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60’s fashion

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Slideshow on fashion in the 60s
Decade study in post war Australia

Published in: Education, Lifestyle, Design
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60’s fashion

  1. 1. POST WAR ERA DECADE STUDY T. Ellam, 2011
  2. 2.  Clothing  Male  Female Fashion styles and trends  Mod style  Hippy style  Biba Style Make up Accessories and jewellery Hair styles Fashion icons
  3. 3.  60s fashion is very characteristic and definable There were a variety of sub-cultural trends including  Hippies  Mod‟s (abbrev. Modern chic)  Biba 60sfashion centre based around London, rather than Paris
  4. 4.  There was a diversity in fashions for women in the 60s including  The flowing, peace loving hippy look of tie dye, paisley and florals  The casual teen look of denim jeans  The chic urban look of the Mods  The androgynous look / unisex look  The sexy „go-go‟ look (right. Nancy Sinatra)
  5. 5.  Keyfashion developments and pieces in the 60s  Women‟s pants  Mini skirts  Micro skirts  The bikini  Jeans  Off the rack designer clothes NB some of these are British, some American trends
  6. 6.  UNISEX LOOK  Denim / unisex  TheLondon Mod Look
  7. 7.  Mary Quant‟s boutique revolutionised fashion  Mod Pucci designs / set trends  Ossie Clark designer / off the rack
  8. 8.  Patterns and prints  Colourful  Polka dots  Check (men and women)  Geometric patterns  Florals  paisley
  9. 9.  “TheBikini Girl” – bikini‟s new daring fashion popularised in mid to late 60s
  10. 10.  Key fashion icons:  Jackie Kennedy  Twiggy  Brigitte Bardot  Julie Christie  Mary Quant  Jean Shrimpton  Nancy Sinatra  Edie Sedgewick
  11. 11.  Tended to be BIG Characteristic styles which defined the 60s – ie easily identified as 60s „do‟s! Common styles include  Beehive  Bouffant  The flip  The French twist  Hippy hair  Mod cut – the „bob‟
  12. 12.  The BeehiveBrigitte Bardot Dusty Springfield
  13. 13.  The Bouffant /Bubble look
  14. 14.  The FlipSophia Loren
  15. 15.  The French Twist Audrey Hepburn Sophia Loren
  16. 16.  The Hippy Style Janis Joplin
  17. 17.  The Pixie Cut
  18. 18.  TheMod Cut – ie the Bob  Cut short, blunt and stick straight with thick fringe  Male version = Mop Top Above: Mary Quant Near Left: Peggy Moffitt
  19. 19. Pattie Boyd Brigitte Bardot
  20. 20.  The fifties look was “short back and sides” – the sixties saw male hair rebelling from convention. Some of the most common „looks‟ for 60s men were:  The mop top – styled on the Beatles look  The Afro  The long haired hippy look
  21. 21.  The mop top  Beatles / British inspired  Hair covers ears and down back of neck  Below: Beatles  Right: The Troggs „Wild Thing‟
  22. 22.  The Afro  Curly hair growing 1-3 inches out from scalp  Jimi Hendrix (centre)
  23. 23.  The hippy look  Long hair, tending to be ragged or unkempt  Generally a Unisex look
  24. 24.  Other styles  Long rock hair  Short Mod style (below centre)  Below left: Rolling Stones  Below right Jim Morrison „The Doors‟
  25. 25.  Hippy look  Developed in mid to late 60s and continued into 70s  Was relaxed, easy and inexpensive (you could buy at 2nd hand stores)  Anti establishment / rebellious  Hippy fashion impacted society, music, culture, politics  Featured baggy clothes, florals, paisley, beads
  26. 26.  Mod look  Based on the London style  Example set by Mary Quant‟s boutiques  London modern chic including mini skirts, shift dresses, go- go boots, space age styles and in general, dramatic looks  Make up tended to be dramatic accentuating the eyes
  27. 27.  Male Mod Look  Popularised by the Beatles / London look
  28. 28.  Biba Look aka Dudu Look  London based  Inspired by 1920s style with Gothic tones, gypsy style and romantic look  Dramatic eye makeup and lipsticks  Bandanas  Large floppy hats
  29. 29.  Make up depended largely on the fashion style, eg hippy, Mod, rock The hippy style was naturalistic and used little to no makeup The Mod style used a lot of make up and focused on a dramatic look centred on the eyes. Popular fragrances: Chanel and Avon
  30. 30.  Mod Makeup Above left: Twiggy Below left: Peggy Moffitt Features  Pale lips – either foundation covered or white lipstick  Dramatic eyes – thick mascara, false eyelashes, dark eyeliner around the whole eye, eyeshadow over whole lid
  31. 31.  Jewellery  Large plastic bracelets  Huge round plastic earrings  Lucite rings  Clip on earrings  Hippy look also featured beads Boots - Go Go boots, knee high boots No stockings /bare legs or Pantihose in late 60s Gloves and hats Coloured tights and hot pants(Mod)
  32. 32.  ACTIVITY Identify accessories and hair styles of these women:
  33. 33.  http://www.youtube.com/watch?v=xrjut5bIk Hg Watch the video and take notes of the various 60s fashions you see ranging from:  Hair styles  Fashion styles and prints  Accessories  Shoes  Other
  34. 34.  Watch an episode of a 1960s TV show (primary source) and analyse the content for 60s fashion paying attention to:  Women‟s clothing materials, styles, fashions, prints  Men‟s clothing, styles, fashions  Jewellery and accessories  Make up  Hair styles You can also take note of 60s technologies (transport, home app‟s, communications, entertainment, housing) and Music, entertainment and sport in the 60s. NB most 60s TV shows are American and you need to be critical in whether these trends also applied to Australia or not. Examples: Bewitched, I Dream of Jeannie, Get Smart, Partridge Family

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