Business Retention and Expansion
August 26, 2013
Business Retention and Expansion
The goal of the Business Retention and Expansion (BRE)
program is to build relationships ...
Business Retention and Expansion
Three primary sources of job growth that exist in every community are:
incoming new busin...
•Program created in summer 2012
•Structured around one-on-one business
interviews
•First organized direct business outreac...
Business Retention & Expansion Visits
Listen
AssistAdvocate
Business Retention & Expansion Visits
8%
12%
20%
24%
6%
6%
6%
18%
Business AssistanceRequests
Business Training
GreenBiz
P...
Testimonials
“The EDB staff was instrumental in assisting the Fairmont Sonoma Mission Inn navigate
permit processing in co...
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Ricard.monday

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  •  Connect-Provide information and connections to current business resources i.e. PRMD Ombudsman, WIB, SBDC, Tourism Bureau, Chambers of Commerce, loan programs etc.Share success stories and best practice approachesAddress-Address specific issues raised business through the creation of new policies and programs such as loan programs Advocate- Serve as an advocate and ally for local businessCreate long lasting relationships with businesses and follow up to see what assistance is working
  • Business Retention Visits in partner ship with local cities, chambers and BEST. On these visits weListen- Understand what issues businesses are facing businesses and how to deal with these issuesRecord information and metrics to analyze systemic issues which the County can address  Connect-Provide information and connections to current business resources i.e. PRMD Ombudsman, WIB, SBDC, Tourism Bureau, Chambers of Commerce, loan programs etc.Share success stories and best practice approachesAddress-Address specific issues raised business through the creation of new policies and programs such as loan programs Advocate- Serve as an advocate and ally for local businessCreate long lasting relationships with businesses and follow up to see what assistance is working
  • Ricard.monday

    1. 1. Business Retention and Expansion August 26, 2013
    2. 2. Business Retention and Expansion The goal of the Business Retention and Expansion (BRE) program is to build relationships with local business and help them stay and grow in Sonoma County.
    3. 3. Business Retention and Expansion Three primary sources of job growth that exist in every community are: incoming new business (11%) existing business expansions (80%), and start-up operations (9%).” 11% 80% 9% New Businesses Existing Business Expansion Start-Up Operations Source: Blane, Canada, Ltd. “Beyond the Basics – Advanced Business Retention
    4. 4. •Program created in summer 2012 •Structured around one-on-one business interviews •First organized direct business outreach program by the County Business Retention and Expansion
    5. 5. Business Retention & Expansion Visits Listen AssistAdvocate
    6. 6. Business Retention & Expansion Visits 8% 12% 20% 24% 6% 6% 6% 18% Business AssistanceRequests Business Training GreenBiz PermitAssistance Marketing Financing Workforce Energy Efficiency Other 0 10 20 30 40 50 Permitting Marketing Financing Workforce Vender Issues Seasonal Tourism Infrastructure Key Business Issues Businesses visited represent 6,227 employees 225 Business Assistance Requests 185 Businesses Visited
    7. 7. Testimonials “The EDB staff was instrumental in assisting the Fairmont Sonoma Mission Inn navigate permit processing in conjunction with our recent renovation project. Their assistance and advocacy enabled us to complete our restoration works in a timely fashion. Their guidance was paramount in the avoidance of costly delays.”- Michelle Heston, Director of Public Relations, Fairmont Sonoma Mission Inn Tim Ricard of the EDB was the first County employee from any department to ever reach out and see how they could help. And he has been as good as his word, bringing together multiple County agencies to find creative solutions to a complicated infrastructure problem impacting my business. If this is a trend, we like it!”- Ed Davis, President, Empire West Inc. Tim and his staff are always available... He has helped put me in contact with clients throughout Sonoma County. Without him and his staff I wouldn’t be able to grow my business.” Steve Herrfeldt, Business Development Manager, Gardenworks Inc EDB staff took the time to understand my business, evaluated my needs, and connected me to free business training resources I never knew existed." Shawna DeGrange, Owner, Cloverleaf Ranch

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