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TIPS by MULTI-VALUE
JUNE 2014
5 CUSTOMER EXPECTATIONS
WE CAN DISCOVER FROM UBER, AIRBNB, ZOPA, TINDER and others
*used images are royalty free as far we can know,
if not please inform multi-value and we will remove the image within 4 d...
*used images are royalty free as far we can know,
if not please inform multi-value and we will remove the image within 4 d...
*used images are royalty free as far we can know,
if not please inform multi-value and we will remove the image within 4 d...
Let’s try to find the
secrets
*used images are royalty free as far we can know,
if not please inform multi-value and we wi...
Why
did you last recommend
a store or brand
to a friend or
colleague?
*used images are royalty free as far we can know,
if...
REASON CAN BE1
BECAUSE A PRODUCT / SERVICE HAS
better quality
or functionality
THAN THE EXPERIENCES YOU HAD BEFORE
What can we learn from start-ups,
apps and online innovation about
better quality
or functionality
Go keyless
Stats about ...
BECAUSE A PRODUCT / SERVICE WAS
easier or faster
THAN THE EXPERIENCES YOU HAD BEFORE
REASON CAN BE2
What can we learn from start-ups,
apps and online innovation about
easier and faster
Check your health as
easily as your e...
BECAUSE OF BETTER
advice or support
THAN THE EXPERIENCES YOU HAD BEFORE
REASON CAN BE3
What can we learn from start-ups,
apps and online innovation about
advice or support
Correct advice to lose
weight.
http:/...
BECAUSE YOU FELT
more connected
or it is more accessible
THAN THE EXPERIENCES YOU HAD BEFORE
REASON CAN BE4
What can we learn from start-ups,
apps and online innovation about
more connected
or it is more accessible
Find a space in...
BECAUSE YOU
trust them more
THAN THE EXPERIENCES YOU HAD BEFORE
REASON CAN BE4
What can we learn from start-ups,
apps and online innovation about
trusted more
Currency exchange
with no fees. No
surpris...
Why?
User enrichment needs innovation
Consumer-friendliness needs simplicity
Great support and right advice leads to credi...
Successful
start-ups, apps or
online innovations
capture the hearts
of consumers
because they
make these
5 reasons part of...
tipsto stretch
consumer-
friendliness
*used images are royalty free as far we can know,
if not please inform multi-value a...
Better quality
or functionality
Do people believe you have innovative products?
Do people believe you are up-to-date?
Do p...
Advice
or support
Do you use the advice and support power of other customers?
Do customers have easy and fast access to su...
Trust
Do people believe they can trust your products?
Do people believe they can trust your prices?
Do people know they wi...
IT’S IMPORTANT TO FOLLOW
TODAY’S CUSTOMER EXPECTATIONS,
BUT IT’S MORE IMPORTANT TO
COMMUNICATE ABOUT WHAT YOU DO
ABOUT CON...
HEADQUARTERS
Multi-Value BVBA I Western Southern Europe
Eiermarkt 13-17
2000 ANTWERPEN
BELGIUM
T. +32(0)3 212 15 15
info@m...
5 customer expectations we can discover from uber, airbnb, zopa, tinder and others
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5 customer expectations we can discover from uber, airbnb, zopa, tinder and others

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Why start-ups like UBER, AIRBNB, ZOPA, Tinder are loved bij today’s consumers?

Retailers and brands can learn a lot from their approach, vision and social relevance. Let's stop thinking the cliché their success comes from the fact that they are IT geniuses. They are all entrepreneurs who understand the needs of today's consumers. They just use the digital world as a medium. But they will disturb every business, also yours, because they understand customer expectations.

In this slideshow, we'll show you how they create answers, solutions and new alternatives to consumer expectations. You also will find a few suggestions that might inspire you as a retailer or brand.

