<ul><li>Michelle Fitzgerald </li></ul><ul><li>Brittany Caplin </li></ul><ul><li>Rachael Frye </li></ul>Edelman
<ul><li>250 Hudson Street          16th Floor          New York, NY 10013          Tel: 212 768 0550          Fax: 212 704...
<ul><li>Bangalore, India G-05 Infantry Court,  130 Infantry Road, Bangalore 560 001 India Phone: +91 (80) 40619100  Fax: +...
<ul><li>Mission: To provide public relations counsel and strategic communications services that enable our clients to buil...
<ul><li>Edelman has a large list of specialties on their website including: advertising, entertainment, integrative market...
<ul><li>        - Starbucks       - Wonderbra       - Samsung       - American Red Cross </li></ul>Clients
<ul><li>- Adweek's 2009 Agency of the Year </li></ul><ul><li>- Advertising Age's Top-Ranked PR Firm of the Decade What is ...
<ul><li>Most of the headlines in the news portion of Edelman’s website includes information about people joining the compa...
<ul><li>We feel that the firm is rapidly expanding and has been extremely successful in recent years. We feel that the maj...
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Edelman presentation

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Michelle Fitzgerald, Brittany Caplin, Rachael Frye: COMM 473

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Edelman presentation

  1. 1. <ul><li>Michelle Fitzgerald </li></ul><ul><li>Brittany Caplin </li></ul><ul><li>Rachael Frye </li></ul>Edelman
  2. 2. <ul><li>250 Hudson Street          16th Floor          New York, NY 10013          Tel: 212 768 0550          Fax: 212 704 0128           [email_address] </li></ul>Office Location
  3. 3. <ul><li>Bangalore, India G-05 Infantry Court, 130 Infantry Road, Bangalore 560 001 India Phone: +91 (80) 40619100 Fax: +91 (80) 40619101 japan @ edelman.com </li></ul>Global Offices Beijing, China Room 3301, Office Tower A, Beijing Fortune Plaza, No. 7 Dongsanhuan zhonglu Chaoyang District Beijing 100020, PRC Tel: +86 10 5828 6588 Fax: +86 10 5828 6566 [email_address] Melbourne, Australia Level 5, 287 Collins Street Melbourne VIC 3000 Australia Tel: +61 (0)3 9944 7600 Fax: +61 (0)3 9944 7630 www.edelman.com.au [email_address] Tokyo, Japan 7th floor, Toranomon Kotohira Tower, 1-2-8 Toranomon Minato-ku Tokyo 105-0001 Japan Tel: +81 (3) 6858 7711 Fax: +81 (3) 6858 7712 www.edelman.jp [email_address]
  4. 4. <ul><li>Mission: To provide public relations counsel and strategic communications services that enable our clients to build strong relationships and to influence attitudes and behaviors in a complex world. We undertake our mission through convergence by integrating specialist knowledge of practices and industries, local market understanding, proprietary methodology and breakthrough creativity. </li></ul><ul><li>Edelman is dedicated to building long-term, rewarding partnerships that add value to their clients and people. </li></ul>Mission Statement Edelman’s website outlines their ethical approach
  5. 5. <ul><li>Edelman has a large list of specialties on their website including: advertising, entertainment, integrative marketing, management consulting, medical communications and research. </li></ul>Specialties
  6. 6. <ul><li>        - Starbucks       - Wonderbra       - Samsung       - American Red Cross </li></ul>Clients
  7. 7. <ul><li>- Adweek's 2009 Agency of the Year </li></ul><ul><li>- Advertising Age's Top-Ranked PR Firm of the Decade What is the significance? This shows that they are the best at what they do.   </li></ul>Awards
  8. 8. <ul><li>Most of the headlines in the news portion of Edelman’s website includes information about people joining the company and being appointed to various positions. In other news, Edelman released in article in which they explained they are the first among multinational firms to provide communication support on issues related to privacy and information security to provide their clients with protection from breaching and cyber-attacks.After searching Lexis-Nexus, the majority of articles that mentioned or were about Edelman included how they are continuing to expand, as well as how they are one of few major PR firms still run by the family. </li></ul><ul><li>Edelman is currently hiring. They have positions available in various U.S. cities as well as in Canada, Latin America, Europe, and the Asia-Pacific. Edelman also offers a variety of internships, and also has a trainee program. </li></ul>News/Employment
  9. 9. <ul><li>We feel that the firm is rapidly expanding and has been extremely successful in recent years. We feel that the majority of employees at Edelman love their career and it appears that Edelman also offers employees with an abundant amount of benefits and incentives, both on a professional and personal level. </li></ul>Our thoughts…

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