Explaining how to monetize big data, internet of things and customer experience in illustrative example.
Audience: management, technology, analysts, data scientists, investors, geeks, venture capital
MRHoffman simply describes the millions of opportunities available to capture the value created by the digitalization of everything and describes the roles and potential roles of many of the stakeholders, particularly customers.
Hoffman speaks to the opportunities for various stakeholders to broker connections, information, offers, messages, intelligence and surveillance as green field internet of things opportunities.
Hoffman proposes a substantial market exists where customers information is protected and masked and where businesses bid for their time, a connection based on the customer's projected value. Think of an ebay type commercial market where business bid for 30 minutes of Mrs. Smith's available time while she waits for her daughter at the mall...
Hope this presentation stimulates some innovative opportunities for you.
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mrhoffman at clientxclient