Multi-Value
by be.linkedin.com/in/philippebosmans/

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5 customer expectations we can discover from uber, airbnb, zopa, tinder and others

  1. TIPS by MULTI-VALUE JUNE 2014 5 CUSTOMER EXPECTATIONS WE CAN DISCOVER FROM UBER, AIRBNB, ZOPA, TINDER and others
  2. *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  3. *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  4. *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  5. Let’s try to find the secrets *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  6. Why did you last recommend a store or brand to a friend or colleague? *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  7. REASON CAN BE1 BECAUSE A PRODUCT / SERVICE HAS better quality or functionality THAN THE EXPERIENCES YOU HAD BEFORE
  8. What can we learn from start-ups, apps and online innovation about better quality or functionality Go keyless Stats about your rides Find my bike. http://bitlock.co/ A learning thermostat reduces costs. https://nest.com/ The light bulb reinvented. http://lifx.co User enrichment
  9. BECAUSE A PRODUCT / SERVICE WAS easier or faster THAN THE EXPERIENCES YOU HAD BEFORE REASON CAN BE2
  10. What can we learn from start-ups, apps and online innovation about easier and faster Check your health as easily as your email. https://www.scanadu.com/ Consumer friendliness Let you drive easily by people. https://www.uber.com/ Easily rent from people. https://www.airbnb.com/
  11. BECAUSE OF BETTER advice or support THAN THE EXPERIENCES YOU HAD BEFORE REASON CAN BE3
  12. What can we learn from start-ups, apps and online innovation about advice or support Correct advice to lose weight. http://www.weightwatchers.co.uk Great support and right advice Advice and support for farmers without Internet. http://wefarm.info/ Explore new places easily. No commercial places, but tips from people. http://routes.tips/
  13. BECAUSE YOU FELT more connected or it is more accessible THAN THE EXPERIENCES YOU HAD BEFORE REASON CAN BE4
  14. What can we learn from start-ups, apps and online innovation about more connected or it is more accessible Find a space in a car driving to the party you want to go too. http://www.heetch.com/ Uncomplicated connected Connect with someone who will really listen. Respecting your privacy. http://www.7cupsoftea.com/ Like, chat and date. http://www.gotinder.com/
  15. BECAUSE YOU trust them more THAN THE EXPERIENCES YOU HAD BEFORE REASON CAN BE4
  16. What can we learn from start-ups, apps and online innovation about trusted more Currency exchange with no fees. No surprises about hidden costs. http://www.properswap.com/ Trust needs transparency Get a loan from people or lend to people. No vague bank costs. http://www.zopa.com/ By supporting projects from people you know where your money goes. http://www.trevolta.com/
  17. Why? User enrichment needs innovation Consumer-friendliness needs simplicity Great support and right advice leads to credibility Uncomplicated connections need privacy Trust needs transparency
  18. Successful start-ups, apps or online innovations capture the hearts of consumers because they make these 5 reasons part of their DNA.
  19. tipsto stretch consumer- friendliness *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  20. Better quality or functionality Do people believe you have innovative products? Do people believe you are up-to-date? Do people discover something new when they come back? Do people know their personal benefits your product(s) will give them? Easier or faster How easy is it to use your product(s)? How easy is it to check availability of a product in a specific store? How easy is it to find cross-selling products? How fast can a customer check out in a store?
  21. Advice or support Do you use the advice and support power of other customers? Do customers have easy and fast access to support? Do customers get advice when they want it? More connected or its more accessible Do your customers feel connected to each other? Do people have easy access to your products/store? Are people that proud to be your customer that they will share it? Do customers believe you respect/protect their privacy?
  22. Trust Do people believe they can trust your products? Do people believe they can trust your prices? Do people know they will not be charged hidden costs? Do people know they can stop when they want, without costs?
  23. IT’S IMPORTANT TO FOLLOW TODAY’S CUSTOMER EXPECTATIONS, BUT IT’S MORE IMPORTANT TO COMMUNICATE ABOUT WHAT YOU DO ABOUT CONSUMER-FRIENDLINESS! *used images are royalty free as far we can know, if not please inform multi-value and we will remove the image within 4 days.
  24. HEADQUARTERS Multi-Value BVBA I Western Southern Europe Eiermarkt 13-17 2000 ANTWERPEN BELGIUM T. +32(0)3 212 15 15 info@multi-value.com HEADQUARTERS Multi-Value B.V. I Northern Europe Richterpad 5 5554 BJ VALKENSWAARD THE NETHERLANDS T. +31(0)40 201 33 28 info@multi-value.com HEADQUARTERS Multi-Value GmbH I Central Europe Schloss-Rahe-Straße 15 52072 AACHEN GERMANY T. +49(0)241 936 734 00 info@multi-value.com More information on www.multi-value.com

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