The convergence of data and technology in business has created a range of digital experiences that are revolutionizing all industries and organization.
This is not just a “top and tail” exercise of innovation and development resulting in quick fixes for parts of your organization to launch marketing services on a mobile device or data analysis but needs to be taken into a serious framework for your operating strategy that drives all touch points in the front and back of your organization. Often “technoconfusion” is created or even encouraged with lots of technologies and integration layers which result in a piecemeal digital strategy for business performance and an ineffective business case and governance process. Often the results are seen in lack of data visibility, increasing costs of platform integration and complex services and contractual issues limiting longer term choice.
The realities of the digital world are more subtle and expansive in 2014 and beyond; the old style of layers of technology is giving way to a new era of digital modularity of systems and devices that enable generative business growth effects from self-service and massive scaled social and marketplace services. This is born out with the exponential scaling of open APIs, massive data and social networking and the growth of a range of internet enabled modular devices and cloud enabled platforms.
§ This session looks at the trends driving industry today.
§ It introduces work on the Open Platform 3.0 from the open group. http://www.opengroup.org/subjectareas/platform3.0
§ It includes an analysis of trends in technology and the emerging patterns and roles of big data in an end to end operating context of your organization.
§ We conclude with a modern framework for a modular and generative digital ecosystem strategy and the focus for next generation platforming and services.