「跨平台 Social Apps/Games 的現況
與未來,台灣網路團隊的下一個新機會?」
網路創業家聚會
Jamie C. Lin
(fish_at_taipei@flickr)
Things We Will Talk About…
 Web, Taiwan, Past & Future
 Challenges & Opportunities
 Introducing… appWorks Ventures
First of all, who are you?
Mr. Jamie, 你是什麼咖?
Who is Jamie?
 Jamie Lin 林之晨
 Engineer by Training (工程師出身)
 1999/2000 兩屆趨勢百萬程式設計銀牌
 Startup Junkie (多次創業)
 99-01 – Ho...
Who is Jamie?
 Venture Capital Experience (創投經歷)
 04 – All Asia Partners
 05-06 – HSS Ventures
 Specialized in… (專長)
...
Web, Taiwan, Past & Future
網路創業, 台灣, 過去 & 未來
(fish_at_taipei@flickr)
US & Web 1.0
 1995 – 2001
 Thousands of Startups
 Portals, Search Engines, B2C, B2B, Corporate Sites
 Hundreds of VCs
...
Taiwan & Web 1.0
 1997 – 2003
 Hundreds of Startups
 Kimo, PCHome, Tornado, OpenFind, Intumit … you
name it
 Tens of E...
US & Web 2.0
 2004 – 2008
 Thousands of Startups
 Blogs, Social Networks, Microblogs, Social Utilities,
User Generated ...
Taiwan & Web 2.0
 2004 – 2009
 Much Less Startups
 Wretch, BabyHome, iPartment, funP, meeya…
 A Few Early-Stage VCs Le...
US & Web 3.0
 2007 - ?
 Hundreds of Startups Already
 Social Games, iPhone Apps, Facebook Connect,
Twitter Integration,...
Web 3.0?
Internet
Facebook Myspace iPhone Android
Mafia War
Web 3.0 = Social Web
 Apps and Websites that are Social
 Social Games, Social News, Social Shopping,
Social Content…
 S...
Why Social Web?
 It Just Works!
Social = Fun
Social = Network Effect
Social = World-of-Mouth Marketing
Social = Customer ...
Taiwan & Web 3.0
 2009 – ?
 Web 2.0 Startups Repositioning
 funP, meeya…
 Marketing App Development (B2B)
 Almost Zer...
Challenges &
Opportunities
挑戰 與 機會(prince_turtle@flickr)
What’s Wrong with “.com.tw”?
 There’s No $$ in Web Biz
 Small Market
 No Early-Stage VC
 Lack of Ecosystem
 Step Up t...
$$ is There!
US China Taiwan
GDP US$ 14.4T US$ 8T US$ 714B
B2C US$ 120B US$ 25.4B US$ 7.6B
%GDP 0.83% 0.32% 1.06%
B2C vs T...
Choose the Right Business Model
 Get into the Mix
 Sell Stuffs – Products or Services
 Help Retailers Sell More
 Web 1...
What’s Wrong with .com.tw?
 There’s No $$ in Web Biz
 Small Market
 No Early-Stage VC
 Lack of Ecosystem
 How to Go G...
Introducing… appWorks 育成創投
幫你踩在達人的肩上創新
(eraphernalia_vintage@flickr)
appWorks = Incubator + VC
 Best of Both Worlds
 Capital
 Hardware
 Office Space, Internet, Computers, Biz Software
 S...
How It Works?
 10 Teams
 Idea/Early Stage
 6 Months of Incubation
 2% of Equity
 Intensive Training, Advisory, Mentor...
Mentors
 Global Markets & Product Strategy
 Jamie Lin
 Mark Hsu – Co-Founder, Sinanet & KKBox
 Technology
 Jerry Tang...
What Kind of Startups?
 Consumer Play
 Social Element
 Low Startup Cost
 Highly Scalable
 Clear Business Model
 Glob...
Tentative Timetable
 02-03/2010 – Application Process
 04-09/2010 – appWorks Class 1
(dorisyu@flickr)
Questions?
(fish_at_taipei@flickr)
Cross-platform Social Apps/Games and Taiwanese Web Industry's Future
Cross-platform Social Apps/Games and Taiwanese Web Industry's Future
Cross-platform Social Apps/Games and Taiwanese Web Industry's Future
Cross-platform Social Apps/Games and Taiwanese Web Industry's Future
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Cross-platform Social Apps/Games and Taiwanese Web Industry's Future

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Cross-platform Social Apps/Games and Taiwanese Web Industry's Future

