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Day 5 of Mass Media Unit

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  1. 1. Radio The Impact of Radio on American Politics, Life, and Public Opinion November 18, 2008
  2. 2. Lesson Outline ο Lecture ν History, types of programs, benefits and drawbacks ο Audio clips from various programs ο Discussion ο Exit Ticket
  3. 3. What are we going to learn? ο How has radio affected U.S. politics throughout history? ο What types of radio programs are the most useful for gaining information about the world? ο What are the benefits of radio? Drawbacks?
  4. 4. The War of the Worlds
  5. 5. Radio as a New Technology… ο First widespread use was among ships ν Navigation and communication ο Took many years after its invention for companies to make any profit ο 1935-1950 = Golden Age of Radio ν 2 of 3 homes had radio sets in1935 ν Advertisers shifting from newspapers to radio ν 20 regional networks broadcasting news and entertainment 24 hrs. a day
  6. 6. FDR’s Fireside Chats ο Radio addresses by FDR directly to the American people ν Very popular --> more listeners than the most popular shows ο Started during the Great Depression ν Urged people to support him and his policies ο Set a precedent of presidents directly addressing the electorate
  7. 7. Radio as Entertainment ο Radio Drama ν By the 1940’s it was the leading entertainment ν With the invention of T.V. in the 50’s it lost popularity ν Most famous broadcast was Orson Welle’s War of the Worlds
  8. 8. The Rise of Talk Radio ο Pundits: A journalist or personality who frequently offers his or her perspective on national affairs in the media. ο Sean Hannity, Rush Limbaugh, Rachel Maddow, Al Franken ο News or entertainment?
  9. 9. News Radio ο National Public Radio ο Local News stations ο Free from bias?
  10. 10. Let’s Listen To Some Clips… ο Rachel Maddow ν Tone? ν Bias? ο Sean Hannity ν Tone? ν Bias? ο National Public Radio ν Tone? ν Bias?
  11. 11. Which Clip Was The Most… ο Objective? ο Biased? ο Entertaining? ο Informative? ο Boring? ο Which one would you listen to on a regular basis?
  12. 12. Benefits and Drawbacks of Radio ο Benefits ο Drawbacks
  13. 13. Exit Ticket ο On a piece of paper please finish the following sentences: ν One thing I enjoy about the way you teach is… ν Two things I think you could do better are…