Jeffry Anthony presentation on Bouncity

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Jeffry Anthony presentation on #StartupLokal Meetup v.13: Presentation Idol

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Jeffry Anthony presentation on Bouncity

  1. 1. Statistics
  2. 2. Trend Social Layer (Connections)• Last decade (2000 - 2010)• Connections• Static Game Layer (Influence)• Next decade (>2011)• Behaviors• Mobile
  3. 3. Benchmark
  4. 4. Bouncity is a location based gaming platformwhich enables user to go places, do challenges, and earn rewards.
  5. 5. Bouncity is a location based gaming platformwhich enables user to go places, do challenges, and earn rewards.
  6. 6. Bouncity is a location based gaming platformwhich enables user to go places, do challenges, and earn rewards.
  7. 7. Bouncity is a location based gaming platformwhich enables user to go places, do challenges, and earn rewards.
  8. 8. Bouncitybuilds game layer on top of the world
  9. 9. Mobile Applications ~ 5 million users ~ 1 million users ~ 200K users? TBA
  10. 10. Web Platform
  11. 11. How does it work?
  12. 12. How does it work?
  13. 13. How does it work?
  14. 14. How does it work?
  15. 15. How does it work?
  16. 16. How does it work?
  17. 17. Places250.000+ venuesJakarta starting city
  18. 18. How does it work?
  19. 19. How does it work?
  20. 20. How does it work?
  21. 21. How does it work?
  22. 22. How does it work?
  23. 23. How does it work?
  24. 24. Challenges Check-Ins Question Quiz Photo Polling Images taken from Corbis.com
  25. 25. How does it work?
  26. 26. How does it work?
  27. 27. How does it work?
  28. 28. How does it work?
  29. 29. How does it work?
  30. 30. How does it work?
  31. 31. Rewards1 Earn points by completing challenges2 Allocate points to desired rewards3 Redeem your rewards at the venues
  32. 32. Badges
  33. 33. Brand Bouncity will change the way Business / Brand in Promoting, Engaging,and Interacting with their customers Rewards Promotion Badges InteractionCustomers Brand Challenges Engagement Social Media
  34. 34. Goals Deep Consumer Engagement Drive High BrandRevenue ExposureHighlight BusinessFeatured InsightsProduct Brand Positioning
  35. 35. 1 Deep Consumer Engagement
  36. 36. 1 Deep Consumer Engagement ~10 secs Display
  37. 37. 1 Deep Consumer Engagement ~1 min ~10 secs Display Check-In
  38. 38. 1 Deep Consumer Engagement >15 mins ~1 min ~10 secs Display Check-In Challenges
  39. 39. 1 Deep Consumer Engagement
  40. 40. 2 Awareness & Promotions do challenge unlock badges get rewards
  41. 41. 2 Awareness & Promotions
  42. 42. 3 Analytics & InsightsDashboard- Visits- Check-ins- Challenges done- Points earned- Rewards claimed
  43. 43. 3 Analytics & InsightsPlayers- Age- Gender- Location
  44. 44. 3 Analytics & InsightsChallenges- Numbers completed- Submission reports
  45. 45. 3 Analytics & InsightsSocial Media Reach- Facebook- Twitter
  46. 46. 3 Analytics & InsightsLeaderboard- Most active customers
  47. 47. 3
  48. 48. 4 SalesLocalized AdsDrive TrafficFeatured Products
  49. 49. Other potentialsCharityCommunity WorkFund Raising
  50. 50. Transforming consumers into loyal customersWho  they Campaign   Challenges   Repeat  Traffic   Total  Players Social  Reach? Vocality are… Length Completed Rate 18,816  Organic  GameStop 4  weeks 19,467 47,042 1.96  M 35% Posts
  51. 51. Bouncity TimeReward: Bouncity T-Shirt x1Challenge: The first one to...
  52. 52. Questions?www.bouncity.comfacebook.com/bouncitytwitter.com/bouncitybouncity.tumblr.com

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