A presentation about how we would have delt with the Boston Marathon Bombing if we were the US government

1. Panteion University
Advertising & Public Relations
Lab
Crisis Management

2. RISK ASSESSMENT
US GOVERNMENT ON THE
BOSTON MARATHON BOMBING

3. FACTS
•WHAT? - Explosion of two bombs
with a 13s difference
•WHERE? - At the annual Boston
Marathon
•WHEN? - 15th of April, local time
2.49 p.m

4. HAZARDS
• Another terrorist attack / involvement
of a terrorist organization
• Injuries - deaths
• Fire caused by explosion
• Panic and terror among the citizens
• Difficulty of ambulance / first aid
access
• Over flood hospitals / incapability to
deal with large amount of patients

5. HARMED
• Runners
• Crowd-
spectators
• People of Boston
• All US citizens
• Marathon
organizers
lack of control
• US government

6. IMPACT
•Destruction of public
property
•Loss of confidence in
the organization of
the marathon
•Loss of confidence in
the US government 
Bad image around the
world/ loss of
strength
•Lawsuits towards
organization and US

7. ACTION
A) Press conference B) Openness to the
public C) Constant updating
• Inform the people of what happened
• Reassure the involved
• Inform about our action plans
• Be fully prepared for any questions
• Send help and representatives to Boston

8. CREATORS
• Anastasia-Marie Ktena
• Dimitris Mathioudakis
• Tina Selinopoulou
• Koralia Grimopoulou
• Petros Dimitrakos
• Anastasia Kourou
• Ektoras aeraki
Instructor: Mania Xenou
Assistant Professor / Head of
Advertising Lab:
Betty Tsakarestou