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Getting Plugged In<br />Which social networks are important, when, why and for whom<br />
Ecommerce & Digital Strategy<br />
What do we mean by “social media”?<br />Blogs<br />FACEBOOK<br />Reviews<br />TWITTER<br />Ratings<br />News Letters<br />...
Who should use LinkedIn?<br />
Who doesn’t need it?<br />
LinkedIn Matters More for Tech Pros<br />
Your<br />Profile<br /><ul><li>Current Title
Work history
Recent picture
Small network
No groups</li></ul>http://learn.linkedin.com/<br />
What’s first?<br />Picture<br />Headline<br />Summary<br />Specialties<br />
Recommendations & Expertise<br />
http://www.LinkedIn.com/in/Your-Name<br />
Apps<br />
<ul><li>Outlook
Gmail
Yahoo!
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Getting linked in

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Getting linked in

  1. 1. Getting Plugged In<br />Which social networks are important, when, why and for whom<br />
  2. 2. Ecommerce & Digital Strategy<br />
  3. 3. What do we mean by “social media”?<br />Blogs<br />FACEBOOK<br />Reviews<br />TWITTER<br />Ratings<br />News Letters<br />LINKEDIN<br />Video<br />sharing<br />YOUTUBE<br />Photo<br />sharing<br />MYSPACE<br />Groups<br />
  4. 4.
  5. 5.
  6. 6. Who should use LinkedIn?<br />
  7. 7. Who doesn’t need it?<br />
  8. 8. LinkedIn Matters More for Tech Pros<br />
  9. 9. Your<br />Profile<br /><ul><li>Current Title
  10. 10. Work history
  11. 11. Recent picture
  12. 12. Small network
  13. 13. No groups</li></ul>http://learn.linkedin.com/<br />
  14. 14. What’s first?<br />Picture<br />Headline<br />Summary<br />Specialties<br />
  15. 15. Recommendations & Expertise<br />
  16. 16. http://www.LinkedIn.com/in/Your-Name<br />
  17. 17. Apps<br />
  18. 18. <ul><li>Outlook
  19. 19. Gmail
  20. 20. Yahoo!
  21. 21. Hotmail
  22. 22. AOL
  23. 23. CSV (CRM, address book, etc.)</li></li></ul><li>Add former classmates!<br />Add former co-workers!<br />Add someone you met at a networking event!<br />
  24. 24. Personal Interest<br />Professional Dev<br />Industry Monitoring<br />Alumni Group<br />Industry Recruiter<br />Professional Affiliation<br />Industry Affiliation<br />Product Affiliation<br />Industry Affiliation<br />Professional Affiliation<br />Product Affiliation<br />Professional Affiliation<br />Career Management<br />Professional Affiliation<br />
  25. 25. Social Network Etiquette<br />
  26. 26. One last option to consider…<br />
  27. 27.
  28. 28. Alora C. Chistiakoff<br />Digital Strategist<br />alora@indigoheron.com<br />IndigoHeron.com<br />

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