1. The Mass Media
Ch 8.3

2. The Role of Mass Media
 Rank in order of importance
 Television, newspaper, radio, magazines
 Internet is playing a much larger role now
 Present people with political information
 Most people get their knowledge from media
 Television
 Most people have at least 1
 CBS, NBC, ABC

3. Other Media
 Newspaper
 Less of a role than in the past
 Radio
 People still listen to the radio everyday
 Magazines
 Very reputable