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Digital Destiny: Rethinking the Divide

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In the era of the mobile phone, the digital divide means something different than it used to.

Published in: Technology, Business

Digital Destiny: Rethinking the Divide

  1. THE CLASSIC ANSWER:
  2. STILL TRUE !THE CLASSIC ANSWER:
  3. THE NEW ANSWER:
  4. 700   600   500   Movies   400   Print   300   Video  games   Computer   200   Music/audio   100   TV   0   1999   2004   2009  Source: “Generation M2,” Kaiser Family Foundation, January 2010
  5. 800   700   600   White   500   African-­‐American   400   Hispanic   300   Asian   200   100   0   Minutes/day  Source: “Children, Media and Race,” Northwestern, June 2011
  6. 60   50   40   TexLng   IMing   30   Mobile  calling   Social  network   20   Face-­‐to-­‐face   10   Email   Landline  calling   0   Mar-­‐07   Jul-­‐07   Mar-­‐09   Jul-­‐09   Nov-­‐06   Nov-­‐07   Nov-­‐08   Mar-­‐08   Jul-­‐08  Source: “Teens and Mobile Phones,” Pew Internet Project, April 2010
  7. Hispanic   Black,  non-­‐Hispanic   White,  non-­‐Hispanic   All  smartphone   All  mobile   0   10   20   30   40   50   60   70   80   90  Source: “Smartphone Adoption & Usage,” Pew Internet Project, July 2011
  8. 100   Take  photos   80   Text   60   Internet   Send  email   40   Game   20   Record  video   Play  music   0   IM   Social  network   Watch  video   Post  photos   Buy  things   Status  update  Source: “Mobile Access 2010,” Pew Internet Project, July 2010
  9. 17% White   African-­‐American   Hispanic   51% Asian   Other   24%Source: “Twitter Usage in America 2010,” Edison Research, April 2010
  10. 1.  Announce  the  hashtag.   2.   Stream  tweets   over  music  videos.  
  11. Source: “The art of the hashtag,” media.twitter.com, January 2011
  12. MY FAVORITE ANSWER:
  13. YOUR MISSION:
  14. Thank you.

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