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Welcome the World to Your Library
Creating a Multilingual Library Introduction Video
https://www.flickr.com/photos/7502393...
About Lincoln City Libraries
8 urban library locations, plus bookmobile
 60 full-time staff
 44 part-time staff
 1018 v...
Community information
 2014 population est. 272,996 Lincoln, 301,795 Lancaster Co.
 Refugee resettlement community since...
Project need
 Libraries are among the
first American institutions
immigrants turn to for
help in learning English
 Many ...
About the American Dream Grant
 Since 2007
 166 libraries in 28 states
 One-time grant funding provides additional or i...
Our project goal:
Welcome to Lincoln City Libraries!
 Create a video welcoming new users to their
public library system i...
Building on existing
programs & partnerships
 Prime Time
 Lincoln Literacy
 Library computer classes
 Center for Peopl...
Grant writing & research
 Research community language demographics
 Compile statistics for library system
 Document cur...
Project partners
Lincoln Public Schools – data to identify
languages most often spoken at home
LanguageLinc – local organi...
Developing the script
Greenville Library, NC
Omaha Public Library
Defining terms in simple
language
Script considerations
 Essential topics to
cover
 Avoiding images &
information that could
become outdated or
obsolete
...
Video recording
Who:
 Staff
 Customers
 City TV Staff
Video recording
When:
 Time of year
 Weather
 Public Hours
Where:
 Library locations
 Areas to feature
Translation & audio recording
 Audio & captioning in 6 languages: Arabic,
Karen, Russian, Spanish, Vietnamese and English...
Translation and captioning
Caption colors, fonts, & placement
Video
http://lincolnlibraries.org/about/welcome-to-lincoln-city-libraries/
Access via LCL website
Lincoln City Libraries website http://lincolnlibraries.org/
DVD borrowing
Promotion of video
 Press release
announcement
 Demo to New Americans
Task Force
 ELL and Newcomer tours
 Lincoln Lite...
Timeline & expenses
Timeline
Aug 2012: grant application submitted
Jan 2013: LCL named as grant recipient
Sep 2013: final ...
Other challenges
 Expense estimates
 Proofing audio tracks
 English captioning
 No speakers, YouTube
blocked on PACs
Success stories
 Videos - more than 1,000 YouTube views
since June 2014
 An Arabic-speaking customer exclaimed,
“this is...
Questions?
Kathryn Kelley k.kelley@lincolnlibraries.org
Katie Murtha k.murtha@lincolnlibraries.org
Lincoln City Libraries
...
Sources
 Lincoln City Libraries website: http://lincolnlibraries.org/
 Lincoln City Libraries catalog: https://lcl.ent.s...
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NCompass Live: Welcome the World to Your Library: Creating a Multilingual Library Introduction Video

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NCompass Live - May 4, 2016
http://nlc.nebraska.gov/ncompasslive/

In 2013, Lincoln City Libraries was named an "American Dream Library" grant recipient by the ALA. Our grant-funded project, intended to add or expand literacy services for adult English language learners, included the creation of library use videos in English, Arabic, Karen, Russian, Spanish and Vietnamese languages. We'll share the challenges and rewards of partnerships, scriptwriting, filming, translation and promoting our video to welcome and introduce new users to their libraries.

Presenters: Kathryn Kelley & Katie Murtha; Lincoln City Libraries.

Published in: Education
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NCompass Live: Welcome the World to Your Library: Creating a Multilingual Library Introduction Video

