Hi I am Mukta Darera Founder, iReboot
“ Don’t be encumbered by past history, go off and do something wonderful”  –  Robert Noyce,  Co-founder, Intel
What it took to start <ul><li>Sustained Market Study </li></ul><ul><li>Leap of faith </li></ul><ul><li>B plan, but no Plan...
What it takes now to run <ul><li>Leadership </li></ul><ul><li>Passion </li></ul><ul><li>Vision </li></ul><ul><li>Negotiati...
What you could do with MPWE? <ul><li>Holiday?  B Plan? </li></ul><ul><li>De-stress?  Knowledge session? </li></ul><ul><li>...
What I did right <ul><li>Got a branding agency </li></ul><ul><li>Did not contemplate failure </li></ul><ul><li>Sought out ...
Wisdom I wish I had got <ul><li>People create companies,  structures run them </li></ul><ul><li>Focus only on 2 things: in...
8 nuggets of wisdom  <ul><li>The idea is to be successful, not to prove a point </li></ul><ul><li>Drive, hunger and passio...
Believe
[email_address] Mukta Darera http://www.ireboot.in eReboot
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Mukta Darera - iReboot at IIMB

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Slides from the talk Mukta Darera gave at IIMB on April 25th 2010.

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Mukta Darera - iReboot at IIMB

  1. 1. Hi I am Mukta Darera Founder, iReboot
  2. 2. “ Don’t be encumbered by past history, go off and do something wonderful” – Robert Noyce, Co-founder, Intel
  3. 3. What it took to start <ul><li>Sustained Market Study </li></ul><ul><li>Leap of faith </li></ul><ul><li>B plan, but no Plan B </li></ul><ul><li>Focus </li></ul><ul><li>Willingness to learn </li></ul><ul><li>Networking </li></ul>
  4. 4. What it takes now to run <ul><li>Leadership </li></ul><ul><li>Passion </li></ul><ul><li>Vision </li></ul><ul><li>Negotiation </li></ul><ul><li>Networking </li></ul><ul><li>Education </li></ul><ul><li>Analysis </li></ul><ul><li>Creativity </li></ul>
  5. 5. What you could do with MPWE? <ul><li>Holiday? B Plan? </li></ul><ul><li>De-stress? Knowledge session? </li></ul><ul><li>Ego boost? </li></ul><ul><li>Defining months of your life? </li></ul>
  6. 6. What I did right <ul><li>Got a branding agency </li></ul><ul><li>Did not contemplate failure </li></ul><ul><li>Sought out mentors </li></ul><ul><li>Embraced online marketing </li></ul><ul><li>Beyond MPWE - OCC, Headstart, TIE-summit… </li></ul><ul><li>Had lunch with a journalist and his friends </li></ul>
  7. 7. Wisdom I wish I had got <ul><li>People create companies, structures run them </li></ul><ul><li>Focus only on 2 things: invention and marketing </li></ul><ul><li>Importance of work culture </li></ul><ul><li>Clear actionables </li></ul><ul><li>Your performance! </li></ul>
  8. 8. 8 nuggets of wisdom <ul><li>The idea is to be successful, not to prove a point </li></ul><ul><li>Drive, hunger and passion, no other reason will sustain you </li></ul><ul><li>Persist </li></ul><ul><li>Seek mentors – take their advice seriously, but follow your passion </li></ul><ul><li>Create an elevator pitch </li></ul><ul><li>Network, network, network </li></ul><ul><li>Enroll, Inspire </li></ul><ul><li>Enjoy the roller-coaster </li></ul>
  9. 9. Believe
  10. 10. [email_address] Mukta Darera http://www.ireboot.in eReboot

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