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Leadpile 97 03


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Leadpile 97 03

  1. 2. Welcome to Leadpile, The World’s Largest Online Exclusive Lead Marketplace. <ul><li>You may be asking…What is The Leadpile Lead Marketplace? </li></ul><ul><li>Simply put, The Leadpile Lead Marketplace is the World’s Largest Exclusive Lead Exchange where Lead Buyers or Advertisers, and Lead Sellers or Publishers, come together to buy and sell almost any type of lead. </li></ul><ul><li>The LeadPile Proprietary Platform creates a true Lead Marketplace where Lead Buyers and Lead Sellers are in total control. </li></ul><ul><li>In the LeadPile Marketplace, lead pricing changes dynamically based on three things: </li></ul><ul><li>A true supply/demand curve for leads </li></ul><ul><li>Lead quality </li></ul><ul><li>On the actions of the market participants </li></ul>
  2. 3. Many people have referred to The Leadpile Marketplace as the “EBAY” of Lead Generation because of its ease of use, flexibility, and market driven pricing model.If you are a Publisher, or Lead Seller, the Leadpile Marketplace provides you the fastest and most technologically advanced platform in the world to instantly reach multiple Lead Buyers who bid real time on your leads, and this give lead sellers, or publishers, the highest conversion rates in the industry. So, if you are a Lead Seller, or Publisher, you simply capture the lead, and sell it real time to the highest bidder.
  3. 4. If you are an Advertiser, or Lead Buyer, Leadpile’s proprietary “Lead Marketplace” ensures that you, as a Lead Buyer, are in total control of exactly what leads you buy, how many leads you buy, when you buy the leads, at what price you buy the leads, and who you buy the leads from. And… you can begin receiving your leads immediately by opening a free account with no commitments, hidden fees or minimums to buy.
  4. 5. So, whether you are a Super Affiliate desiring to earn more money on your current lead generation and website traffic, or you are a Business seeking to increase your ROI by being in total control of your lead buying needs, the Leadpile Marketplace offers you a fast, simple, and easy to use Platform where Lead Buyers and Lead Sellers come together to conduct business at a Price Point that is acceptable to both parties. At Leadpile, you have our total commitment to do everything we possibly can to make your online Lead Selling, or Lead Buying Experience, world class. Thank you, and welcome to the Leadpile Exclusive Lead Marketplace. Leadpile Exclusive Lead Marketplace
  5. 6. LEAD SELLERS (Publishers) Why would a Lead Seller use Leadpile’s Centralized Online Exclusive Lead Marketplace instead of an “Old Fashioned Affiliate Program”? <ul><li>With Leadpile, you get multiple buyers bidding for your high quality leads, not just one buyer paying you only what they offer. </li></ul><ul><li>This increases your overall acceptance rate on your site so your EPM will be higher than you will see elsewhere. </li></ul><ul><li>You can choose from a multitude of offers and you will be able to see the offers as soon as you open your free account. </li></ul><ul><li>The Revolutionary MicroClick Form: </li></ul><ul><li>Simply “copy and paste” into your website. </li></ul><ul><li>Proven to give you incredible conversions. </li></ul><ul><li>Easy to use form. </li></ul><ul><li>Fully customizable with hundreds of graphics available. </li></ul><ul><li>Earn from later sales. </li></ul><ul><li>Earn from “co-registration” leads. </li></ul>
  6. 7. LEAD SELLERS (Publishers) <ul><li>Never loose money due to: </li></ul><ul><li>Broken links: With LeadPile there are no links, your visitor will never leave your website before it converts into a lead. </li></ul><ul><li>Website or server “down”: Your visitor always stays on your website through the moment it converts into a lead. </li></ul><ul><li>Blocked cookies: Unlike affiliate programs which rely on cookies to give credit for a lead generated, LeadPile provides you with a form which has your embedded affiliate/seller ID so you will always get credit for the leads you generate. </li></ul><ul><li>Expired cookies: LeadPile tracking system does not rely on cookies to give you credit: you will always be </li></ul><ul><li>credited for your leads, no time limit! </li></ul><ul><li>Never change links again: </li></ul><ul><li>With Leadpile’s MicroClick Form, you have a single point of access to all advertisers; even if an advertiser becomes inactive you can still reach all other active advertisers. </li></ul><ul><li>100% control over your tracking: </li></ul><ul><li>Track your CPC, email, banner, SEO, or any other type of campaign like a PRO. </li></ul><ul><li>You have total control over your conversions and revenue tracking; track the money you make based on each website, source (i.e. Google, Yahoo, etc), campaign, and ad generating each individual lead. </li></ul><ul><li>Seamless integration with AdWords API. </li></ul>
