Il cyberbullismo

384 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
384
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
3
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Il cyberbullismo

  1. 1. Global @dvisor CYBERBULLYING Citizens in 24 Countries Assess Bullying via Information Technology for a Total Global Perspective A Global @dvisory – December 2011 – G@27 CYBERBULLYING
  2. 2. These are the findings of the Global @dvisor Wave 27 (G@27),an Ipsos survey conducted between November 1st and November 15th, 2011. A Global @dvisory – December 2011 – G@27 2 CYBERBULLYING
  3. 3. Analytic ComponentsCyberbullying is when a child or group of children (under the age of 18) intentionally intimidate, offend, threatenor embarrass another child or group of children specifically through the use of information technology, such as awebsite or chat room on the Internet, a cellular telephone or another mobile device.– Have you ever seen, read or heard anything about cyberbullying? Yes No Which of the following comes closest to your point of view? Some people believe that [INSERT STATEMENT AOR B – ROTATE]. Others believe that [INSERT STATEMENT A OR B – ROTATE]. Which of these statements comescloser to your own point of view?– STATEMENT A - cyberbullying is the same behaviour seen in other forms of bullying, just through different technologies, and so it should be addressed through existing anti-bullying measures among parents and schools.– STATEMENT B - say that cyberbullying is a fundamentally different type of bullying that needs special attention from parents and schools, in addition to existing efforts to address bullying in general. [RANDOMIZE IN SAME ORDER AS QUESTIONNAIRE VERBIAGE] Cyberbullying can be handled through existing anti-bullying measures Cyberbullying needs special attention A Global @dvisory – December 2011 – G@27 3 CYBERBULLYING
  4. 4. Analytic ComponentsTo the best of your knowledge, has a child in your household ever experienced cyberbullying? What about anotherchild in your community? – Yes, on a regular basis – Yes, sometimes – Yes, once or twice – No, never – Don’t knowThinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how didthey experience the harassing behaviour? Please select all that apply. [randomize] – Cellular telephone or other mobile device – Social networking site like Facebook – Online chat room – Email – Online instant messaging – Other websites – Other form of technology A Global @dvisory – December 2011 – G@27 4 CYBERBULLYING
  5. 5. DETAILED FINDINGS A Global @dvisory – December 2011 – G@27 5 CYBERBULLYING
  6. 6. Cyberbullying is when a child or group of children (under theage of 18) intentionally intimidate, offend, threaten orembarrass another child or group of children specificallythrough the use of information technology, such as a websiteor chat room on the Internet, a cellular telephone or anothermobile device.Have you ever seen, read or heard anything about cyberbullying? – Yes – No A Global @dvisory – December 2011 – G@27 6 CYBERBULLYING
  7. 7. Have you ever seen, read or heard anything about cyberbullying?DN2. Cyberbullying is when a child or group of children (under the age of 18) intentionally intimidate, offend, threaten or embarrass another child or group of childrenspecifically through the use of information technology, such as a website or chat room on the Internet, a cellular telephone or another mobile device. Have you everseen, read or heard anything about cyberbullying? Base: All Respondents: n= 18.687 A Global @dvisory – December 2011 – G@27 7 CYBERBULLYING
  8. 8. Which of the following comes closest to your point of view? Some peoplebelieve that [INSERT STATEMENT A OR B – ROTATE]. Others believe that[INSERT STATEMENT A OR B – ROTATE].Which of these statements comes closer to your own point of view?STATEMENT A - cyberbullying is the same behaviour seen in other formsof bullying, just through different technologies, and so it should beaddressed through existing anti-bullying measures among parents andschools.STATEMENT B - say that cyberbullying is a fundamentally different type ofbullying that needs special attention from parents and schools, in additionto existing efforts to address bullying in general.[RANDOMIZE IN SAME ORDER AS QUESTIONNAIRE VERBIAGE]Cyberbullying can be handled through existing anti-bullying measuresCyberbullying needs special attention A Global @dvisory – December 2011 – G@27 8 CYBERBULLYING
  9. 9. Which of these statements about cyberbullying comes closer to your own point of view?DN3. Which of the following comes closest to your point of view? Some people believe that... Which of these statements comes closer to your own point of view?Base: All Respondents: n= 18.687 A Global @dvisory – December 2011 – G@27 9 CYBERBULLYING
  10. 10. To the best of your knowledge, has a child in yourhousehold ever experienced cyberbullying? What aboutanother child in your community? – Yes, on a regular basis – Yes, sometimes – Yes, once or twice – No, never – Don’t know A Global @dvisory – December 2011 – G@27 10 CYBERBULLYING
