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ETM – MANAGEMENT INFORMATION SYSTEM




INDIVIDUAL ASSIGNMENT


         NATARAJ PANGAL
Q1 - Describe the difference between automating, informating, and strategizing and
    provide examples of each from your ...
maximum issues were registered, decide whether additional engineers were required, etc. Thus,
the system not only helped i...
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Automating-Informating-Strategizing

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The document explains the difference between Automating, Informating and Strategizing IT systems.

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Automating-Informating-Strategizing

  1. 1. ETM – MANAGEMENT INFORMATION SYSTEM INDIVIDUAL ASSIGNMENT NATARAJ PANGAL
  2. 2. Q1 - Describe the difference between automating, informating, and strategizing and provide examples of each from your own experience. Automating : - Information Systems can be used for automating processes and business functions to enable the organization in executing specific tasks more quickly and accurately with a consistent quality and reduced cost. Example : - In my workplace at Citigroup Global Services, previously whenever a new employee would join, we would have to fill various forms and submit to different departments for creating User Ids to provide access to computers, shared drives and other systems. This was a very time consuming and tedious manual job, which was later replaced by an automated online system – Virtual Resource. Using this system we could raise a request for ID creation and with just one request all the concerned departments would be automatically notified about access request. Once, the Ids were created the manager of the new employee would be electronically notified, thus completely eliminating the need to fill various documents and personally submitting them to all the departments and then personally collecting the IDs and password from the respective departments. Informating : - The process of using Information Systems to not just automate specific operations, but also use to learn and improve the day-to-day activities within that operation is termed as Informating. Informating does not limit the use of Information System to just automating a process but also extends the use of Information System in understanding trends, patterns, performance of the operations and hence further improve the processes. Informating helps in unearthing flawed business processes which might have been blindly automated using Information Systems. Example : - At Citigroup Global Services Ltd, previously whenever we had a technical issue with the computers, network or softwares, we used to call a helpline number and as and when any technical engineer would be available he would come and resolve the problem. This was later replaced by a completely automated system – Virtual Tech. Employees used to access this system to register the problem that they were facing and the system would automatically assign the issue to a technical engineer depending on his availability. Not only did the system reduce the time taken to register and resolve issues, but also proved beneficial in substantially improving the process. This system helped immensely to comprehend the amount of time an associate took to resolve the issue, identify recurring issues, categorize the time periods when 2
  3. 3. maximum issues were registered, decide whether additional engineers were required, etc. Thus, the system not only helped in automating the process, but also helped in improving it and making it more effective and efficient. Strategizing : - Using Information System to facilitate and advance the organization’s strategy and sustain competitive advantage over other firms is termed as Strategizing. In this case Information System is not just circumscribed to automating and learning but also aligning with the organizational strategy and provides competitive and strategic value. Example : - Citibank Buffalo is the hub for Funds Transfer for Citibank customers in North America and its goal is to ensure quick, accurate and cost effective transfer of Funds resulting in customer satisfaction and higher profits. Inorder to realize this goal Citibank Buffalo replaced their existing legacy system FTN, with Global Pay Plus (GPP)1. The new system reduced costs by over USD1million per month since the cost of maintaining the legacy systems were extremely high. Also, GPP resulted in significantly faster and more accurate transfer of funds locally as well as internationally. The system could easily handle high amount of wire traffic of both corporates and consumers. After the implementation of GPP, Citibank Buffalo witnessed a significant increase in the number of wires processed per day. Most importantly the legacy systems being used by Citibank across the globe are going to be replaced by GPP, making all the systems standardised and thus communicate with each other more efficiently thus aligning with Citibank’s Fund Transfer strategy across the globe2. 3

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