  7. 8. LEAD SELLERS (Publishers)
  8. 9. LEAD SELLERS (Publishers) <ul><li>Banners and Text Links </li></ul><ul><li>By creating a Seller/Publisher account with Leadpile, you will have instant access to a multitude of offers (payday/cash advance, auto financing, debt, etc) and the world's best advertisers who will Bid on your Leads Real Time. You only need to choose the site and the banner you want to use, and you are ready to go. </li></ul>
  9. 10. LEAD SELLERS (Publishers) A faster process, better tracking, advanced reporting system, real time data, and fabulous payouts are just a few advantages you will be enjoying as a Leadpile Publisher, or &quot;Lead Seller&quot;. Leadpile’s proprietary system has been designed to increase your website revenue and give you unlimited access to our entire pool of buyers, offering you not only immediate results, but unlimited residual income (for life) as well. <ul><li>Text Links </li></ul><ul><li> </li></ul><ul><li> </li></ul><ul><li> </li></ul><a href=&quot;; target=&quot;_blank&quot;>Title for the link here</a>
  10. 11. <ul><li>The MicroClick Ads </li></ul><ul><li>LeadPile proudly introduces MicroClick Ads. What are MicroClick Ads? MicroClick Ads are designed to integrate into your current content pages to save you space and increase your revenue. The ads can be implemented on any text link on your page, and on a &quot;Mouse Over effect&quot;, a screenshot is displayed to the visitors. By clicking the screenshot or the link, a new small window will open up where visitors can fill out the </li></ul>application. The MicroClick Ads not only will give you more flexibility and space on your page, but they also offer an amazing value to the visitor: faster load times, hosted by secured domains/servers and more options. The secured sites alone can increase your CVR (conversion rate) with 14% to 20%. Faster, better ads, higher performing offers, more alternatives and unlimited residual income, are just a few advantages that will make your online marketing efforts with LeadPile &quot;over the top&quot;. Just give us a try and you decide! LEAD SELLERS (Publishers)
  11. 12. LEAD BUYERS (Advertisers) Creating a Free Buyer Account with Leadpile is fast, simple, and easy. It takes only a few moments, and you will receive instant access to our Lead Database and our Network.  Lead Buyers (Advertisers) Welcome to Leadpile - The World's Largest Online Exclusive Lead Marketplace. We are delighted to present you a quick overview of what you can expect when opening up a Lead Buyer account with Leadpile.
  12. 13. LEAD BUYERS (Advertisers) To get started, you simply provide us with your email address, and fill out your contact information on our sign up form.   After you sign-up for your Leadpile Buyer account, you can immediately begin designing your Lead Buying Campaign by using our easy to use Campaign Wizard, which will guide you through a step by step process.   The first step is to choose the Lead Type. You can choose between hundreds of lead types available, or you can tell us what lead type (offer) you need and we will start promoting it in our network of thousands of publishers.
  13. 14. LEAD BUYERS (Advertisers) Depending on the lead type you choose, you will then setup your filters and delivery options.   Let's take a look at two of the many Filters available to you:   The &quot;Delivery Schedule&quot; – The Delivery Schedule Filter allows you to choose the time and date you would like your leads to be delivered or you can select “all time” and exclude certain dates from your delivery schedule.   Another filter available to you is the &quot;Geographic Filter&quot; – The Geographic Filter allows you to filter your leads by State, ZIPs and Area Codes. Filter by States, ZIPs, and Area Codes
  14. 15. LEAD BUYERS (Advertisers) Once you have set your filters in the Campaign Wizard, you will be able to set the way you want to receive the leads. You can choose to receive the leads via Email, POST,  or you can simply download the leads from your account. 
  15. 16. LEAD BUYERS (Advertisers) Next, you will choose the price you want to pay for the leads. Leadpile allows you to create multiple campaigns with different filters and different prices based on the ROI you are receiving.   And the last step is to set your daily volume and you are ready to go!
