This was an ad made as an assignment in Marketing communication class with a timeframe of 22 hours. The creative brief we had for ourselves was:
Objective: To communicate the importance of family planning. It is mainly to catch attention and not passing information
Target audience: Youngsters who are about to start family life in tier1 and tier2 cities of India
Message theme: Problem of having too many children in the house through a theme the target audience can connect with.
The ad was meant for academic purpose only. It wont be used commercially. The use of Simpsons Images is just to put across the message. They have been gathered from various websites.