COSW - Using Social Networking Sites

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Presentation to Wayne State University's COSW-CDC, November 12, 2009 entitled "Using Social Networking Sites for Career Advancement and Professional Development"

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COSW - Using Social Networking Sites

  1. 1. Using Social Networking Sites<br />For Career Advancement and Professional Development<br />Michael C. Sensiba<br />University Libraries <br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />
  2. 2. The World’s Largest Cocktail Party<br />http://www.flickr.com/photos/gordonflood/3439622646/<br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />
  3. 3. The “Social” in Social Networking<br />/<br />http://www.flickr.com/photos/mharrsch/174079<br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />
  4. 4. Thursday, November 12, 2009<br />The Two Sides of Networking<br />Metcalfe’s Law: the value of a network is proportional to the square of the size of the network<br />Negative Externalities: bad things that arise from too large a network<br />http://www.flickr.com/photos/colinwhittaker/2646545536/<br />COSW Career Development Committee<br />
  5. 5. Social Networking vs. Social Software<br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />
  6. 6. Thursday, November 12, 2009<br />Why join a Social Network?<br />Receive relevant information<br />Disseminate relevant information<br />Create a group/community<br />Join a group/community<br />Create personal connections<br />Market yourself<br />Personal uses<br />COSW Career Development Committee<br />
  7. 7. Closer Looks<br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />
  8. 8. Thursday, November 12, 2009<br />Social Networking Issues to Consider<br />Privacy<br />Image<br />Personal<br />Associative<br />Long tail<br />Personal security<br />Target audience<br />Currency<br />Recommendation risk<br />Information overload<br />Return on investment<br />Shifting application popularity<br />Accessibility<br />Mobile access<br />Spam<br />http://www.flickr.com/photos/a_ninjamonkey/3294014627/<br />COSW Career Development Committee<br />
  9. 9. Thursday, November 12, 2009<br />And what about the students?<br />Who is where?<br />Friend or stalker?<br />Work or play?<br />WIIFT? (What’s in it for them?)<br />COSW Career Development Committee<br />
  10. 10. Thank you!<br />Further reading: http://delicious.com/msensiba/cosw<br />This presentation:http://www.slideshare.net/msensiba/cosw-using-social-networking-sites<br />Michael C. Sensiba<br />Next Generation Librarian<br />Wayne State University<br />Email: ao9754@wayne.edu<br />Facebook: http://www.facebook.com/michael.sensiba<br />Twitter: msensiba<br />LinkedIn: http://www.linkedin.com/in/michaelsensiba<br />Thursday, November 12, 2009<br />COSW Career Development Committee<br />

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