a container that abridges the native APIs to the web view.
    7. 7. Phonegap – The Pros • Web-based mobile applications that have minimal dependencies on the native device capabilities could be developed using PhoneGap framework. • Since development using PhoneGap framework could be done using common web technologies such as HTML, CSS and JavaScript, and the same application can work cross-platform, the application development cost for multiple mobile OSs is very less compared to the application development in the native way.
    8. 8. Phonegap – The Cons Although PhoneGap framework seems to provide great advantages on cost, time and effort, with the current generation of release, it has some concerns that need to be addressed. • The container layer does not provide sufficient options for developers to measure and optimize the application performance. • PhoneGap framework is not optimized to build graphic intensive user interface. • Compared to iOS and Android, PhoneGap lacks strong document support for programmers.
    9. 9. Relevant Links • Explore about our mobile offerings here. • Here is an overview about Phonegap. • Read about our PhoneGap capabilities here and here. • Here you will find out the challenges faced by us on our Phonegap projects and how we overcame them. • Find out how we integrated SQLCipher with existing SQLite Plugin in Phonegap here. • Find out how we made hybrid apps look and behave like native apps here. • How to get started with AngularJS on Phonegap? Find out here.
    10. 10. Partnerships
    11. 11. A Few Clients
    12. 12. India - Bangalore The Estate, # 121,6th Floor, Dickenson Road Bangalore-560042 Phone :+91 80 25594416 Neev Information Technologies Pvt. Ltd. India - Pune Office No. 4 & 5, 2nd floor, L- Square, Plot No. 8, Sanghvi Nagar, Aundh, Pune - 411007. Phone :+91 20 64103338 For more info on our offerings, visit