University of Wollongong, Australia

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My current interests are in services marketing, big data analytics, frontline employees, service adaptation and co-creation. A seasoned SME in project management; design science; healthcare, mHealth; ethics and social impact. Have 30 years of experience in ICT, served at: IBM, STM. SME in Cloud/ Green / Data Centres. Supported complex ICT in 24x7x365 non-stop continuous operations. Received M.Phil from UNSW Business School; M.Tech from IIT, Kanpur; and B.Tech from NIT, Warangal.

marketing anlytics empowerment big data service

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Motamarri etal 2017 why empowerment in big data analytics

6 years ago • 90 Views

My current interests are in services marketing, big data analytics, frontline employees, service adaptation and co-creation. A seasoned SME in project management; design science; healthcare, mHealth; ethics and social impact. Have 30 years of experience in ICT, served at: IBM, STM. SME in Cloud/ Green / Data Centres. Supported complex ICT in 24x7x365 non-stop continuous operations. Received M.Phil from UNSW Business School; M.Tech from IIT, Kanpur; and B.Tech from NIT, Warangal.

marketing anlytics empowerment big data service

University of Wollongong, Australia

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Motamarri etal 2017 why empowerment in big data analytics