  1. 1. Welcome the World to Your Library Creating a Multilingual Library Introduction Video https://www.flickr.com/photos/7502393@N04/472028910 Kathryn Kelley & Katie Murtha Lincoln City Libraries, May 4, 2016
  2. 2. About Lincoln City Libraries 8 urban library locations, plus bookmobile  60 full-time staff  44 part-time staff  1018 volunteers
  3. 3. Community information  2014 population est. 272,996 Lincoln, 301,795 Lancaster Co.  Refugee resettlement community since 1983  Languages other than English used at home: 11.1 %  ELL residents served by network of organizations Flickr user: edward stojakovic
  4. 4. Project need  Libraries are among the first American institutions immigrants turn to for help in learning English  Many immigrants are unfamiliar with the benefits & responsibilities of public library use  New customers need a clear, accessible demonstration on obtaining a library card and available library resources
  5. 5. About the American Dream Grant  Since 2007  166 libraries in 28 states  One-time grant funding provides additional or improved literacy services to adult English language learners & their families for expanded ELL collections, tutors, classes, and technology  $5k – $15k grants funded by the Dollar General Literacy Foundation
  6. 6. Our project goal: Welcome to Lincoln City Libraries!  Create a video welcoming new users to their public library system in their native language  Add new materials for our literacy collection
  7. 7. Building on existing programs & partnerships  Prime Time  Lincoln Literacy  Library computer classes  Center for People in Need  New Americans Task Force  Library tours for adult ELL students
  8. 8. Grant writing & research  Research community language demographics  Compile statistics for library system  Document current language partner organizations  Estimate grant expenses and in-kind contributions  Identify and make preliminary contact with possible partners
  9. 9. Project partners Lincoln Public Schools – data to identify languages most often spoken at home LanguageLinc – local organization providing written and audio translations of video script 5 City-TV - audio/visual recording, editing & DVD production Omaha Public Library – shared their video project experience and budget
  10. 10. Developing the script Greenville Library, NC Omaha Public Library
  11. 11. Defining terms in simple language
  12. 12. Script considerations  Essential topics to cover  Avoiding images & information that could become outdated or obsolete  Prominently feature library card
  13. 13. Video recording Who:  Staff  Customers  City TV Staff
  14. 14. Video recording When:  Time of year  Weather  Public Hours Where:  Library locations  Areas to feature
  15. 15. Translation & audio recording  Audio & captioning in 6 languages: Arabic, Karen, Russian, Spanish, Vietnamese and English  Different languages needed different audio length to say the same thing
  16. 16. Translation and captioning Caption colors, fonts, & placement
  17. 17. Video http://lincolnlibraries.org/about/welcome-to-lincoln-city-libraries/
  18. 18. Access via LCL website Lincoln City Libraries website http://lincolnlibraries.org/
  19. 19. DVD borrowing
  20. 20. Promotion of video  Press release announcement  Demo to New Americans Task Force  ELL and Newcomer tours  Lincoln Literacy computer classes  Community Action waiting room
  21. 21. Timeline & expenses Timeline Aug 2012: grant application submitted Jan 2013: LCL named as grant recipient Sep 2013: final script completed Jan 2014: translations and audio completed Jun 2014: video release Final expenses $1,000 video & audio recording, editing, DVD production $1,600 translation and audio narration $1,727 collection materials (DVD series) $787 print material translation
  22. 22. Other challenges  Expense estimates  Proofing audio tracks  English captioning  No speakers, YouTube blocked on PACs
  23. 23. Success stories  Videos - more than 1,000 YouTube views since June 2014  An Arabic-speaking customer exclaimed, “this is so cool!”  Video is shown during community college Newcomers program class  The Karen Society of Nebraska posted the video on their webpage  Lincoln Literacy computer class students watched in their own languages  NATF agencies requested DVDs
  24. 24. Questions? Kathryn Kelley k.kelley@lincolnlibraries.org Katie Murtha k.murtha@lincolnlibraries.org Lincoln City Libraries We shared the story of our American Dream project with Courtney Young, past ALA president, at NLA/NSLA 2014!
  25. 25. Sources  Lincoln City Libraries website: http://lincolnlibraries.org/  Lincoln City Libraries catalog: https://lcl.ent.sirsi.net/  Lincoln City Libraries Facebook videos: https://www.facebook.com/Lincoln.Libraries/videos/#  5 City TV YouTube playlist: https://www.youtube.com/playlist?list=PLj13AfdUD7Y8oE7s6ll-zhwnQbPIc0jbR  The American Dream Starts @ your library: http://www.ala.org/advocacy/literacy/americandream  Omaha Public Library YouTube Link: https://www.youtube.com/watch?v=bCzCbYz6Vd0  Greenville Library, North Carolina YouTube Link: https://www.youtube.com/watch?v=zPzJoQb9D4A  US Census Bureau Quick Facts http://www.census.gov/quickfacts/table/PST045214/3128000,00

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