Creative and Successful Design Solutions.
Trueblood Designs is an innovative graphic and Web design company. We offer graphic design,
website development and redesign, corporate branding / identity, interactive multimedia
applications, and photography services to all companies large and small. We are very detailed
oriented and specialize in developing clean professional designs within budget. Based out of
southeast Michigan, Trueblood Designs reaches a wide variety of clients and offer, a stylish
modern blend of creative, and technical design talent. Trueblood designs is distinguished for its
fast turn-around time on projects, creative and successful design solutions, and business
With many years of design experience on multiple, diverse projects, we’ve had plenty of time
to perfect our design and development procedures. Our mission is to provide services to all of
our clients with the same honesty, loyalty, and effectiveness without the high expenses. We
strive to integrate design practices so that they consistently drive new business, convert
potential customers, strengthen relationships with existing customers, create intelligent designs,
and communicate a consistent message.
Let Trueblood Designs begin on your design project today. To learn more about how we can
assist your organization, or to discuss ideas and strategies, feel free to send an email to
firstname.lastname@example.org, or give us a call at 734-934-2286.
Our Company | 01
Logos & Identity
Your “brand” is the impression formed at every point of contact with
your prospects and clients. It’s that simple!
The combination of imagery and content is exactly how people
perceive your company. In the advertising industry this is called the
“outside perception”. Everything that comes in contact with a
customer, including your logo, brochures, direct mail, web sites,
advertisements, presentations, e-mails, signs, exhibits, sales people,
and more - creates perception of your company (good or bad)
of your brand. Trueblood Designs can help you build a brand from
ground up, or re-brand a “tired” outdated corporate image.
Presentation Folders & Brochures
It may be the age of electronic media, but the tangible nature of
brochures and presentation media certainly make a critical impact.
In today’s fast paced business environment, customers will visit your
web site and ultimately consider it their primary resource for your
brand. However the presentation materials sent through direct mail, or
handed out at meetings, conferences and trade shows also plays an
important role in your sales cycle. Trueblood Designs has discovered a
trend towards shorter, “to the point” print media that guides prospects
towards becoming customers. Additionally, a brand impression is
made based on their interpretation of your presentation media, which
should then be reinforced by a visit to your equally impressive
Print Ads & Campaigns
Most marketing messages used in print media and advertising fail to
convert a prospect towards a sales action.
In order to capture your prospects attention you must first give them a
compelling reason to listen to your message. As simple as this may
sound, most companies are guilty of simply announcing their name
and list of services….yawn. Trueblood Designs will help you develop a
message and image that commands attention and significantly
increases your lead generation.
Graphic Design | 02
Graphic Design cont’d
Direct Mail & Campaigns
Eighty percent or more of the marketing message used in print media and advertising are 100% effect. Is yours?
Direct mail can be a powerful tool to reach a specific target market. What you say and how you say, combined
with the visual design to reinforce to message will ultimately determine your direct mail success. Trueblood Designs
specializes in making an impact that will get your audiences’ attention and drive them towards a pre-determined
PDF Downloadable Brochures
One of the most important sales tools in modern branding!
PDF Brochures are quickly replacing the last decade’s lengthier printed brochures. Additionally PDF brochures are
one of the most commonly downloaded items from web sites, and thus can help us track and follow up with
otherwise “invisible prospectsquot;. PDF brochures give a prospect a quick overview of a company’s services and/or
products, and can be forwarded or printed to be given to a decision maker to review. How this document looks
and interacts is critical to most company’s sales process. Don’t believe us? You’re reading one right now!
All printers are not created equally. Your print media may show the difference!
Different quality, resolution, old equipment, new equipment, web press, waterless inks, line screens, papers, dot
patterns, die cut, embossed, digital vs. plate film, finishes and dozens of other factors all collaboratively determine
your project's final outcome and cost. Why risk the outcome?
Graphic Design | 03
Web & E-Media
The credibility of your company and ability to achieve sales goals rest almost entirely on the design of your website.
Our custom website design and development services stem from our history, leadership, and experience in web
design, and marketing. We have seen the benefits of quality web design and development played out in the many
different designs we’ve completed. Consider these facts about website design:
• A high-quality design actually increases perception of credibility and probability of converting visitors into sales.
• 46% of web sales are lost because the website does not build value and credibility.
• The #1 reason people abandon a website? Lack of a professional look and feel.
