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Microsoft Windows Azure - Questions For ISVs Presentation

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Microsoft Windows Azure - Questions For ISVs Presentation

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  2. 2. Can the Windows Azure Platform Improve Your Business?Questions for ISVs <br />Name<br />Title<br />Microsoft Corporation<br />
  3. 3. Questions to Answer<br />Can using the Windows Azure platform improve your applications?<br />Can you benefit from cloud storage?<br />Can you benefit from cloud compute? <br />Do you want to build a SaaS application?<br />Does using the Windows Azure platform make financial sense for you?<br />How is the platform priced?<br />What are typical monthly costs?<br />
  4. 4. Can Using the Windows Azure Platform Improve Your Applications?<br />
  5. 5. Can You Benefit From Cloud Storage?<br />SQL Azure Database<br />Windows Azure Blobs<br />Windows Azure Platform<br />Internet<br />Your Application<br />Can you store data more cheaply in the cloud?<br />As unstructured blobs and/or relational data?<br />Can you provide data more effectively from the cloud?<br />Or share it across multiple copies of your application?<br />
  6. 6. Can You Benefit From Cloud Storage?Things to consider<br />Technical issues<br />Will performance be good enough?<br />For relational data, can your application work within the scalability limits of SQL Azure Database?<br />Business issues<br />Do you trust cloud storage to be available?<br />Will your customers trust cloud storage?<br />Is it legal to store your application’s data in the cloud?<br />Do national laws or regulations prohibit it?<br />
  7. 7. Can You Benefit From Cloud Compute?<br />Instance<br />Instance<br />Windows Azure Platform<br />Internet<br />Your Application<br />Could your application use extra compute resources on demand?<br />Is there a discrete piece of new functionality that could run in the cloud?<br />Does your application have a frequently updated module that could run in the cloud?<br />
  8. 8. Can You Benefit From Cloud Compute?Things to consider<br />Technical issues<br />Can the functionality you want to build run on Windows Azure?<br />Can any necessary existing code be ported to Windows Azure?<br />Can the supporting software you need run on Windows Azure?<br />Business issues<br />Do you trust cloud compute to be available?<br />Will your customers trust cloud compute?<br />Is it legal to run your application’s code in the cloud?<br />Do national laws or regulations prohibit it?<br />
  9. 9. Do You Want to Build a SaaS Application?<br />SaaS Application<br />Data<br />Instances<br />Windows Azure Platform<br />Internet<br />Customer 1<br />. . .<br />Customer N<br />Could you compete more effectively with SaaS?<br />Are your competitors already offering a SaaS option?<br />Could you enter a new market with a SaaS application?<br />Can any of your existing SaaS applications benefit from running on the Windows Azure platform?<br />
  10. 10. Do You Want to Build a SaaS Application?Things to consider<br />Technical issues<br />Are the elasticity, scalability, and reliability provided by Windows Azure superior to in-house or hosted data centers?<br />Can your critical existing code be ported to Windows Azure?<br />Can the supporting software you need run on Windows Azure?<br />Business issues<br />How will a SaaS app affect your pricing?<br />How will a SaaS app change your sales process?<br />Will your customers trust cloud storage?<br />What are the legal and regulatory issues around creating a SaaS application for your market?<br />
  11. 11. Does Using the Windows Azure Platform Make Financial Sense for You?<br />
  12. 12. How is the Platform Priced?An abbreviated summary (in US dollars)<br />Compute: $0.12/hour to $0.96/hour for each instance depending on instance size <br />Blob storage: <br />Data: $0.15/GB per month<br />Access: $0.01/10,000 operations<br />Relational storage:<br />$9.99/month for a database up to 1 GB<br />$99.99/month for a database up to 10 GB <br />Bandwidth: $0.10/GB in, $0.15/GB out<br />
  13. 13. What are Typical Monthly Costs? Example: Blob cloud storage<br />Storing and accessing one terabyte of video <br />Assumptions:<br />Stored in Windows Azure blobs<br />Operations on the data: 10,000,000/month<br />Data transfer out: 500 gigabytes/month<br />Data transfer in: 100 gigabytes/month<br />Costs:<br />Storage: $160/month<br />Transfer: $85/month<br />Total: $245/month <br />
  14. 14. What are Typical Monthly Costs? Example: Relational cloud storage<br />Storing 10 gigabytes of customer records<br />Assumptions:<br />Stored in SQL Azure Database<br />Data transfer out: 10 gigabytes/month<br />Data transfer in: 1 gigabyte/month<br />Costs:<br />Storage: $99.99/month<br />Transfer: $1.60/month<br />Total: $101.59/month <br />
  15. 15. What are Typical Monthly Costs? Example: Cloud compute<br />A cloud reporting service add-on to an on-premises application<br />Assumptions:<br />Two medium instances ($.24/hour each) running continuously<br />Used to create 300 reports a month<br />Each transfers 10 gigabytes in, 0.5 gigabytes out<br />Each stores 10 gigabytes for 1 day/month in blobs<br />Operations on the data: 30,000,000/month<br />Costs:<br />Compute: $345.60/month<br />Storage: $45.00/month<br />Transfer: $322.50/month <br />Total: $713.10/month<br />
  16. 16. Summary<br />Can using the Windows Azure platform improve your applications?<br />Can you benefit from cloud storage?<br />Can you benefit from cloud compute? <br />Do you want to build a SaaS application?<br />Does using the Windows Azure platform make financial sense for you?<br />How is the platform priced?<br />What are typical monthly costs?<br />
  17. 17. Call to Action<br />Determine whether your any of your existing or planned applications can benefit from using the Windows Azure platform<br />And whether this is likely to make financial sense<br />If so, choose one, and do a proof of concept<br />If the proof of concept succeeds, create a production version of the application that uses the Windows Azure platform<br />And deploy it to your customers<br />Then choose the next application . . .<br />
  18. 18. Stay Updated<br />Know More about Windows Azure- http://www.microsoft.com/windowsazure/<br />Know more about Microsoft Cloud Services- http://www.microsoft.com/india/cloud/<br />Request for an Enterprise Cloud Assessment workshop- email us at azurepro@microsoft.com<br />Follow us <br />

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