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You’ve probably heard social media is   BIG
                                          .
Every second:
          •  A new user joins LinkedIn
          •  20 minutes of video are uploaded to YouTube
          • ...
If Facebook were a country, it would be the third largest in the world.




* An open letter from Mark Zuckerberg
People now spend more time using social media than e-mail.




Nielsen Global Online Media Landscape Report 2009
Social media is more than just hype.
68% of new media users feel better served when
they can have a conversation with your brand.




2009 Cone Consumer New Me...
Here’s how to get started.
Establish listening stations.



                                A listening station is a social media site
              ...
Passports
                  Embassies
                    Home Base

Passports are profiles and   Embassies are your       ...
Engage your customers and spark conversations.
Measure the growth, emotions, and actions of
              your audience.
Need Help? Just ask.
Thatʼs why weʼre here.
www.neboweb.com
       or
 1.404.885.1201
NeboWeb Social Media Presentation
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NeboWeb Social Media Presentation

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NeboWeb Social Media Presentation

  1. 1. You’ve probably heard social media is BIG .
  2. 2. Every second: •  A new user joins LinkedIn •  20 minutes of video are uploaded to YouTube •  60 tweets are published to Twitter
  3. 3. If Facebook were a country, it would be the third largest in the world. * An open letter from Mark Zuckerberg
  4. 4. People now spend more time using social media than e-mail. Nielsen Global Online Media Landscape Report 2009
  5. 5. Social media is more than just hype.
  6. 6. 68% of new media users feel better served when they can have a conversation with your brand. 2009 Cone Consumer New Media Study
  7. 7. Here’s how to get started.
  8. 8. Establish listening stations. A listening station is a social media site or tool that you use to monitor your customer’s conversations about your brand, competitors, and industry. A listening station informs you how your audience is using social media.
  9. 9. Passports
 Embassies
 Home Base
 Passports are profiles and Embassies are your This is where your true identities on social outposts on the social web. fans gather. It could be as networks and social media Here, you fully engage in simple as a blog or as platforms. Regardless of conversations. Your complex as a full fledged whether you expect to interactions in embassies social network. This will interact on a particular will be split between become your most platform, you should have actively engaging people valuable permission asset. your passport in place so and gently nudging them you can engage quickly. towards your home base. Build a social media framework and define goals.
  10. 10. Engage your customers and spark conversations.
  11. 11. Measure the growth, emotions, and actions of your audience.
  12. 12. Need Help? Just ask. Thatʼs why weʼre here.
  13. 13. www.neboweb.com or 1.404.885.1201

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