Slides from a presentation given by Joshua Steimle, CEO of MWI, to a General Assembly course in Hong Kong on 24 July, 2014.
If you don't have time to spend on public relations and marketing, then this is the course for you. As an entrepreneur you're too busy to pay attention to anything that isn't critical. You live in emergency mode. You're working 90 hours per week to keep your business afloat and get your website up and running, get product out the door, and build your team. In just one evening this short course will show you how to use the few spare minutes you have each week to get press in top-tier publications and spread your message through content marketing, SEO, and social media. Focused on helping entrepreneurs and startup teams, this is an online marketing course like no other, taught by an entrepreneur with 15 years of experience in online marketing and public relations, who is also a contributor to top-tier publications such as Forbes, Entrepreneur, and Venture Beat.