Top five linked in tips for TechPitch 4.5 by James Potter aka 'The Linked In Man'


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Keynote presentation from TechPitch 4.5 on 26 September 2013 by James Potter, also known as 'The Linked In Man', who started using LinkedIn as a Sales Director in corporate life exploring the how to make LinkedIn work and managing to get over £10million in sales in six years.

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Top five linked in tips for TechPitch 4.5 by James Potter aka 'The Linked In Man'

  1. 1. Five top LinkedIn tips Thank you for coming to my talk at the TechPitch 4.5 event on the 26 September, I hope you found it interesting. Please find below the tips I promised to share. Ensure your profile is full of value Most profiles are full of facts which we all assume people reading our profile will translate into value - wrong. We need to stop being so very British about it and share the outcomes, differences and successes we bring through the ‘facts’ on our profiles. Ensure your profile is full of value, try my free profile scoring tool at , it is a great indicator for profiles and how you are doing. Network expansion Have a strategy to expand your network. Consider who you want to meet, where they go. Do you want a wide network with lots of connections or a deep network with fewer connections. Review your home page and update your status LinkedIn runs a bread crumb trail of all the activity of your closest connections right on your homepage on LinkedIn. Every network update, every status message, connection & question you ask or answer appears there, as do all your closest connections. Put an update message up telling everyone else what you’re up to, its value & the outcome you’re generating for clients. You can find out more here Get a company profile The question I get asked a lot is “What is the most important bit on LinkedIn?” To find the people you want to meet it has to be the advanced search and secondly the company profile. The company page lets you demonstrate your range of services and put it in context of the viewer, so it appears just for them. You can find out more here hiding-its-value-on-linkedin/ Don’t stand on the outside and watch With over 230 million users on LinkedIn it is just like a large room full of the people you’d like to meet, just like a big networking session. Don’t just stand on the outside and “wait for magic” get started, get engaged, share things and help people.
  2. 2. You have to engage with people, invest in them, share with them and yes help them before they will appreciate you, your value and your efforts. Go on invest a little, the returns are fabulous. Open the door to the LinkedIn world; come on one of our LinkedIn training courses. The next course dates are: Southampton London 17 October – LinkedIn Essentials 24 October 2013 – LinkedIn Essentials 13 November – Intermediates 8 November – Company Profile 6 December – LinkedIn Essentials 5 December – LinkedIn Essentials 17 December – Company Profile If you have a team of 5+ and want to do something inside your own company, or if you can’t make any of these dates, please get in touch with me and we can discuss how I can help you. If you have 100+ staff then you might wish to consider our E-Learning option, please feel free to contact me to discuss further. Course details can be found here Some TV interview clips You can find more free tips on my blog if you sign up here Please don’t hesitate to contact me if I can help you in any way with LinkedIn or networking. James Potter The Linked In Man 07802 392925