Good morning/afternoon and welcome to today’s class on LinkedIn for job seekers: strategies & tips Today’s session will be a combination of presenting information and actual navigation of LinkedIn functionality Hopefully you have created a LinkedIn account as indicated as a prerequisites for the class. If you haven’t had a chance to setup an account that is ok. You can watch as I navigate through my account
Here is the agenda for today’s class The topics we will be discussing and working with include: Updating your profile Adding connections to your network Searching for jobs Search for people who work in the companies that you have targeted Use the answers section to show your expertise Groups and more
In this economic period, we need to pursue every method in our job hunt. LinkedIn is another tool we can use in addition to job fairs, networking meetings, job boards, training and other methods to help us land our next opportunity You can upgrade your free account for a higher class of service that permits detailed views of profiles for people not in your network as well as the ability to contact users directly through InMail. However the free service should be sufficient for the majority of users of LinkedIn.
Login to LinkedIn Home page is your default view after you login Navigate/discuss home page starting at top left item (groups). Click and review with class “who has viewed my profile” at right-middle section of home page Click-on edit my profile Discuss various editable fields on profile including: Tagline Headline Photo Changing public profile link If you use a photo, make sure it’s a professional one, not a party shot. Using a graphic instead accomplishes little. Pros It will definitely help the viewer remember you from networking events or previous LinkedIn mail transmissions. It’s the equivalent or a real world, tangible (warm & fuzzy) connection. We help remember each other by our faces. Cons Our society is full of biases, sometimes recognized, sometimes beneath the surface. They can include race, age, sex, weight, and even attractiveness. Ultimately this is a very personal decision you have to make. On age, you can leave off some old jobs and the year you graduated college, but other biases are less easy to work around. Think the issue through and do what feels right for you. You don’t have to use a photo.
Q: What does 1st, 2nd and 3rd degree mean? A: The degree terminology is often confusing to new users of LinkedIn. Also note that sometimes the word level is used interchangeably with degree. 1 st degree connections are your trusted friends and colleagues. These would be people that would typically know you if you called them on the telephone. 2 nd degree connections are friends of your friends. You know these contacts through your first degree contact. Of course you may be aware of these connections by reviewing the connections that your 1 st degree connection has on LinkedIn. In addition you may have heard your 1 st degree mention some of these connections in conversations. 3 rd degree connections are in turn one step more distant in that they are a friend of your friend’s friend. It is probably unlikely that you would know these individuals however through the power of positive networking (i.e., through your 1 st degree connection) you can reach out to these individuals ! 2. Q: How do I determine who to add to my LinkedIn network? A: Refer to separate page 3. Perform people search “Barack Obama” and start invite process 4. Review invitation I received from Mike Btest 5. Navigate through request referral function 6. Navigate through giving a reommendation
Perform basic job search and advanced job search
Do a company search (top menu) on filenet and discuss results Do company keyword search on filenet and discuss results
In the “Question” area find your area of expertise, look for questions that you’re comfortable with, and answer them with as much care and generosity of your time as you can To become an Expert on LinkedIn you answer posed questions. If your answers are deemed to be the best answers by the person who posted the question, that person designates you as an Expert. Repeated occurrences leads LinkedIn to designate you as an Expert. Recruiters are able to utilize the “Expert” designation in their sourcing efforts. This helps the recruiter become more comfortable in sending your resume to clients.
