Cobalt Deck

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Cobalt Deck

  1. 1.
  2. 2. About<br />Critical to any marketing, sales or financial strategy is your technique to acquire and retain your employee, channel partners, customers and consumers. So at the grass root, it is your relationship with these forces of people that counts. <br /> Educate Excite Reward<br /> And they will bring home your business goals <br />Our business is to provide you with knowledge & expertise to plan & execute all this and More.<br />Cobalt Experiential Marketing<br />
  3. 3. Our Team<br />We are team of over 50+ experienced, dedicated, focused, sincere and passionate people <br />Our team constitutes of strategists, business analysts, technical and production personnel, data process personnel, copy writers , graphic designers, sales and marketing teams<br />Our in-house resources give us the edge you are looking for in any part of your value chain and will be instrumental in providing you with turnkey solutions<br />Cobalt Experiential Marketing<br />
  4. 4. Strengths<br /><ul><li> Ideas, innovation & integration
  5. 5. World class Event technology
  6. 6. Expertise in marketing services
  7. 7. Creative excellence
  8. 8. Comprehensive experience
  9. 9. Execution capabilities & bandwidth
  10. 10. Relationship with our clients, vendors, employees. Indian and International Artistes, Celebrities across the World
  11. 11. Our people……..!!!
  12. 12. Widespread national and international network</li></ul>Cobalt Experiential Marketing<br />
  13. 13. Business Solutions<br /><ul><li> Direct Marketing
  14. 14. Events
  15. 15. Rural marketing
  16. 16. Digital Marketing
  17. 17. Promotions and Activations
  18. 18. Rewards and Loyalty Programs
  19. 19. Exhibitions
  20. 20. Print Advertisements
  21. 21. OOH Media
  22. 22. Radio and Television</li></ul>Cobalt Experiential Marketing<br />
  23. 23. Direct Marketing<br /><ul><li> Targeting a Specific Demographic & Geographic Audience to Launch, Promote & Market any specific Product or Service through Response Management.
  24. 24. Bulk Emails (EDM) & Viral Campaigns
  25. 25. Tele-Calling
  26. 26. SMS (Short Messaging Service)
  27. 27. Online, Market Survey & Research
  28. 28. Lead Generation
  29. 29. Database Management, Maintenance & Profiling
  30. 30. Direct Mail
  31. 31. Response & Audience Generation for Events & Promotions
  32. 32. Post Activity Response Management & Analysis
  33. 33. Mystery Shopping
  34. 34. Data Entry
  35. 35. Corporate Gifts </li></ul>Cobalt Experiential Marketing<br />
  36. 36. Events<br /><ul><li> A combination of creative and design excellence , our events offer a high quality delivery at a competitive price</li></ul>Conferences & Seminars <br /><ul><li> Brand & Product Launches
  37. 37. B2B & B2C Events
  38. 38. Networking Events
  39. 39. VIP Visits
  40. 40. Facility Inaugurations
  41. 41. Employee Events
  42. 42. Awards functions
  43. 43. Entertainment & Thematic Events
  44. 44. Dealer/ Channel/ Customer/interaction programs</li></ul>Event Concepts & Communications<br /><ul><li>Pre-Event Communications &
  45. 45. Teaser Campaign
  46. 46. On ground Promotions
  47. 47. Road Shows
  48. 48. Design & Fabrication
  49. 49. Venue, Sound & Light Management
  50. 50. Artists & Celebrity Management
  51. 51. Special Event Properties
  52. 52. Media / Press meets </li></ul>Cobalt Experiential Marketing<br />
  53. 53. Rural Marketing<br /> For nearly half a century, , marketers have been aware of the market potential of this part of India. However, the massive scale of operations that it required convinced marketers, both foreign and indigenous, that the rural market, although a thoroughly tempting prospect, could not be reached unless a serious specialised communication effort was devised. Cobalt Rural Initiative is a dedicated division designed to provide specialised marketing and communication services to rural India with a specialised team of resources,its services extend from brand-planning, research, marketing and communication strategies, media planning, selling and buying, to complete creative execution across the country.<br /><ul><li> Market Analysis/ Congregation point analysis
  54. 54. Strengths in identifying and implementing unconventional media