  1. 1. 「跨平台 Social Apps/Games 的現況 與未來,台灣網路團隊的下一個新機會?」 網路創業家聚會 Jamie C. Lin (fish_at_taipei@flickr)
  2. 2. Things We Will Talk About…  Web, Taiwan, Past & Future  Challenges & Opportunities  Introducing… appWorks Ventures
  3. 3. First of all, who are you? Mr. Jamie, 你是什麼咖?
  4. 4. Who is Jamie?  Jamie Lin 林之晨  Engineer by Training (工程師出身)  1999/2000 兩屆趨勢百萬程式設計銀牌  Startup Junkie (多次創業)  99-01 – Hotcool.com  00-04 – 碩網 (Intumit)  06-09 – Sosauce.com  08-09 – Musegames.com
  5. 5. Who is Jamie?  Venture Capital Experience (創投經歷)  04 – All Asia Partners  05-06 – HSS Ventures  Specialized in… (專長)  Technology Trends (科技趨勢)  Networking (交遊廣闊)  Social Marketing (社群行銷)  SEO, SEM, PM, CM, KM…
  6. 6. Web, Taiwan, Past & Future 網路創業, 台灣, 過去 & 未來 (fish_at_taipei@flickr)
  7. 7. US & Web 1.0  1995 – 2001  Thousands of Startups  Portals, Search Engines, B2C, B2B, Corporate Sites  Hundreds of VCs  Hundreds of IPOs
  8. 8. Taiwan & Web 1.0  1997 – 2003  Hundreds of Startups  Kimo, PCHome, Tornado, OpenFind, Intumit … you name it  Tens of Early-Stage VCs  WI Harper, IBT…  A Few Good Exits  Kimo, PCHome, GT (久大), Gamania
  9. 9. US & Web 2.0  2004 – 2008  Thousands of Startups  Blogs, Social Networks, Microblogs, Social Utilities, User Generated Content, Virtual Worlds, Cloud…  Tens of VCs  Mostly M&A Exits
  10. 10. Taiwan & Web 2.0  2004 – 2009  Much Less Startups  Wretch, BabyHome, iPartment, funP, meeya…  A Few Early-Stage VCs Left  IBT, WI Harper  Only 1 Meaningful Exit  Wretch
  11. 11. US & Web 3.0  2007 - ?  Hundreds of Startups Already  Social Games, iPhone Apps, Facebook Connect, Twitter Integration, Semantic Web…  Specialized VCs  KP iFund, Y-Combinator, Beta Works  Exit  Playfish $400mm (EA)
  12. 12. Web 3.0? Internet Facebook Myspace iPhone Android Mafia War
  13. 13. Web 3.0 = Social Web  Apps and Websites that are Social  Social Games, Social News, Social Shopping, Social Content…  Social Networks as Platforms  Standardization  Commoditization  Develop Once, Deploy Anywhere
  14. 14. Why Social Web?  It Just Works! Social = Fun Social = Network Effect Social = World-of-Mouth Marketing Social = Customer Loyalty Social = More $$ Social = Less Cost
  15. 15. Taiwan & Web 3.0  2009 – ?  Web 2.0 Startups Repositioning  funP, meeya…  Marketing App Development (B2B)  Almost Zero VC Participation Where Are We Going?
  16. 16. Challenges & Opportunities 挑戰 與 機會(prince_turtle@flickr)
  17. 17. What’s Wrong with “.com.tw”?  There’s No $$ in Web Biz  Small Market  No Early-Stage VC  Lack of Ecosystem  Step Up to Global/Chinese Market
  18. 18. $$ is There! US China Taiwan GDP US$ 14.4T US$ 8T US$ 714B B2C US$ 120B US$ 25.4B US$ 7.6B %GDP 0.83% 0.32% 1.06% B2C vs TW 15.8x 3.3x 1x
  19. 19. Choose the Right Business Model  Get into the Mix  Sell Stuffs – Products or Services  Help Retailers Sell More  Web 1.0 – CPM  Web 2.0 – CPC  Web 3.0 – CPA
  20. 20. What’s Wrong with .com.tw?  There’s No $$ in Web Biz  Small Market  No Early-Stage VC  Lack of Ecosystem  How to Go Global?
  21. 21. Introducing… appWorks 育成創投 幫你踩在達人的肩上創新 (eraphernalia_vintage@flickr)
  22. 22. appWorks = Incubator + VC  Best of Both Worlds  Capital  Hardware  Office Space, Internet, Computers, Biz Software  Software  Mentorship, Seminars, Panel Discussions  Mini Ecosystem
  23. 23. How It Works?  10 Teams  Idea/Early Stage  6 Months of Incubation  2% of Equity  Intensive Training, Advisory, Mentorship  Selective Funding at Graduation
  24. 24. Mentors  Global Markets & Product Strategy  Jamie Lin  Mark Hsu – Co-Founder, Sinanet & KKBox  Technology  Jerry Tang – Co-Founder, Sosauce  Accounting  Legal
  25. 25. What Kind of Startups?  Consumer Play  Social Element  Low Startup Cost  Highly Scalable  Clear Business Model  Global Potential
  26. 26. Tentative Timetable  02-03/2010 – Application Process  04-09/2010 – appWorks Class 1
  27. 27. (dorisyu@flickr)
  28. 28. Questions? (fish_at_taipei@flickr)

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