Facebook-Whatsapp Acquisition

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Explanation of acquisition of facebook and whatsapp..

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Facebook-Whatsapp Acquisition

  1. 1. Facebook - WhatsApp Acquisition By Mohit Srivastava Mohammed Saquib Akash Mahamana
  2. 2. Jan Koum CEO of WhatsApp Mark Zuckerberg CEO of Facebook
  3. 3. Acquisition A corporate action in which a company buys most, if not all, of the target company's ownership stakes in order to assume control of the target firm. Acquisitions are often made as part of a company's growth strategy whereby it is more beneficial to take over an existing firm's operations and niche compared to expanding on its own. Acquisitions are often paid in cash, the acquiring company's stock or a combination of both. Facebook recent acquisitions • Instagram in 2012 worth $1 billion • SnapTu in 2011 worth $70 million
  4. 4. WhatsApp Founded Feb 24 2009 Founder Jan Koum Stable Release iOS – Version 2.11.7 Windows – 2.11.356.0 Blackberry – 2.11.529 Android – 2.11.152 Operating System iOS, Android, Blackberry, Nokia Series 40, Symbian, Windows, Nokia Asha License Proprietary
  5. 5. Facebook Founded Feb 4 2004 Founder Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes Revenue US$7.872 billion Operating income US$2.804 billion Net income US$1.5 billion Users 1.23 billion (monthly active)
  6. 6. Value of the Deal • WhatsApp is being Acquired for $19 billion • It includes - USD 4 billion in cash - USD 12 billion worth of Facebook shares - USD 3 billion in restricted stock units • Jan Koum to join board of directors of facebook
  7. 7. Why Acquisition • MAU (monthly active users) will ramp up to 1 billion by 2019 • Gives it additional leverage over Twitter in the battle for more direct messaging market share. • WhatsApp’s function will make it a near-essential add-on to smartphones, and this—combined with smartphone user growth as well as user behaviour that’s shifting more and more towards mobie. • This will help Facebook to diversify its revenue sources away from the U.S.
  8. 8. SWOT Analysis Strengths • Loyal customers • Market share leadership • Group Chat • Avaialable for all platforms • Diversify • Free voice calls Weakness • Not diversified, because other applications offers the same service and also function as social media • To access the account can only be paid by credit card only • Only works with a data plan or wifi
  9. 9. Oppurtunities • Continued development of technology platforms • Advanced technology • Recognized application • Modernization of people • Increased demand for smartphones Threats • Competitors like Wechat, Viber, Tango, Skype, Line • Product substitution • Similar applications and free
  10. 10. • WhatsApp to add voice call to its product in second half of this year. • Two privacy groups filed a complaint with the Federal Trade Commission to block Facebook's $19 billion acquisition of messaging service WhatsApp. The groups want Facebook to provide more insight into how it intends to use data from the app's 450 million users. Present Status
  11. 11.  http://www.insidefacebook.com/2014/02/25/what-others-are-saying-about- facebooks-acquisition-of-whatsapp/  http://www.huffingtonpost.com/quora/why-did-facebook- acquire_b_4875055.html  http://finance.yahoo.com/news/must-know-facebook-acquires-whatsapp- 162740629.html  http://www.informationweek.com/software/social/facebooks -whatsapp-deal- under-fire/d/d-id/1114183  http://www.forbes.com/sites/adamhartung/2014/02/24/zuckerbergs -3-smart- leadership-lessons-from-facebook-buying-whatsapp/  http://edition.cnn.com/2014/02/21/opinion/wolf-facebook-whatsapp/  http://indianexpress.com/article/business/world-market/facebook-to-acquire- whatsapp-for-usd-19-billion-in-cash-and-stock-deal/  http://sequoiacapital.tumblr.com/post/77211282835/four-numbers-that- explain-why-facebook-acquired  http://marketrealist.com/2014/02/facebook-acquires-whatsapp-19-billion/  http://timesofindia.indiatimes.com/tech/tech-news/software- services/WhatsApps-first-new-feature-under-Facebook-Voice- calls/articleshow/30951210.cms Reference
  12. 12. THANK YOU

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