Atmiya Advertising


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Atmiya Advertising

  1. 1. 21st June 2011<br />
  2. 2. ABOUT US<br /><ul><li>Atmiya advertising is a young Mumbai based media agency which specializes in out of home advertising.
  3. 3. We allow advertisers to reach their target group through an economical and efficient manner through our various and effective mediums.</li></ul> We aim at giving maximum returns on marketing /advertising investment by providing mediums which are viewed by their Target group on a continual base over the course of time.<br />
  4. 4. Mission. Vision & Values.<br />Our mission Isto establish marketing medium for advertisers to reach their target group offering unparalleled coverage and viewership through our various mediums. <br />Our vision Is to become India’s#1 media network for advertising by offering a plethora of futuristic services and solutions that work wonders assuring multicultural and ethnic Outdoor Advertising campaigns that engage audiences and achieve impact, for every creative need, idea and budget.<br />Our values At Atmiya Advertising we keep our customers at the heart of our business and work with them to help them succeed. We are determined to deliver on our commitments - reliable, efficient and ready to go that extra mile to deliver what we promise. We are passionate about work. We promote and implement creative and innovative ideas and solutions tailored to our customer’s needs and requirements.<br />
  5. 5. Targeting 20 million<br /> Eyeballs Monthly<br />Customer Profile:<br />5-60 years of age, students ,youth & working adults, housewives<br />SEC A-D categories<br />With our pan Mumbai presencewe reach to both classes and masses. <br />
  6. 6. BUS ADVERTISING<br /><ul><li>Buses go where people go - where they live, shop, work and play and so does the advertising on buses. The strength of the bus as an advertising medium is its constant ability to find a crowd. A bus advertisement "mingles with consumers," and follows the flow of shoppers and their spending power - speaking, showing and selling along the way.
  7. 7. Bus advertising provides great street- level reads to a commuting audience and throughout metropolitan areas. As buses slowly cruise city streets, your message can be seen by both pedestrian and vehicular traffic on this large transit media.
  8. 8. A bus ad ignites trends and fuels demand for the products and services they promote as they connect the dots between where the journey begins and ends. Advertising on buses builds and reinforces brand images as they go with the flow.</li></li></ul><li>HOW WE DO IT?<br />Seizing the opportunity as a media agency we have formed strategic alliance with the private bus operators in Mumbai to gain the advertising rights on the buses. In order to provide advertiser with a effective and guaranteed medium to reach the mumbaikars with the help of our moving billboards.<br />
  9. 9. Sole advertising rights for the <br />Mumbai Darshan buses<br />
  10. 10. ADVERTISING OPTIONS<br />BUS BACK<br /><ul><li>Bus Backs are the most easily recognizable of all advertisements featured on buses. There's no doubt as to the effectiveness of a "Bus Back" advertisement. Ask yourself how many times you have been stuck behind a bus reading an advertisement, more than once I bet! </li></ul>Benefits:<br /><ul><li>Lower space and production costs
  11. 11. Larger campaign coverage due to reduced costs</li></li></ul><li>ADVERTISING OPTION 2<br />Mega Backs<br />"Mega Backs" are one of the most popular of all our advertising options. Mega Backs create the option of billboard size and style of advertising as well as mobility, which gets your advertising message out in everybody's face. Your creativity can run wild with lots of space and creative options.<br />Benefits:<br /><ul><li>Billboard size advertising
  12. 12. Large captive audience
  13. 13. Creative opportunities
  14. 14. Cost effective</li></li></ul><li>Few Example For You !<br />
  15. 15. Few Example For You !<br />
  16. 16. Why Choose Us Over Billboards & Best Buses?<br /><ul><li>Bus Advertising Cuts Through the Clutter.</li></ul>With so many forms of outdoor advertising on the street, ads on buses stand out because they are on moving vehicles and are on the viewer’s eye-level. With large and bold colors, ads on buses capture viewers’ attention like no other ad form. <br /><ul><li>OUR Bus Ads Covers An Entire Market.</li></ul>We tend to cover entire mumbai with great frequency, while providing coverage in highly-targeted areas of mumbai. Because our buses travel all over the city every day, the bus ads reach almost the entire market. And because bus companies have to use almost every bus in their fleet on a daily basis, advertisers are sure to see their ads on the street. Thus, the reach of bus advertising can be tremendous at low bus advertising costs.<br />OUR SINGLE BUS CATERS TO 44 PLACES IN MUMBAI FROM <br /> 7AM TO 7PM ON DAILY BASIS <br />
  17. 17. Our coverage strength<br />Places in blue indicate that the bus halts here<br />
  18. 18. THANK YOU<br />TO DISCUSS THE OPPORTUNITY IN DETAIL AND KNOW THE RATES PLEASE FEEL FREE TO CONTACT US <br />REGARDS,<br />PRANAV NAIK<br />(FOUNDER & CEO)<br />(022) 28056544<br />+91-8108317830<br /><br />