Technology Bends Limits : EDEE Digital

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My presentation for The Lions @ EDEE Digital Workshop.

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Technology Bends Limits : EDEE Digital

  1. 1. CANNES LIONSΑΥΤΟΤΟΕΡΓΟΘΑΗΘΕΛΑΝΑΤΟΕΦΩΚΑΝΕΙΕΓΩ
  2. 2. TECH BENDS LIMITSA N E W A P P R O A C H T O S T O RY T E L L I N G
  3. 3. TECH BENDS LIMITS CONTENT / FORM STORY / STORYTELLING CONCEPT / EXECUTION YOMARSHALL*,IS MEDIUM THE MESSAGE?* MARSHALL MCLUHAN, “THE MEDIUM IS THE MESSAGE”, UNDERSTANDING MEDIA: THE EXTENSIONS OF MAN, 1964
  4. 4. ROMEA N I N T E R A C T I V E S T O RY T E L L I N G
  5. 5. DANGER MOUSE NORAH JONESDANIELE LUPPI JACK WHITE
  6. 6. NORAH’S LUCID DREAM W H E R E U S E R S C A N PA R TA K E AND GAIN CONTROLOF HER CHARACTERS EXPERIENCE
  7. 7. A P O S T- A P O C A LY P T I C L A N D S C A P E WHERE THE MAIN CHARACTERSA R E P L AY E D T H R O U G H T H E V O I C E S O F NORAH JONES AND JACK WHITE
  8. 8. 3 DIFFERENT DREAMS (STORIES) 3 DIFFERENT TECHNIQUES
  9. 9. A N E X P E R I E N C E S P E C I F I C A L LY MADE FOR THE WEB
  10. 10. USING WEBGL TECHNOLOGYA T E C H N O L O G Y T H AT B R I N G S H A R D WA R E - A C C E L E R AT E D 3 D G R A P H I C S T O T H E BROWSER
  11. 11. A T R U LY I M M E R S I V E 3 D W O R L D
  12. 12. W H E R E U S E R S C A N PA R T I C I PAT E
  13. 13. TECH BENDS LIMITSWHAT HAPPENS WHEN USER LEAVES THE DESK?N O M O R E D I G I TA L V S . A N A L O G . WORLD IS ONE.
  14. 14. VIP FRIDGE MAGNETTHE BEST THING SINCE SLICED PIZZA
  15. 15. — How can I help you?— I want a veggi pizza. Mushroom and peppers only.— OK. So one pizza. Mushrooms and pepperoni?— No.. Mushroom and peppers only!— Yes, yes… Mushrooms and pepperoni. What size?
  16. 16. ONE TOUCH PIZZA ORDERINGTHIS COULD BE DANGEROUS!
  17. 17. TECH BENDS LIMITS BUT IS IT ENOUGH?
  18. 18. http://youtu.be/WAuDCOl9qrk
  19. 19. TECHNOLOGY MAKES POSIBILITIES
  20. 20. TECHNOLOGY DESIGN MAKES POSIBILITIES MAKES SOLUTIONS
  21. 21. ?TECHNOLOGY DESIGN ART MAKES POSIBILITIES MAKES SOLUTIONS MAKES QUESTIONS
  22. 22. ? !TECHNOLOGY DESIGN ART LEADERSHIP MAKES POSIBILITIES MAKES SOLUTIONS MAKES QUESTIONS MAKES ACTIONS* INNOVATION = ART + DESIGN
  23. 23. THANK YOU!

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