Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Executive Director (Strategy) at Foolproof
Industry
Design
Website
www.foolproof.co.uk
About
I’m a digital customer experience strategist. I've created digital experience strategies, roadmaps and measurement frameworks for some of world's biggest brands. It’s an exciting area to work in and an increasingly critical and integral part of many a corporate’s business strategy.
My particular talent is creating energy, excitement, focus and alignment for design teams and their stakeholders about what they really need to deliver to their customers to create value. I devise and run a lot workshops and get sent into the breach when our project sponsors need to get organisational support to push through on the sort of alignment and, dare I say it, trade-offs, needed to create great end t...
Tags
ux strategy
experience design
business change
business culture
experience strategy
cx strategy
ux strat
digital transformation
design thinking
customer centricity
ux maturity
ux
selling
cx
experience visioning
experience roadmapping
culture change
culturecode
experience planning
uxstrat
ethnography
insights
m-commerce
mobile
uxpa
See more
Presentations
(17)Likes
(2)Making product comparison work on mobile
Foolproof
•
9 years ago
7 tips to create visual presentations
Emiland
•
12 years ago
Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Executive Director (Strategy) at Foolproof
Industry
Design
Website
www.foolproof.co.uk
About
I’m a digital customer experience strategist. I've created digital experience strategies, roadmaps and measurement frameworks for some of world's biggest brands. It’s an exciting area to work in and an increasingly critical and integral part of many a corporate’s business strategy.
My particular talent is creating energy, excitement, focus and alignment for design teams and their stakeholders about what they really need to deliver to their customers to create value. I devise and run a lot workshops and get sent into the breach when our project sponsors need to get organisational support to push through on the sort of alignment and, dare I say it, trade-offs, needed to create great end t...
Tags
ux strategy
experience design
business change
business culture
experience strategy
cx strategy
ux strat
digital transformation
design thinking
customer centricity
ux maturity
ux
selling
cx
experience visioning
experience roadmapping
culture change
culturecode
experience planning
uxstrat
ethnography
insights
m-commerce
mobile
uxpa
See more