NASSCOM-Prayag - Market Traction Survey Data Sheet details

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Emerging companies may have been less impacted overall by the recent downturn, but have been able to reap the benefits of the recent upswing in market conditions – this is the essence of the findings of a NASSCOM-Prayag Market Traction Survey.

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NASSCOM-Prayag - Market Traction Survey Data Sheet details

  1. 1. @ the Confluence of hi-technology and market innovation www.prayag.com NASSCOM – Prayag Market Traction Survey of Emerging companies Survey Findings Data Sheet
  2. 2. Outline <ul><li>How to read the Charts </li></ul><ul><li>About the Survey </li></ul><ul><li>Survey Findings </li></ul><ul><li>List of Participants </li></ul>
  3. 3. How to read the charts <ul><li>While % are labeled within the chart, the number of responses for that option is displayed on top/side of the bar/pie slide </li></ul><ul><li>All % within the analysis are computed on the universe of 21, even where there were a substantial number of ‘No Responses’ </li></ul><ul><li>The total number of companies surveyed was 21. However companies may not have responded to all questions. Along with every chart, we have indicated the number of responses received for that particular question </li></ul><ul><li>Total Number of Responses:7 </li></ul><ul><li>33% of respondents said that annual sales had dropped in FY09 as compared to FY08 </li></ul>Extent of drop in FY09 sales as compared to FY08
  4. 4. Profile of Companies Surveyed <ul><li>Total Number of Responses: 21 </li></ul><ul><li>Profile of Respondents included: </li></ul><ul><ul><li>Product Software companies </li></ul></ul><ul><ul><li>IT Security Services </li></ul></ul><ul><ul><li>OPD & Testing Services </li></ul></ul><ul><ul><li>IT Consulting Services </li></ul></ul><ul><ul><li>Infrastructure Management Services </li></ul></ul>13 8 Product Company Services Player
  5. 5. Key Markets addressed by Participants <ul><li>Total Number of Responses: 21 </li></ul><ul><li>The emerging companies surveyed primarily address India and North America as key markets </li></ul><ul><li>High Priority target markets for: </li></ul><ul><ul><li>Service Providers: 87.5% of them have ranked North America as their main market </li></ul></ul><ul><ul><li>Product Companies: 69% of them are targeting the domestic market </li></ul></ul>13 12 9 6 2
  6. 6. Survey Findings
  7. 7. Impact of Downturn on Emerging Companies <ul><li>Total Number of Responses: 21 </li></ul><ul><li>Participants expressed a mixed opinion on the effect of recession on their business </li></ul><ul><li>Overall 52% said that they were impacted by the recession </li></ul><ul><ul><li>62% of the Services companies said they are affected </li></ul></ul><ul><ul><li>54% of product companies said they were affected </li></ul></ul>10 11
  8. 8. Recession Impact <ul><li>Total Number of Responses: 15 </li></ul><ul><li>Companies have experienced immediate effects like drop in Pipeline Traction or Project Truncation </li></ul><ul><ul><li>This in turn has impacted revenues lines of a third of respondents </li></ul></ul>8 7 10 8 6 2 2
  9. 9. Were Q-on-Q sales impacted? <ul><li>Total Number of Responses: 6 </li></ul><ul><li>71% of the companies did not share data on quarterly sales impact, if any </li></ul><ul><li>29% said there had been a drop in revenues during Q1FY09 as compared to Q1 FY08 </li></ul>15 2 4
  10. 10. Were Y-on-Y sales impacted? <ul><li>Total Number of Responses:7 </li></ul><ul><li>33% of respondents said that annual sales had dropped in FY09 as compared to FY08 </li></ul>14 3 3 1
  11. 11. Drop in the Billing Rates <ul><li>Total Number of Responses: 19 </li></ul><ul><li>Companies have expressed mixed opinion on the effects of recession on increase in price negotiations and reduction in billing rates </li></ul><ul><li>Close to 48% have experienced drops in their billing rates </li></ul>11 8 2
  12. 12. % change in the Billing Rates <ul><li>Total Number of Responses: 8 </li></ul><ul><li>62% of the companies surveyed did not reveal the percentage drop in their billing rates due to the economic downturn </li></ul>2 2 2 3 1 11
  13. 13. Cutbacks in Recruitment 9 12 <ul><li>Total Number of Responses: 21 </li></ul><ul><li>Most companies (57%) continued to recruit right through the period, taking advantage of the availability of quality resources on the job market </li></ul>
  14. 14. Employee Downsizing 1 20 <ul><li>Total Number of Responses: 21 </li></ul><ul><li>The large majority of the companies surveyed did not downsize staff capacity during the recession </li></ul>
  15. 15. Trends in Annual Increments 2 8 11 <ul><li>Total Number of Responses: 19 </li></ul><ul><li>A large number of companies (52%) did offer increments to their employees but a substantial number (38%) did not </li></ul>
  16. 16. Trends in Annual Increments <ul><li>Total Number of Responses: 11 </li></ul><ul><li>In companies that offered increments, the most common range of the increase was between 5% and 20% </li></ul>6 4 1 10
  17. 17. Trends in Cost Optimization <ul><li>Total Number of Responses: 14 </li></ul><ul><li>Many companies cut back on travel and employee entertainment activities </li></ul>6 9 10 2 7
  18. 18. Are things getting better? <ul><li>Total Number of Responses: 21 </li></ul><ul><li>Nearly 80% of the companies interviewed expressed a positive response on recovery trends. </li></ul>4 17
  19. 19. Q2FY10 Acceleration 5 15 1 <ul><li>Total Number of Responses: 20 </li></ul><ul><li>Nearly 70% of the companies interviewed experienced sales acceleration in Q2 FY10 </li></ul>
  20. 20. List of Participants
  21. 21. List of Participating Companies <ul><li>OrangeScape Technologies Ltd. </li></ul><ul><li>PK4 Technologies </li></ul><ul><li>Infozech Software </li></ul><ul><li>Acclaris Business Solutions Pvt Ltd </li></ul><ul><li>Annik Technology Services Pvt. Ltd. </li></ul><ul><li>Medsphere Technologies Pvt Ltd </li></ul><ul><li>Nu Street Technologies </li></ul><ul><li>Mindtree Limited </li></ul><ul><li>Aujas Networks Pvt Ltd. </li></ul><ul><li>SNS Technologies </li></ul><ul><li>Appnomic Systems </li></ul><ul><li>Infosoft Global </li></ul><ul><li>ConnectM Technology Solutions Private Limited </li></ul><ul><li>Praxis Softek Solutions Pvt. Ltd </li></ul><ul><li>Blue Star Infotech Limited </li></ul><ul><li>Sankhyaa Learning (P) Ltd </li></ul><ul><li>Sourcebits Technologies Pvt Ltd. </li></ul><ul><li>Eka Software Solutions </li></ul><ul><li>Savi Group </li></ul><ul><li>Srishti Software Applications Pvt. Ltd. </li></ul><ul><li>Prologic First India Pvt Ltd </li></ul>
  22. 22. Thank You For any queries on the survey, please get in touch with: Anita Mani Prayag Consulting [email_address]

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