SEPTEMBER 18,19 & 20, 2013Los Angeles Convention CenterWest Hall Bfrom 10:00 a.m. to 7:00 p.m.FREE ADMISSION
Note: The sponsor logos pictured here are solely portrayed as an example of sponsor imagepositioning within the publicity and ARE NOT CONFIRMED SPONSORS
Welcome to Los AngelesIt is my honor to welcomeMEXICO FOOD FAIR 2013, thefirst of its kind in USA, to theCity of Los Angeles during ourLatino Heritage Month at thebeautiful Los AngelesConvention Center.We invite Angelenos to attendthis premier food fair andflavor the tastes of México.Mayor Antonio Villaraigosa
LAYOUT$2,500 booths are shown with letters and numbers
MEXICO FOOD FAIR will be an unprecedented showcase of the cultural &gastronomical wealth of Mexico through the diversity of flavors and colors of itsdifferent regions.Our show will be the perfect gathering place for North American buyers,intermediaries, distributors and end consumers of Mexican processed food tomeet directly with the producers and suppliers of such goods.MEXICO FOOD FAIR, will offer the widest array of Mexican processed foodsimaginable, so that buyers can choose the best products at the best prices; whilegiving the producers an unrivalled opportunity to broaden their client base in theNorth American Market.This will be the first of a series of events of its kind, which will take place annuallyin California and will also travel throughout North America.Admission will be FREE of charge and OPEN to the general public.MEXICO FOOD FAIR
VISIONMEXICO FOOD FAIR seeks to:Become the main window for Mexican producers of quality foodproducts to broaden their client base in the North AmericanMarketsOffer the North American buyers of Mexican food products a widearray of what Mexico has to offer so that they can increase theiroptionsBuild profitable alliances directly between the producers of goodsand their buyersReshape the business focus of Mexican producers in the way theyrelate to their clients, so that they can achieve higher goals andconquer new marketsWork alongside with producers associations and guilds, topromote mutual cooperation and salience of Mexican producers.
OBJECTIVESGenerate a meeting ground between the supply (Mexican Food Producersand derivatives) and the demand (US based buyers) in the City of LosAngeles and eventually beyond.Close sales, establish relationships and business ventures between theproducers and buyers such as:Distributors of GroceriesSupermarketsIndependent MarketsRestaurant ChainsIndependent RestaurantsHotelsCasinosFast Food EstablishmentsTo offer Mexican producers a chance to understand the complexities ofthe market they intend to sell to, its quality standards and to assess thesupply-demand characteristics.To supply producers with a prospective client list in a short period of time.To serve as a basis for standardized pricing of comparable products insimilar markets.To offer the general public a flavorsome demonstration of diverse qualityproducts that Mexico and its regions have to offer.
ATTENDEES– FOOD INDUSTRY AND ITSDIVISIONSMeatDairyOrganicTraditional and new productsHealthy eating programs andproducts.Business Management by DivisionBakeryMedical FoodsCoffee and TeaCanned FoodAlcoholic BeveragesNon Alcoholic DrinksDry Food and Goods.
ACTIVITIESInauguration Ribbon Cutting CeremonyProduct ExhibitionWholesaleOpen ForumSpecialized ConferencesGrafitti WallSpecial Awards Ceremony “ECM”WorkshopsDocumentary Showings “Sabores y Saberes”Foto GalleryConceptual ShowcasesProgrammed MeetingsSpecial Showcase of Jaime & Ramiro Chefs from “Mi Casita Mexicana”Lecture by Gregorio Luke on Mexican FoodShowcase : Master Chef Aquiles Chávez “Author Cuisine”Showcase: Master Chef Pati Jinich “Pati´s Mexican Table”Closing Night (Cocktail –Show)
Workshops by:Mexican Angeleno ChefsChef Rocio CamachoRocios Mole de los DiosesChef Juan MondragónJuan’s Restaurante
A recognition of merit will be awarded to the people and businesses that upholdthe customs and traditions of Mexican Gastronomy with quality, taste andservice of excellence.Embajadoresde laComida Mexicana(Mexican Food Ambassadors)AWARD CEREMONY
LECTURESOpen enrollment lessons with internationally renowned Mexican Chefsand guests, directed to culinary students from the best schools inCalifornia to enhance their knowledge and understanding of real Mexicangastronomy.These lectures will be free of charge and will provide a certificate ofattendance to the participants (if required for class or work credit).