Web Application & Custom Development
Streamline and automate your processes with custom Web Applications!
“Web Applications” include a wide array of programming and design used to develop a specific functional
product or service as per your specifications. These applications can be from something as simple as an Internet
form that interacts with clients all the way to a fully functional custom program.
Content Management System
Show you care about your image. Keep your site updated and “fresh” and give your prospects a reason to return!
Today’s web sites are no longer a one time build. Successful web sites and web campaigns require ongoing
support, updates, case studies, Blogs, RSS Feeds, new looks, and product launches and updates, forums, events,
company news and much more.
Blog / RSS Design
Customizing your Blog’s “Look and Feel” boosts brand equity, while making use of a powerful marketing tool.
A blog is simply a web log with various functionalities. This has made Blogs a favorite tool to post news and events.
But a Blog also serves as a free PR mechanism to announce virtually anything not only to your customers, but to the
world, including leading media sources. RSS feeds bring in industry news and information that not only update your
site regularly but help with relevant content for search engine optimization.
Web Development | 04
Search Engine Optimization (SEO)
Point and click! More than likely your prospects are trying to find your business on the World Wide Web. Will they find
you or will they find your competition?
Your Search Engine Optimization (SEO) implementation is capable of bringing in more leads than all other
marketing efforts combined. Let's face it! The Yellow Pages, TV, Radio, mailings, ads, and other forms of traditional
advertising just can't keep up with the popularity of the Internet. Guess what? The Internet uses search engines.
Unless your customers and prospects know your web address they simply will not find you. Your search engine
presence is one of the most critical components in a successful marketing plan.
While other web design companies make
you pay a premium for such a vital tool,
this service is included with every website
we complete. What's the purpose of
having a website if you don't include the
right tool for people to find it? At
Trueblood Designs, your success is our
E-Mail Design & Campaigns
Effective email marketing starts with a compelling and interactive email design.
Emails can be highly interactive. Your prospects are just a click away from your Web site, landing page, or even a
lead-capture form. The impression you make and how you guide customers and prospects toward a conversion
goal are absolutely crucial to your email marketing success. Like all client-facing media, a well-designed email
campaign should employ AAIC: Attract, Intrigue, Inform, and Call your readers to action. Email is an integral part of
our lives and, for many people, the primary means of communication. And while our inboxes are often filled with
messages that we don’t want, if we receive something worthy of our attention or something that fills an unmet
need, we are likely to at least give it a glance.
Web Marketing | 05
Rich Interactive Applications / Photography
Flash & Interactive Development / Presentations
Why be static when you can be interactive?
Interactive media made its way onto the Internet nearly 10 years ago, but for the most part the flashing logos,
blinking icons, moving pictures and long intros were more of an annoyance than an enhancement. Not anymore.
Trueblood Designs crafts interactive media that anticipates your audience’s attention span and generates interest
through stunning visual design and presentation. From the simple, yet effective touch of animating your logo to
turning that ordinary PowerPoint presentation into a standout flash sales presentation, or transforming a static
product image into an interactive product demo, adding flash and interactive elements to your website is a
great way to liven up an otherwise flaccid site.
Through product and staff photography, show your company off!
We know that staff photography is an amazing way to appreciate your employees and display a friendly and
personal image of your business to your customers and potential customers. After all, your staff/employees project
the image of your company, so why not include them in your advertising campaign? We also know it takes great
product photography to capture a friendly and professional image of your company. Do you have a great
product? Get the images you want of your products. There’s no better way to advertise your unique products then
through the art of photography.
RIA/Photography | 06
Now that you have some insight into some of our core services, let us know how we can help your organization
exceed its marketing & sales goals. Contact us for a quick quote, conference call, or an online capabilities tour of
Phone: (734) 934-2286
“Our new site is clean, professional, and easy to navigate. We are excited for our first order to come through on the
site. Thanks for all your help.”
Marty Jacobs – BestRaffleTickets.com (Paragrafix)
“I love logo number 1. The more I look at it, the more I want to see it on my business cards, vehicle wrap, website,
and brochures. Keep up the great work!”
Zack Vondrak – All Phase Restoration
Huron Township, MI
“Our website looks very professional. We can’t wait to show our guests.”
Joyce Ramirez – Blue Margarita
“The business cards are exactly what I wanted, they came packaged up nice and neat, and were just in time for
my first big meeting! Thanks.”
Syed Hossain – Lucet Corp
Contact Us | 07