TheMobileGamer Full intro


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Full introduction about TheMobileGamer, publisher and developer of mobile social games.

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TheMobileGamer Full intro

  1. 1. MOBILE SOCIAL GAMING For Emerging Markets 1
  2. 2. COMPANY PROFILETMG brings Mobile Social Gaming to emerging markets like S.E.A & India.We aspire to be the Market Leader by being the FIRST social gaming experience Winning Formula with Proven Traction & World-Class Investors 424M Subscribers Internet Pedigree >50B Market Cap >40B Market Cap Leading Platform for S.E.A market >6M users in 2yrs 2
  3. 3. PASSIONATE TEAM Alvin is founder and CEO of TMG. He started TMG in 2008 and led the company through various pivots to become a top mobile social games player in SEA; raising government, venture and strategic investments along the way. He uses a wide and effective network in the SEA mobile industry to grow KotaGames rapidly in the region. Alvin is 26 and graduated from Ngee Ann Polytechnic Business School.Gio is COO. He joined TMG in 2011 and is the wizard of our most successful game todate (Monster Fight). He is now the No.2 man managing operations and the KotaGamesproduct roadmap. Gio is 30 and has Bachelor in Business (Marketing) Vincent is VP Platform and he founded TMG with Alvin. He has a wide network of local developers and brings their content to KotaGames. He also headed the development of Command & Conquer Domination with Electronic Arts. Vincent is 26 and graduated from SIM-RMITSK is CTO. He joined TMG in 2010 and is a capable engineer and leader, being a majorpart of all our products/games so far. He now leads our engineering force in SG. SK is 28and graduated from NUS School of Computing in 2010 Takeshi-san is our SVP of Games. He was previously GM of CyberAgent Mobile where he led the development of several hit titles in Japan. He is now the steward of game operations and quality for TMG 3 3
  4. 4. SPOTLIGHT INDONESIADevice Footprint Demographics Monthly Spending Smart (6%) 89% >US$120 Basic (26%) <US$120 Feature (68%) 11% 200M 19% Devices sold (July’11) Credit Cards Bank Accounts Closed-OS 40M Mobile Users 13.4M iOS, Android etc 82% Infrastructure Fragmentation 4
  5. 5. KOTAGAMES PLATFORMKotaGames is the Leading Platform in SEA that works on ANY mobile device with a browser 5
  6. 6. BUSINESS MODEL 3 Steps to Monetization : Users purchase Users purchaseEasy Connection toPayment Gateways “Ki” via multiple Virtual Items payment methods with “Ki” 6
  7. 7. STRONG TRACTION ~1M users in Nov’12 at ~30% monthly growth ~350K MAUs with ~35% Active Rate 7
  8. 8. ENGAGEMENT 180 Pages per Month *>30% of Total Mobile Internet Usage! 2x Visits per Day >20 Minutes per Visit* Average user browses ~670 pages per month according to Opera 8
  9. 9. MONETIZATION Our users have lower spending power but are more willing to pay Paying MAU 1.3% *8% 6x ARPDAU ~US$0.046 US$0.036 -22% Paying MAU: % of paying Monthly Active Users (incl Data Packages) ARPDAU: Average Revenue Per Daily Active User*Understated, not all KG users are able to pay as payment systems are not fully activated yet 9
  10. 10. XL PARTNERSHIPSIM-CardBundlingLaunch withMedia Event Booth@ ICS 2012 10
  11. 11. TSEL PARTNERSHIPExclusive Game & Co-Branding Marketing Support 11
  12. 12. CURRENT GAMES 15 Titles available now including :Monster Fight Demon Hunter 6 Elements #1 Game on mig33 Adventure/RPG Multiplayer/Clan-Gaming And many more... 12
  13. 13. UPCOMING GAMES >30 Titles available in 2012 including :Sengoku Collection SuperSlank Top KONAMI Game on DeNA Legendary Indonesia Rock Band And many more... 13
  14. 14. PREMIUM GAMESIn discussions with Premium IPs including : And many more... 14
  15. 15. 3rd-PARTY PLATFORMReach & Monetize emerging market usersHTML-Based Platform with easy integrationAPIs to Acquire, Engage, Monetize Users 15
  16. 16. THE PEOPLE TMG is now 16-strong &growing to 40 in 2012/13, spread over 2 offices in Singapore & Jakarta Our Core Values are: • Agile & Lean (If its Perfect, its Too Late) • Metrics-Driven (No measurement, No improvement) • Communication (Nobody works Alone) 16
  17. 17. THANK YOU!At TMG we’re all about making friends :) Feel free to contact for: • Business Opportunities ( • KotaGames Developers Program ( • Job Opportunities (WE ARE HIRING!) ( • To tell us we are cool ;) ( 17