  16. 17. The World's Largest Online Exclusive Lead Marketplace Leadpile Changes Game for Affiliate Marketing
  17. 19. <ul><li>Leadpile “In house” Marketing </li></ul><ul><li>Leadpile’s Publishers </li></ul><ul><li>Affiliate Networks Partnerships </li></ul><ul><li>Affiliate Programs Management </li></ul>
  18. 20. LeadPile “in house” marketing. Dedicated marketing program: <ul><li>Pay per Click Campaigns </li></ul><ul><li>Leadpile will advertise your company on all top tier and second tier Search Engines: Google, Yahoo, MSN, Miva, SuperPages, MediaTrac, AdKnowledge, etc. </li></ul>A
  19. 21. <ul><li>Leadpile Email Marketing Campaigns </li></ul><ul><li>Leadpile will use its existing database to market your company program. The List Management/Email Marketing division from Leadpile utilizes proprietary software and hardware infrastructure to efficiently target its consumers. In a relationship with the ISP for over 5 years, Leadpile complies with all regulations resulting in a high CTR (click through rate) and industry leading customer retention. </li></ul><ul><li>Leadpile SEO - Search Engine Optimization </li></ul><ul><li>Leadpile will create custom sites to generate leads for your company. In the process of creating the sites, Leadpile will efficiently work with the designers and webmasters to create “optimized” websites, thereby facilitating better rankings in the SERP (Search Engine Results Page). </li></ul>
  20. 22. <ul><li>Pre-pop offers </li></ul><ul><li>The Pre-pop offers are an effective way to generate leads from different online application forms. The consumer is not required to type the information into a new application form, as the information has been captured already in the consumer’s primary request. </li></ul>
  21. 23. <ul><li>Exit traffic offers </li></ul><ul><li>Exit traffic is used to generate leads using existing application forms, mostly used in conjunction with consumers primary request. The difference between Exit Traffic and the Pre-pop Offer is their ability to circumvent pop-up blockers commonly found in browsers and specifically target the “Thank You” page (confirmation page) when the consumer has not been approved for its primary request </li></ul>
  22. 24. <ul><li>MicroClick™ Forms </li></ul><ul><li>Leadpile's proprietary MicroClick™ Form is a proven and successful technology designed to capture leads from a publisher's website. The Form has been used in production by publishers worldwide for over five years. </li></ul>
  23. 25. <ul><li>MicroClick™ Ads </li></ul><ul><li>MicroClick™ Ads, with ScanPage technology, are designed to create dynamic links within contextually targeted websites. The technology is owned and operated by Leadpile, allowing the publishers to target different offers by manipulating their webpage content, transforming specific words into links. </li></ul>
  24. 26. 8. Multiple customized websites offering the “Advertiser” product
  25. 27. 9. CPM campaigns: banner advertising <ul><li>Secondary Applications (co-registrations) </li></ul><ul><li>The secondary applications (co-registrations) leads are an effective way to target specific demographics and receive a good CVR (conversion rate), for a low production cost. </li></ul>
  26. 28. <ul><li>MicroClick™ Forms customized for your product. </li></ul><ul><li>Multiple customized websites offering your product. </li></ul><ul><li>Banners </li></ul><ul><li>Text Links </li></ul><ul><li>MicroClick™ Ads with &quot;ScanPage&quot; technology </li></ul><ul><li>Advanced tracking for PPC Campaigns: Allows publishers to track from campaign level down to Keyword level the Earnings, Clicks, Impressions and CVR (Conversion Rate) this will enable them to implement new bids in an efficient way and reach desired ROI. </li></ul><ul><li>Integration with Google “AdWords” API for ecient conversions tracking: Leadpile’s tracking system is seamlessly integrated with Google Adwords API, enabling Publishers to track clicks, impressions, cost and earnings on the Campaign, AdGroup and Keyword level, all done within the Leadpile interface. </li></ul><ul><li>Leadpile’s “Open Market” platform for approved networks lead delivery integration: The leadpile Open Market platform is designed specifically for “Super Affiliates” and Networks that use their own application form to collect consumer data. The lead is sent real time into the Leadpile System where it is processed and delivered to you. </li></ul>LeadPile’s Publishers. LP will provide its network of publishers with: B
  27. 29. <ul><li>Sites/Offers designed exclusively for their Networks This will allow us to run your offer through their Network, instantly reaching their network of Publishers. </li></ul><ul><li>MicroClick™ Ads with ScanPage technology </li></ul>Leadpile’s Affiliate Network partnerships: Run your product on multiple Affiliate Networks currently in strategic partnership with Leadpile. <ul><li>MicroClick™ Ads </li></ul><ul><li>“ Pre-populated” forms on customized pages </li></ul><ul><li>Exit traffic monetization: links, banners, pre-pop forms, MicroClick™ Ads </li></ul><ul><li>Email marketing campaigns </li></ul><ul><li>“ Co-registration” offers embedded into our partners’ forms. </li></ul><ul><li>Each of the above methods of generating leads will allow us to bring a massive amount of traffic to the offer driven by the Leadpile’s established relationships with strategic partners and existing integrated platforms. </li></ul>C
  28. 30. Affiliation Program management on top Affiliate Networks <ul><li>Advertise your CPA program on Google Affiliate Network </li></ul><ul><li>CJ (Commission Junction) </li></ul><ul><li>ClickBooth </li></ul><ul><li>Hydra Network </li></ul><ul><li>ShareASale </li></ul><ul><li>ClickXChange </li></ul>D