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ThomasNet Value brochure dwld

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Value proposition for ThomasNet

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ThomasNet Value brochure dwld

  1. 1. Help the right buyers find you. Right here.
  2. 2. 2 Share this Ebook! Think about it. How often do your best prospects actually look for a new supplier? Yearly? Every two years? Longer? Partnering with a new supplier is a risky, time-consuming process buyers don’t take lightly. On top of that, just how many of your “ideal” prospects really exist – viable companies looking for exactly what you offer, where you offer it? For most suppliers, ideal new customers are few and far between. So when that perfect prospect decides it’s the right time to get serious about supplier discovery, you need to be in the right place, sharing the right information they need to put you on their shortlist. ThomasNet.com makes it happen. PROMOTE YOUR BUSINESS SUPPLIER DISCOVERY PRODUCT SOURCING CUSTOM QUOTES CAD MODELS NEWS & JOURNALS DIVERSITY & QUALITY JOB BOARD MORE SIGN UP/ SIGN IN Where serious buyers find trusted suppliers. BUYERS & ENGINEERS Search all of ThomasNet.com Solve your most difficult sourcing challenges. 700,000 industrial and commercial suppliers for all spends. Supplier Discovery Send us your RFQ and we’ll find you local job shops. Custom Quotes 60,000 suppliers; downloadable certificates. Diversity & Quality Get the latest supplier innovations and annoucements News 22,000 suppliers. 100 million parts. 1 catalog. Product Sourcing CAD Models Downloadable 3D models from leading OEMs. SUPPLIERS Get found by more qualified buyers. ThomasNet.com — One FREE platform. Six powerful applications. Search Promote your business on the #1 supplier discovery & product sourcing platform. Grow sales Get your FREE supplier profile Find out if you’re already listed, or start building your profile today. Manage your profile Log in to Client Center, and add the content buyers are looking for.
  3. 3. 3 Share this Ebook! Be there at the right time So when do buyers look for a new supplier? It could be when: You can’t predict when these things might happen. The “right time” could come at any time. But when it does come, buyers and engineers are doing their supplier discovery online. And, time and again, they’re doing it on ThomasNet.com.* They need new or replacement capital equipment They have quality, reliability or pricing issues with a supplier An existing supplier goes out of business They’re reshoring their manufacturing operations back to U.S. soil * 93% of the Fortune 500 source on ThomasNet.com - 2014 ThomasNet.com visitor data They’re introducing a new product line or service
  4. 4. 4 Share this Ebook! Be in the right place ThomasNet.com is industry’s leading supplier discovery platform. - Hitwise/Experian This is where click numbers can pile up, but with very few of them resulting in serious RFQs. A great deal of the traffic out here simply is not yet ready to buy. This is where you’ll find buyers that are serious about supplier discovery – and it’s where they’ll find you. Here’s where the shortlist process begins. Will you be one of the few to get an RFQ? Or one of the fewer still to be asked for a prototype or trial? Perhaps, but only if you stand out in the “sourcing” zone. THE “SURFING” ZONE THE “SOURCING” ZONE The road to getting selected is jam-packed with your competitors. Put yourself in a position to stand out and get found where serious supplier discovery happens: the “sourcing” zone. A NEW CUSTOMER RELATIONSHIP This is where supplier discovery ends and a long-term partnership begins. THE “DECISION” ZONE
  5. 5. 5 Share this Ebook! Provide the right information Today’s buyers assemble their shortlists online before ever picking up the phone. They do it on ThomasNet.com because this is where they can find your: • Company Information • Detailed Product Specs • Custom Capabilities • Line Cards • 2D/3D CAD Drawings • Quality Certifications • Key Documents • Photos & Videos • White Papers • Case Studies & Portfolios • Ownership/Diversity Info • Key Personnel • Locations Info • Sales Data • News Releases • Marketing Messages • Social Media Links And more ThomasNet.com is the only platform that lets you promote all this detailed content to buyers. They love it because they can find, vet, compare, shortlist and contact suppliers all from one powerful, convenient, FREE platform.
  6. 6. 6 Share this Ebook! Engineers. Purchasing agents. Plant managers. MRO buyers. They come to ThomasNet.com specifically to find new suppliers. They keep coming back because we give them everything they need to do it right. When they come looking for what you offer, here’s how to make sure they can find you: Position yourself where your best prospects are looking Rank high in product/service categories that align with your specific business goals Promote your strongest content Fill your ThomasNet.com Company Profile with the detailed content buyers and engineers need Differentiate yourself from the competition Stand out with a Company Profile ad that conveys your most powerful selling points Get found on ThomasNet.com
  7. 7. 7 Share this Ebook! You won’t be on your own. Our industrial marketing experts support the success of your ThomasNet.com program, which will include: Deep analytics and tracking tools that help you easily measure the success of your program, and adapt for maximum continued growth. Your local ThomasNet representative, who will strategize, outline, explain, implement, and support your complete ThomasNet.com program. Smart, targeted exposure in the product or service categories that matter to you most. Our staff of engineers ensure that you’ll appear in every category relevant to what you do. Accurate, complete, professional copy written by our experienced editors to target your buyers’ interests. We write an average of 92 custom paragraphs for every supplier on ThomasNet.com. A thorough, detailed company profile that lets you promote all the information buyers and engineers need to put you on their shortlists. “ It’s not every day you find $200,000 customers. We found ours through ThomasNet.com.” Tracy Tenpenny, VP, Sales, Marketing & Innovation Tailored Label Products
  8. 8. 8 Share this Ebook! Start getting found. It’s easy. Promote your business on ThomasNet.com. It’s the right way to get found by the buyers who matter to you most. To get started, visit us online or call 800.879.6757. thomasnet.com/getfound

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