10 ft. X 10 ft. - Pipe / Drape$2,500.00Includes: Expositor brand sign, table, 2 chairs, trash can and a110 volt outletNote * Booth spaces can be decorated by exhibitorBooths
PROMOTIONTV adsRadio adsBillboards10,000 Brochures10,000 Posters20,000 Paper Table cloths20,000 FlyersE-BlastsPersonal Printed InvitationsPersonal E-mail invitationsNewspaper InsertsSpecialized Magazines InsertionsSpecialized Media MentionsOfficial “México Food Fair” WebsiteSocial Networks and Online Media
*SPACE FOR SPONSORSMAIN STAGE (Conferences, Speakers, Main Show, Chef Exhibit)RegistrationLecture Halls (Open Enrollment to Culinary Students)Inauguration CocktailClosing Night CocktailPhoto Gallery (Photographer Victor Horcasitas)Official Recipe BookSpecial PerformancesAwards . “Embajadores de la Comida Mexicana” (Mexican FoodAmbassadors)*Opportunity to sponsor any of these activities. Sponsor packages from $5,000 to $30,000Asks us for a customized package to fulfill your brand’s budget and needs.
“PRESENTER (YOUR BRAND) STAGE”“Main Stage” to be branded and customized by YOUR BRAND as Presenting SponsorAdditional Sponsorship Benefits:Category ExclusivityMentioned in all radio and TV ads *YOUR BRAND logo (100%) in all printed and online materials as follows:Press releasesBrochures (10,000)Posters (10,000)Flyers (20,000)Paper table cloths distributed in different restaurants a month prior the event (20,000)Invitations to government key representativesE-invitationsBack-drop used during press conferencesPaid print advertising *Billboards *Event’s official website with banner/link to YOUR BRAND websiteOpportunity to insert promo branded item/s in Goody Bags (10,000)Right to place hostesses during:Press conference (4)3-day Expo (10)Mention during live events within the expo1 booth 27ft x 9 ft* Paid media buy valued in over $150,000.00.$100,000 USD
SPONSORSHIP LEVELSRight to be Presenting Sponsor:“Your brand presents MEXICO FOOD FAIR”Category ExclusivityMentioned in all radio and TV ads *Brand’s logo (100%) in all printed and online materials as follows:Press releaseBrochure (10,000)Posters (10,000)Flyers (20,000)Paper Table cloths distributed in different restaurants amonth prior the event (20,000)Invitations to government key representativesE-invitationsPress conference Back-dropPaid print advertising *Billboards *Banner/link at event’s official websiteOpportunity to insert promo branded item in Goody Bags(10,000)Right to have hostess during:Press conference (4)3-day Expo (10)Mention during live events within the expo1 booth 9 x 3mts2$50,000 USDRight to be mentioned as Official Sponsor of:“MEXICO FOOD FAIR”Category ExclusivityBrand’s logo (50%) in all printed and online materials as follows:Press releaseBrochure (10,000)Posters (10,000)Flyers (20,000)Paper Table cloths distributed in different restaurants amonth prior to the event (20,000)Invitations to government key representativesE-invitationsBack-drop used during press conferencePaid print advertisingBillboardsBanner/link at event’s official websiteOpportunity to insert promo branded item in Goody Bags(10,000)Right to have hostess during:Press conference (2)3-day Expo (6)Mention during live events within the expo1 booth 6 x 3mts2$25,000 USDPLATINUM GOLD* Paid media buy valued in over $150,000.00.
Ovëishon is a registered trademark operated by Oveishon LLC. ALL RIGHTS RESERVED; USA 2013634 S. Spring St., Suite 902Los Angeles, CA 90605(by appointment only)Sara Z. MijaresPresident/Founder562firstname.lastname@example.orgSara Zapata de Mijares“Mujer Destacada 2013/Woman of Excellence “by La Opinión, Award presented byMonica Lozano, CEO, La OpiniónMillennium Biltmore Hotel, April 4, 2013We invite you to be part of this “tasty” experience.Mexico’s First “MEXICO FOOD FAIR” in USAFor sponsorships please call: Sara 562-505-6023