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How Story Tellers Make Real Estate Meetings Meaningful


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Every broker knows that connection with those in his or her office is essential to team building, engagement, culture and increasing opportunities. However, the old office meeting, where agents sit around and moan about their non-sellable listings have left many of your agents resistance to attending. The ubiquity of information has made it hard for many managers to find relevance in the agent’s life. Matthew Rathbun shares how his focus on telling the agent’s story and that of the firms has increased attendance. The tools to tell these stories are all around you and can help you craft an experience and not just another meeting.

Published in: Real Estate, Career
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How Story Tellers Make Real Estate Meetings Meaningful

  1. 1. RathbunMatthew ABR, CIPS, CRB, CRS, EPRO, GREEN, GRI, MRP, RSPS, SFR, SRS | @MattRathbun How Storytellers Make Meetings Meaningful
  2. 2. Hi, I’m Matthew | @MattRathbun I Love Being a… ➡ Husband and Father ➡ Broker ➡ Seasoned Bohemian ➡ Disrupter ➡ Apple Fanatic
  3. 3. Why Meetings?
  4. 4. You have the power… The power to influence the success of one who has trusted you with their family’s livelihood.
  5. 5. You Idea Audience
  6. 6. It’s your idea and only you start off excited about it
  7. 7. Storytelling is about connecting to other people and helping people to see what you see. -Margolis
  8. 8. Freytag Dramatic Story Telling [day-no-ma]
  9. 9. Stories are a way to connect the listener to your audience
  10. 10. Stories should begin by creating a world for your audience
  11. 11. The storyteller is the mentor, not the hero. - Nancy Duarte
  12. 12. Visual Storytelling
  13. 13. None… Zippy… Zip…
  14. 14. Start with accolades
  15. 15. They Need To Share Their Ideas…
  16. 16. The Mashup • New Challenge • New Solution • New Tool • New Question • Suggestions Give Them An Outlet
  17. 17. Their Story is more important than yours
  18. 18. Information can be attained from an email, you have to give them a toolkit…
  19. 19. Focus on those who are there to participate…
  20. 20. Why should they attend and return?
  21. 21. Make the status quo unappealing
  22. 22. Keep them on your tasks and encourage the gear
  23. 23. Keep the commercials to a minimum
  24. 24. Watch the clock
  25. 25. End with call to action
  26. 26. Tools to help tell your story
  27. 27. They will use what they see you use, not what you tell them to use.
  28. 28. ColdwellBankerUniversity. com/SalesMeeting
  29. 29. NoteAndPoint. com
  30. 30. SlideShare .net
  31. 31. BigStockPhoto .com
  32. 32. www.Wacom. com Bamboo Tablet
  33. 33. OmniGroup. comDeskScribbleApp. com DeskScribble OmniDazzle
  34. 34. Share your iOS Device On Your Laptop Reflector www.airsquirrels. com/reflector
  35. 35. Mind Mapping
  36. 36. iBrainStorm App
  37. 37. PollEverywhere .com
  38. 38. Keep ongoing notes on meeting topics with Evernote
  39. 39. Book Recommendation: Visual Meetings
  40. 40. | @MattRathbun The End