“ How Do I Build My Email Marketing List ?” By Corsen Yeoh Click the button here To start your Free 30 Day Trial .
Build My Email Marketing List <ul><li>If You Have a Web Site or Blog: The first thing you will want to do is be sure to add a capture form or capture page to your web site. This allows you to convert existing web traffic in to prospects by offering them an opportunity to join your list. </li></ul><ul><li>If You Do Not Have a Web Site or Blog: You will want to take advantage of a capture page. There are a number of companies that offer capture pages (sometimes referred to as “squeeze pages”). TrafficWave.net users can take advantage of our Hosted Capture Pages which allow you to select a pre-formatted template, add your own headline and ad copy, and be up and running within a matter of minutes. </li></ul>
Getting visitors to the forms on your own web site or blog <ul><li>Retail Businesses (brick and mortar) : Offer existing customers an opportunity to join your mailing list. Offer them discounts, special offers, announcements, etc… Have them add their name to a list on a piece of paper at the counter, drop a business card in a bowl, subscribe at your retail web site or blog, etc… </li></ul><ul><li>Entertainers : Offer your fans a chance to join your mailing list so they can see where you are performing next, order merchandise, buy tickets, etc… Make sure you have a way for them to fill out a form at any of your events and offer them a form on your web site, blog, e tc… </li></ul><ul><li>Churches and Groups : Make sure your members know you have a mailing list by announcing it at your meetings. Let them know they can join your list online or by filing out a form, adding their info to a paper list, etc… </li></ul><ul><li>Network Marketers : Maybe your web site or capture page can offer a free trial, free information, a free report. When you are talking with prospects in person, ask them if they would like to receive information or updates via email. Get their information and add them to your autoresponder in your back office. </li></ul>
The basic idea is to: <ul><li>Give them a WAY to sign up . This is what your capture page or form is for. </li></ul><ul><li>Give them a REASON to sign up . You are asking people to give you their email address. What can they expect in return? A free report? Free details on your offer? An ebook? A free download? A coupon for a discount? Timely updates? Let them know what to expect (and be sure to deliver). </li></ul><ul><li>No matter what type of business or organization you are running, the two steps above are going to apply in virtually every situation. </li></ul><ul><li>Your next step is going to be to make people aware that you have the WAY and REASON to sign up and this is where your advertising comes in. </li></ul>
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