  55. 55. Implementation network across country for macro project implementation
  56. 56. Seamless monitoring systems
  57. 57. Strengths to identify new distribution opportunities</li></ul>Cobalt Experiential Marketing<br />
  58. 58. Digital Marketing<br /><ul><li> In this space we take up both push and pull aspects of any organization’s digital initiative. Our area of service extend from internet marketing activities like paid promotions, social media optimization, rich media services and SMS marketing, eMail marketing etc.., We emphasise on understanding your business in depth and suggesting some of the best solutions.
  59. 59. Website and Micro site design
  60. 60. Search engine optimization
  61. 61. Online Marketing
  62. 62. Viral marketing
  63. 63. Content Development: Video, Blogs, Podcasts, Games
  64. 64. Direct response programmes</li></ul>Cobalt Experiential Marketing<br />
  65. 65. Promotions & Activations<br /><ul><li> An activity pre and post an event are the best way to create curiosity and sustain mindshare, thus leading to unique and scalable campaigns
  66. 66. LCV / Canter Promotions
  67. 67. Mall / market Road Shows
  68. 68. Consumer Promo
  69. 69. Loyalty Programs
  70. 70. Trade / In-shop Activity
  71. 71. SCP (School Contact Program)
  72. 72. Auditions
  73. 73. Carnivals
  74. 74. Human Visibility Programs
  75. 75. Prop Design & Fabrication
  76. 76. Special Brand Promo
  77. 77. Corporate Activity
  78. 78. Rural Promotions
  79. 79. Merchandising: Signage/ Corp Gifts</li></ul>Cobalt Experiential Marketing<br />
  80. 80. Rewards and Loyalty Programs<br /><ul><li> It is a specialized cell that combines rewarding with redemption to give an integrated solution. The solutions are offered on an online platform and are customizable and scalable in any environment. It can offer a complete turnkey solution from communication, implementation, delivery and maintenance
  81. 81. Rewards & Recognition Programs
  82. 82. Loyalty Management Program
  83. 83. Non Cash Incentive Planning
  84. 84. Customized Software Solutions
  85. 85. Product Cataloguing - Online / Offline
  86. 86. Reward Product Identification & Sourcing
  87. 87. Reward Delivery / Fulfilment Solutions
  88. 88. Vendor Management
  89. 89. Communication Management
  90. 90. Web Campaigns
  91. 91. Viral Marketing
  92. 92. Gaming Solutions
  93. 93. Mobile Content Development</li></ul>Cobalt Experiential Marketing<br />
  94. 94. Exhibitions<br /><ul><li> Exhibition division is committed to providing satisfaction to its customers by </li></ul>organizing focused trade shows through exceptional services, employee involvement, market intelligence and continual improvement<br /><ul><li>Organizing Domestic & International Exhibitions
  95. 95. Kiosks
  96. 96. Installation Art
  97. 97. POP Design
  98. 98. Production & Execution
  99. 99. Spatial Design
  100. 100. Creative Conceptualization
  101. 101. Stall Set up
  102. 102. Stall Booking & Management </li></ul>Cobalt Experiential Marketing<br />
  103. 103. Clients<br />Cobalt Experiential Marketing<br />
  104. 104.
  105. 105. Product Awareness eDM<br />Post Event eDM<br />Cobalt Experiential Marketing<br />
  106. 106. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  107. 107. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  108. 108. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  109. 109. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  110. 110. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  111. 111. <ul><li>Events</li></ul>Cobalt Experiential Marketing<br />
  112. 112. <ul><li>Stall Design</li></ul>Cobalt Experiential Marketing<br />
  113. 113. <ul><li>Stall Design</li></ul>Cobalt Experiential Marketing<br />
  114. 114. <ul><li>Stall Design</li></ul>Cobalt Experiential Marketing<br />
  115. 115. <ul><li>Stall Design</li></ul>Cobalt Experiential Marketing<br />
  116. 116. <ul><li>Website Design</li></ul>Cobalt Experiential Marketing<br />
  117. 117. <ul><li>Website Design</li></ul>Cobalt Experiential Marketing<br />
  118. 118. <ul><li>Website Design</li></li></ul><li><ul><li>Website Design</li></ul>Cobalt Experiential Marketing<br />
  119. 119. Thank You<br />Cobalt Experiential Marketing<br />

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