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Mackenzie's Trade Book Review on Socialnomics


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Mackenzie's Trade Book Review on Socialnomics

  1. 1. Tradebook ReviewBy: Mackenzie Stratton<br />Socialnomics: How social media transforms the way we live and do business<br />By: Erik Qualman<br />
  2. 2. Erik Qualman<br />Author: Socialnomics<br />EF Education, Global Vice President of Online Marketing<br />Helped grow online marketing in many other companies<br />Web Columnist <br />Featured on radio, television & internet outlets<br />
  3. 3. What did I learn?<br />The public turns to nontraditional outlets<br />Social Media makes you become more productive<br />Be a Socialnomics WINNER!<br />
  4. 4. The public turns to nontraditional outlets<br />Bloggers have an advantage<br />Newspapers and Magazines are diminishing in power<br />The news is finding us and we create it<br />
  5. 5. Social Media makes you become more productive<br />Social Media is productive when you understand and use it properly<br />People actually don’t care about every little thing you are doing<br />It’s a misconception that you don’t have time to waste on facebook and other social media sites<br />
  6. 6. Be a Socialnomics WINNER!<br />Your company can be a winner by:<br />Using Social Media Productively<br />Monitoring the buzz on your company<br />Recruiting quality employees <br />Reaching out to your consumers<br />
  7. 7. 2 Things that Shocked Me:<br />1. American Airlines poor strategy of handling a bad situation<br />2. New Generation has had a loss of social skills with increase of social media<br />
  8. 8. I’d Like to Learn More about:<br />1. Social Media Etiquette and ways to make yourself more appealing<br />2. Possible future laws and structure as a result of social media<br />
  9. 9. 5 stars for Socialnomics<br />I would highly recommend that other students read Socialnomics!<br />“2 thumbs up!”<br />
  10. 10. CONTACT ME<br />Mackenzie Stratton<br /><ul><li>Check out my blog: http:/
  11. 11. Follow me on Twitter:@MLStratton</li>