What is a LinkedIn Group? LinkedIn Groups allows you to join and organize communities of professionals who share a common experience, passion, interest, affiliation or goal. 2.Strategies for joining groups: Strategy A – Join groups with a large number of members This will boost your network quickly. Strategy B – Join groups that reflect your different interests Presents you as a complete person. Strategy C – Join groups that reflect what you would like viewers to see to mold their perception of you. Presents you as you would like others to see you. Be aware of the new LinkedIn limit of 50 groups 3. Navigate through joining a group
Navigate through account and settings Security relating to LinkedIn Q: What information should I not put on LinkedIn? A: You need to consider your personal privacy issues regarding any information you make available on LinkedIn. You should certainly avoid any personal information such as residential address, home phone number, tax or financial data. However, your own personal circumstances may dictate what information you should and should not place on your LinkedIn account and profile. Serious consideration of this matter is important! Q: What if I forget my password? A: When you first login, you will be prompted for your primary Email address and password. If you have forgotten your password, click the “Forgot password?” link. You will then need to enter your email address in the text box and click the “Submit Address” button. LinkedIn will then send you an Email message explaining how to reset your password. Q: Is it safe to use LinkedIn from a public computer? A: Using LinkedIn from a public computer such as a Library should be safe. However it would be best to assure that you completely log out of the LinkedIn site, close your browser and finally restart the computer if possible and appropriate. That way nobody else should be able to access your LinkedIn account. Q: Should I always log out of LinkedIn? A: Typically best practices for computer security warn against leaving any accounts logged in when you are not present at the computer. However you can be the judge of what level of risk you are willing to accept. You might want to consider using the same personal computer usage policy that you use with regard to your online banking, eBay and other such web sites.
Linked In For Job Seekers
LinkedIn for Job Seekers: Strategies & Tips
Agenda <ul><li>Why use LinkedIn? </li></ul><ul><li>How to get started on LinkedIn </li></ul><ul><li>Building your professional network </li></ul><ul><li>How to use the LinkedIn job search function </li></ul><ul><li>How to research companies on LinkedIn </li></ul><ul><li>How to use the answers section in your job search </li></ul><ul><li>LinkedIn Groups </li></ul><ul><li>Account settings and security </li></ul><ul><li>Where to get more information </li></ul><ul><li>Q&A </li></ul>
Why use LinkedIn? <ul><li>One more tool for job hunt </li></ul><ul><li>Over 40 million members </li></ul><ul><li>150 Industries represented </li></ul><ul><li>Key tool for recruiters & hiring managers </li></ul><ul><li>Core functionality is free </li></ul>
How to get started on LinkedIn <ul><li>Home page </li></ul><ul><li>Updating your LinkedIn profile </li></ul><ul><li>Requesting a recommendation </li></ul>
Building your professional network <ul><li>What does 1st, 2nd and 3rd degree mean? </li></ul><ul><li>Who to add to my LinkedIn network? </li></ul><ul><li>Does someone I know already use LinkedIn? </li></ul><ul><li>Inviting an existing user to join my network </li></ul><ul><li>Accepting invitations </li></ul><ul><li>Asking an existing connection for a referral </li></ul><ul><li>Giving a recommendation </li></ul>
How to research companies on LinkedIn <ul><li>Companies search on top menu provides indexed list of companies in LinkedIn that have profiles of individuals associated with them </li></ul><ul><li>Search companies option on search bar provides a company keyword search </li></ul>
Answer section of LinkedIn <ul><li>Can be found in top menu </li></ul><ul><li>Allows you to answer and ask questions in a variety of subject areas </li></ul><ul><li>Providing the best answer to a question will flag your profile as an “expert” </li></ul>
Groups on LinkedIn <ul><li>What is a Group? </li></ul><ul><li>Strategies for joining groups </li></ul><ul><li>Joining a Group </li></ul>
Account settings and security <ul><li>Security considerations for my account </li></ul><ul><li>Updating my account settings </li></ul>
Where to Get More Information <ul><li>LinkedIn’s Help Feature </li></ul><ul><ul><li>Source of some material on this presentation </li></ul></ul><ul><li>LinkedIn’s Learning Center </li></ul><ul><ul><li>Sign-up for free webinars to learn more </li></ul></ul><ul><li>Thomas Kenny’s LinkedIn FAQ web site http://www.thomasekenny.com/LinkedIn-FAQ.html </li></ul><ul><ul><li>Source of some material on this presentation </li></ul></ul><ul><li>Steven Freedman’s Why & How to Use LinkedIn http://stevenrfreedman.com/WhyAndHowToConnectOnLinkedIn.ppt#256,1,Why </li></ul><ul><ul><li>Source of some material on this presentation </li></ul></ul>