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Social Media 101     Kelly Giles, personal branding strategist                     kelly.a.giles@gmail.com
SOCIAL MEDIA
ROADMAP• What is it?• What does it mean  – For you  – For your agency  – For your clients
What is it?
One word.
CONVERSATION.
One-way communication.
Everyone has a voice.
Do you need avoice everywhere?
NO!
The Big Three
In Plain English
In Plain English
In Plain English
Now let’s put these  tools to work.
For you:connect + learn
Connect with clients  and employers. Be a matchmaker.
read blogspersonalbrandingblog.comkeppiecareers.comaskamanager.comjobmob.co.ilcareerrocketeer.com
follow smartiestwitter.com/blogging4jobstwitter.com/askamanagertwitter.com/danschawbeltwitter.com/keppie_careerstwitter.co...
For your agency:inform + educate clients
Create a group where your employers and clients can connect.
write a blog- Share tips- Tell client success stories- Share great resume samples- Post how-to documents online
tweet-Links to your blog articles-Reminders about events-Job opportunities-Helpful articles-Content on your website
For your clients:research and stand out
Visualize and expandtheir networks. Plus,research employers.
read (or write?)-Read career blogs-Read employers’ blogs-Read industry blogs-Read your agency’s blog-Write their own
follow + tweet          -Follow your agency          -Follow career expertsSocial Media 101Social Media 101          -Foll...
Can I help?         Kelly Giles kelly.a.giles@gmail.com    twitter.com/kellygiles linkedin.com/in/kellygiles
Nccaa presentation kelly giles social media
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Nccaa presentation kelly giles social media

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Social Media 101

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Nccaa presentation kelly giles social media

  1. 1. Social Media 101 Kelly Giles, personal branding strategist kelly.a.giles@gmail.com
  2. 2. SOCIAL MEDIA
  3. 3. ROADMAP• What is it?• What does it mean – For you – For your agency – For your clients
  4. 4. What is it?
  5. 5. One word.
  6. 6. CONVERSATION.
  7. 7. One-way communication.
  8. 8. Everyone has a voice.
  9. 9. Do you need avoice everywhere?
  10. 10. NO!
  11. 11. The Big Three
  12. 12. In Plain English
  13. 13. In Plain English
  14. 14. In Plain English
  15. 15. Now let’s put these tools to work.
  16. 16. For you:connect + learn
  17. 17. Connect with clients and employers. Be a matchmaker.
  18. 18. read blogspersonalbrandingblog.comkeppiecareers.comaskamanager.comjobmob.co.ilcareerrocketeer.com
  19. 19. follow smartiestwitter.com/blogging4jobstwitter.com/askamanagertwitter.com/danschawbeltwitter.com/keppie_careerstwitter.com/heatherhuhman
  20. 20. For your agency:inform + educate clients
  21. 21. Create a group where your employers and clients can connect.
  22. 22. write a blog- Share tips- Tell client success stories- Share great resume samples- Post how-to documents online
  23. 23. tweet-Links to your blog articles-Reminders about events-Job opportunities-Helpful articles-Content on your website
  24. 24. For your clients:research and stand out
  25. 25. Visualize and expandtheir networks. Plus,research employers.
  26. 26. read (or write?)-Read career blogs-Read employers’ blogs-Read industry blogs-Read your agency’s blog-Write their own
  27. 27. follow + tweet -Follow your agency -Follow career expertsSocial Media 101Social Media 101 -Follow industry experts -Follow employers -Tweet relevant, professional links
  28. 28. Can I help? Kelly Giles kelly.a.giles@gmail.com twitter.com/kellygiles linkedin.com/in/kellygiles

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