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DIRECTIONAL PRESENTATION           FOR PRODUCT DEVELOPMENT                     FOR                   ECO ‘R’ US30TH SEPT 09
AGENDA• TO FREEZE ON RANGE ARCHITECTURE• FREEZE ON CONSUMER PROFILES• TO FREEZE ON A DIRECTION FORTHE RANGE DEVELOPMENT FO...
FLOW•   LIFESTYLE TREND RESEARCH•   ONLINE ECO PRODUCT RESEARCH•   CONSUMER PROFILES•   RANGE ARCHITECHTURE•   DIRECTIONAL...
LIFESTYLE TREND RESEARCH
ONLINE ECO PRODUCT RESEARCH
CONSUMER PROFILES
DIRECTIONAL CONCEPT 1
DIRECTIONAL CONCEPT 2
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
eYantra Directional Presentation
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eYantra Directional Presentation

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eYantra Directional Presentation

  1. 1. DIRECTIONAL PRESENTATION FOR PRODUCT DEVELOPMENT FOR ECO ‘R’ US30TH SEPT 09
  2. 2. AGENDA• TO FREEZE ON RANGE ARCHITECTURE• FREEZE ON CONSUMER PROFILES• TO FREEZE ON A DIRECTION FORTHE RANGE DEVELOPMENT FOR ECO’R’ US• TIMELINE DISCUSSION• FREEZE ON DATE AND DELIVERABLE FOR THE INTERIM PRESENTATION
  3. 3. FLOW• LIFESTYLE TREND RESEARCH• ONLINE ECO PRODUCT RESEARCH• CONSUMER PROFILES• RANGE ARCHITECHTURE• DIRECTIONAL CONCEPTS: 2 - MOODBOARD - COLOURBOARD - GRAPHIC DIRECTION - DETAILS AND FEATURES - DDS AND IDEAS - BRANDING APPLICATIONS - MATERIAL DIRECTION
  4. 4. LIFESTYLE TREND RESEARCH
  5. 5. ONLINE ECO PRODUCT RESEARCH
  6. 6. CONSUMER PROFILES
  7. 7. DIRECTIONAL CONCEPT 1
  8. 8. DIRECTIONAL CONCEPT 2

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