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Webinaire design Thinking

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Solutions www.domain.com
Formation Design Thinking
Mustapha BOUBEKRI
ESLSCA
04/03/2022

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GALLERY
Creativity is the key to success in the future,
and primary education.
Design
Thinking
IDEO

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3
PICTURES
Creativity is the key to success in the future,
and primary education.
Désirabilité
(Humain)
Viabilité (Affaire...

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Webinaire design Thinking

  1. 1. Solutions www.domain.com Formation Design Thinking Mustapha BOUBEKRI ESLSCA 04/03/2022
  2. 2. GALLERY Creativity is the key to success in the future, and primary education. Design Thinking IDEO
  3. 3. 3 PICTURES Creativity is the key to success in the future, and primary education. Désirabilité (Humain) Viabilité (Affaire) Faisabilité (Technologie) Innovation incrémentale Innovation de rupture APPROCHE D’IDEO
  4. 4. Design Thinking 4 “La pensée design ou «design thinking» est une approche de l’innovation centrée sur l’humain.” Définition du design Thinking Human centered design
  5. 5. 6 CONCEPTION DE L’EXPÉRIENCE
  6. 6. 7 Découverte Output Ideation User Testing Analyse Prototype PROCESSUS DU DESIGN THINKING
  7. 7. 8
  8. 8. Design Thinking 9 Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet Lorem ipsum dolor sit amet Qui utilise le design thinking?
  9. 9. Design Thinking Mustapha BOUBEKRI 10 AirBnB Cas d’exemple “How design thinking transformed Airbnb from failing startup to billion- dollar business” : First Round capital Connaissance des clients + Micro segmentation
  10. 10. 11 HIPPO PROJECT
  11. 11. Design Thinking 12 Les outils 01 02 03 04 L’empathie L’itération La co-création la visualisation Le design Thinking est un processus heuristique
  12. 12. 13 DESIGN THINKING, LEAN STARTUP, AGILE
  13. 13. Analyse
  14. 14. Design Thinking 16 Merci de votre attention

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