  11. 11. Has a child in your household ever experienced cyberbullying? No/Never/DK 89% 68% 80% 85% 91% 82% 89% 86% 90% 95% 93% 89% 92% 95% 89% 92% 93% 97% 92% 82% 87% 88% 86% 95% 95%DN4_1. To the best of your knowledge, has a child in your household ever experienced cyberbullying? What about another child in your community? - My childBase: Parent or guardian of any child(ren)under the age of 18 (unwtd) n=6502 A Global @dvisory – December 2011 – G@27 11 CYBERBULLYING
  12. 12. Has a child in your community ever experienced cyberbullying? No/Never/DK 74% 69% 75% 72% 65% 49% 69% 73% 74% 55% 77% 72% 74% 47% 75% 85% 80% 88% 89% 88% 89% 85% 89% 65% 89%DN4_1. To the best of your knowledge, has a child in your household ever experienced cyberbullying? What about another child in your community? -- A child in mycommunity Base: Parent or guardian of any child(ren)under the age of 18 (unwtd) n=6502 A Global @dvisory – December 2011 – G@27 12 CYBERBULLYING
  13. 13. Thinking about the kids you know who have experiencedcyberbullying, to the best of your knowledge, how did theyexperience the harassing behaviour? Please select all thatapply [RANDOMIZE] – Cellular telephone or other mobile device – Social networking site like Facebook – Online chat room – Email – Online instant messaging – Other websites [ANCHOR SECOND LAST] – Other form of technology [ANCHOR LAST] A Global @dvisory – December 2011 – G@27 13 CYBERBULLYING
  14. 14. How did they experience the harassing behaviourDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 14 CYBERBULLYING
  15. 15. How did they experience the harassing behaviour Social Networking Site Like FacebookDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 15 CYBERBULLYING
  16. 16. How did they experience the harassing behaviour Cellular telephone or other mobile deviceDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 16 CYBERBULLYING
  17. 17. How did they experience the harassing behaviour Online chat roomDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 17 CYBERBULLYING
  18. 18. How did they experience the harassing behaviour EmailDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 18 CYBERBULLYING
  19. 19. How did they experience the harassing behaviour Online instant messagingDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 19 CYBERBULLYING
  20. 20. How did they experience the harassing behaviour Other websitesDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 20 CYBERBULLYING
  21. 21. How did they experience the harassing behaviour Other form of technologyDN5. Thinking about the kids you know who have experienced cyberbullying, to the best of your knowledge, how did they experience the harassing behavior?Base: Total Answering (unwtd) n= 1903 A Global @dvisory – December 2011 – G@27 21 CYBERBULLYING
  22. 22. About Ipsos… We are an independent company among the large global research companies, and are owned and managed by research professionals. Our ambition: to make survey-based research one of the primary means to understand contemporary society and economy. And to make Ipsos a strategic partner for those who wish to better understand the world and play an active part in it, with lasting success. Our experts are specialised in five areas of activity: we assess market potential and interpret market trends, develop and test emergent or existing products or services and build brands, test advertising, study audience responses to various media, and measure public opinion on issues and reputation. We have 10,000 employees working in wholly owned operations in 66 countries, and regularly conduct research in over 100 countries. Founded in 1975 by Jean-Marc Lech and Didier Truchot, Ipsos has been publicly traded since 1999. In 2010, Ipsos revenues exceeded 1B Euros.Visit www.ipsos.com to learn more about Ipsos offerings and capabilities. A Global @dvisory – December 2011 – G@27 22 CYBERBULLYING
  23. 23. For information about this and other Global @dvisory products contact:John WrightSenior Vice President and Managing Director, Public Opinion PollingIpsos Public Affairs +1 (416) 324-2002john.wright@ipsos.comKeren GottfriedResearch Manager, Public Opinion PollingIpsos Public Affairs +1 (416) 572-4481keren.gottfried@ipsos.comThe Ipsos Global @dvisor Omnibus is a monthly, online survey of consumer citizens in 24 countriesand produces syndicated reports and studies specifically tailored to the needs of corporations,advertising and PR agencies, and governments. For information contact:Chris DeeneySenior Vice President and Managing Director, Omnibus DivisionIpsos Public Affairs +1 (312) 665-0551chris.deeny@ipsos.comVisit www.ipsos.com for information about all of our products and services.Copyright Ipsos 2010. All rights reserved. The contents of this publication constitute the sole andexclusive property of Ipsos. A Global @dvisory – December 2011 – G@27 23 CYBERBULLYING

×